Flash mobs gained popularity in 2011, but in 2012 publicity stunt trends show viral, tech-infused, boundary-pushing initiatives on part of the most creative ad agencies and sometimes, brand-obsessed consumers out there.
It's a great time for branded stunts, as it's almost guaranteed that, given your stunt is odd enough, it will be recorded, put online and thus, drive tons of organic word-of-mouth marketing to your brand. Trend Hunter saw loads of viral stunts this year, including the memorable inside-out body campaigns, ambient zombie stunts, googly-eyed crosswalks and steamy male-stripping flash mobs.
Though the option to develop new technology for advertising your brand and buying ad space is still available, these publicity stunt microtrends may convince you that this affordable, effective and most of all fun method of marketing is what's best. To get a more in-depth idea of what this could mean for your brand, check out the Trend Hunter Publicity Stunt Trend Report.
Top 100 Publicity Stunt Trends of 2012
97
Illuminated Public Sculptures
The Luminous Field Installation Turns Cloud Gate into a Disco Ball
96
Inside-Out Body Campaigns
The National Health Service's Donation Stunt is Bloody Brilliant
95
Handmade Colossal Movie Posters
150ft The Dark Knight Rises Ad in Manhattan Generates Mad Hype
94
Flash Dance Videos
Trend Hunter’s Kevin Young Discusses the Best Flash Routines
93
Sun Dial QR Codes
E-mart Sunny Sale Campaign Uses Fun Ways to Boost Sales
92
Hacked Public Spaces
Florian Riviere Creates Spontaneous Interactive Everyday Environments
91
Word-of-Mouth Marketing Charts
The Viral Marketing Cheat Sheet is Your Guide to Hitting it Big
90
Ironic Advertising Blogs
The Depressed Copyright Tumblr Offers Clever and Sardonic Posts
89
Clever Science Campaigns (UPDATE)
Science World Billboards Teach Funky Facts
88
Liquid Detergent Artwork
The Skip Installation is White and Pristine
87
Intimate Music Experiences
American Express UNSTAGED Dinner & Usher Concert Screening
86
Haute Barbie Hairdos
The Mattel 'Play with Fashion' Initiative Shows Off Chic Looks
85
Subway Tunnel Housing
'The Apartment' by IKEA is Located in a Parisian Metro
84
Guerrilla Graffiti Footgear Campaigns
The Converse 'Just Add Color' Projects Keeps Things Bright
83
Face Tattoo Fundraising
Uwe Troschel Sold Off Sections of His Mug Shot
82
Cat Pin-Up Posters
The Jupiter Drawing Room Presents Saucy Felines
81
Engaging Unauthorized Ads
Underground Supporter Posters Express Enthusiasm for the 2012 Olympics
80
Soaring Human Stunts
'Flying People in New York City' Promotes Upcoming 'Chronicle' Movie
79
Viral Movie Mad Dashes
Unlock the 007 in You with the James Bond 007 Skyfall Coke Zero Video
78
Instagrammed Iconic Kids Parks
The Disney Parks Photo Project Brings Fantasy to Life
77
Creative Drama Doodles
The Mad Men Falling Man Posters Encourage Fan Creativity
76
Plug-In Pop-Up Ads
The Japanese Pop Trio Perfume's Creative Promotional Strategy is Interactive
75
Roadkill Canine Ads
Society for Abandoned Animals 'Dead Dogs' Campaign Takes it to the Streets
74
Extra-Terrestrial Dining
Sushi in Space Promotes Out-of-This World Taste
73
Extremely Tedious Sampling Machines
The Delite-O-Matic Shows How Dedicated Humans Can Be
72
Faux Fish Packaging
Gomes Da Costa Wraps Canned Goods and Depicts It as Fresh Fishy Goodness
71
3D Elevator Illusions
London Shoppers Hold on to Dear Life at the Southside Shopping Centre
70
Shoe Street Art Festivals
Off Canvas Graffiti Festival by Converse to Grow Following in China
69
Artistic Appliance Campaigns
The ComEd MetamorFridges Project is Eye-Catching
68
Oversized Fashionista Campaigns
The 'Little Marina' Stunt for Missoni x Target is Hard to Ignore
67
Prison Replication Inns
The Intimidating Hotel Alcatraz Pops Up in London
66
Reflective Marketing Campaigns
The Riviera Hotel Uses Mirrored Stickers for Promotion
65
Scandalous Male Stripping Flashmobs
A Nivea Advertisement Turns Up the Heat to Promote its Product
64
Map-Completing Campaigns
The Toyota iQ Street View Fills in What Google Missed
63
Computer Box Bureaus
The HP Z1 Workstation Accommodates Your Desktop and Your Desktop Computer
62
Street Art Sauvignons
The Piece Wine Packaging Dresses Premium Drinks for a Youthful Demographic
61
Auto-Burning Contests
MINI Belux ‘Fan the Flame' Advertising Campaign
60
Delicate Iridescent Pavilions
The DUS Architects Bubble Building is Strikingly Fragile
59
Self-Reflective Fashion Campaigns
The Ports 1961 Spring/Summer 2012 Advertisements are Mirrored
58
Clever Theft Ads
This LG Slim TV Commercial Has a Surprise Ending
57
Toy Block Sporting Stunts
The LEGO Reenactment of the Felix Stratos Jump is a Stellar Success
56
Pseudo Supernatural Promotions
China Has its Own Teleporting Girl Superhero
55
Pizza Box Proposals
The Pizza Hut Proposal Package Provides Everything Needed to Pop the Question
54
Chopstick Dragon Sculptures
Cafe Asiatage Promotes Grand Opening With a Wooden Beast's Roar
53
Fainting Flash Mobs
The 'Worst Breath in the World' Had People Falling Over for Miles
52
Secretive Android Campaigns
GE's Brilliant Machines Campaign is a Clever Hoax
51
Badass Children's Eyewear Campaigns
Very French Gangsters Recruits Rebellious Youngsters
50
Mismatched Banner Campaigns
The Kenzo Spring/Summer 2012 Advertisements are Eclectic
49
Profane Paperback Publicity
Simon Spurrier Recites Made-Up Swear Words
48
Hamburger Eyeshadow Adverts
The Netherlands Burger King Ad Boasts Beefy Makeup
47
Human Torture Activism Campaigns
LUSH Cosmetics Use Humans to Fight Animal Testing
46
Fast Food Launchers
The Taco Cannon is Extreme Eating at its Finest
45
Musical Beer Pranks
The Red Stripe Prank is a Cleverly Executed Publicity Stunt
44
Futuristic Sport-Inspired Art
The Nike Innovation Hunt is a Search for Cutting Edge Art in Tokyo
43
Giant Footwear Vehicles
The L.L. Bean Bootmobile Celebrates the Brand's 100th Anniversary
42
Ambient Zombie Stunts
The AMC Apocalypse Guerilla Marketing Campaign is Based on the Walking Dead
41
Camera-Worthy Campaigns
Catch the Flash Allows Nike to Just Click It
40
Floating Perspective Photo Booths
The Paulig Brazil LINKO Booth Captures You in Mid-Air
39
Underwater Nightclubs
The TechnoMarine Watches Promotional Stunt Bubbles with Excitement
38
Personalized QR Code Stickers
The Heineken 'U-Code' Sends Customized Messages
37
Instant Pizza Buttons
Order Pie With a Push of the VIP Fridge Magnet
36
Supercharged Social Media Activism
The Kony 2012 Video Looks to Save "Invisible Children"
35
Balloon Disc Launches
Jack White Shares His New Record with Floating Freebies
34
Realistic Elevator TV Pranks
The LG 'So Real, It's Scary' Campaign Involves a Deathly Illusion
33
Googly-Eyed Crosswalks
New York LOOK! Campaign Wants to Make the Streets of the City Safer
32
Seatless Pro-Fitness Perches
The Motivational Nike Bench is Poignant Enough to Keep You Running
31
Chivalrous Chocolate Pricing
The Anthon Berg Generous Store Accepts Good Deeds as Payment
30
Blown-Up Soda Fountain Stunts
The Sprite 'Refresh Your Ideas' Drink Dispenser Spread Brand Awarnes
29
Headless Street Trotters
Pprofessors 'Red People' project Adds Comedic Color to Moscow
28
Star-Studded Fashion PSAs
The Fashion's Night Out PSA Features Jubilant Celebs
27
Imaginary Chocolate Lands
Cadbury's Joyville Promotes the New Dairy Milk Bubbly
26
Banksy-Inspired Ads
This IKEA Street Art is Reminiscent of the Anonymous Artists
25
Brit-Themed City Clean-Ups
Ted Baker 'Midtown Abbey' Stunt Had Maids & Butlers Tidying Up NYC
24
Social Media Road Races
The 'BMW South Africa: Interactive Video Projection' is Simply Effective
23
Abrasive Restaurant Adverts
The Assim Assado 'Pork Beef Chicken' Marketing Campaign is Candid
22
Burger-Eating Train Schedules
The McDonald's Hamburger Timetable Shows 'Enough Time To Eat'
21
Voyeuristic Peeper Potties
The Boom Boom Room Restroom Provides an Intimate View
20
Tasty Twitter Followings
'Sweet Tweet' is Uniform's Marketing Twist for Gaining Followers
19
Unbreakable Ad Displays
The 3M Security Glass Window Puts Money on the Line
18
Eco-friendly Light Festivals
Panasonic Goes Green during Japan's Tokyo Hotaru Festival
17
Ancient Smartphone Stallions
The 'Ascend D Quad' Pegasus Statue Will Channel Power from the Gods
16
Viral Virus Awareness Videos
'Mix Against Aids' Commercial Documents a Thoughtful Campaign
15
Epic Fighter Condom Ads
The Prime 'Samurai, Viking, Gladiator' Campaign is Effective
14
Tricked-Out Zambonis
The Target Corporation 'Big Red Basket' is a Redone Rink Classic
13
100-Person Paddle Boats
L.L. Bean Creates a 500-Foot Kayak to Celebrate Its 100th Birthday
12
World-Whipped Wonders
Julius von Bismarck 'Punishment' Project Cracks at the Earth's Landmarks
11
Free Cash Experiments
Ice Customer Rewards Tries to Catch the Eyes of Consumers
10
Billboard Auto Battles
Audi vs. BMW Presents Aggressive Marketing Techniques
9
Majesty-Formed Florals
The 'Royals in Bloom' is a Flower Pot Fit For a Queen
8
Tricky Toilet Stunts
The IKEA Porta-Potty Promotes Bathroom Product Line with Humor
7
Playful Potty Campaigns
The Potje Pissen Campaign by ACHTUNG! Marketing Turns Urination into Sport
6
Broken Bed World Records
850 Human Mattress Dominoes Fall to Take Guinness Top Spot
5
Undead Television Pranks
The Thinkmodo Zombie Experiment NYC Video Scared Unsuspecting Residents
4
Birthday Flashmob Stunts
Itubaina Pays Homage to Sao Paulo
3
People-Made Engine Noises
'Domino's Pizza Safe Sound' Had Listeners Laughing
2
Clamor-Collecting Campaigns
The Cheering Truck by Coca-Cola Records Fans' Love for the Soccer Team
1
Candid Credit Card Campaigns
NAB Shows its Good Nature by Rewarding People for Their Honesty
Related Ideas
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Halloween-Inspired Pretzel Campaigns
Snyder’s of Hanover Debuts the 'Pretzelface' Campaign
Generative AI Candy Campaigns
The Starburst 'Different Every Time' Campaign is Interactive
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
GenAI Flip Phone Campaigns
Motorola's Styled with Moto Features AI-Generated Virtual Models
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Humorous Automotive Campaigns
Hyundai’s 'Where Have You Been?' Ad Merges Nostalgia and Branding
Illustrative 420 Campaigns
Vizie Unveils His Latest Work for Grassroots' 420 Campaign
In-Game Billboard Advertising
Gameloft Enables Partners to Advertise Natively in its Games
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Influencer-Inspired Ads
Tomcat's Ad Shows an Influencer Mouse with a Fatal Unboxing Twist
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Hug-Activated Marketing Machines
UNIQLO France and The Pull Launch the Hug to Unlock Ad
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Seasonal Phone Booth Activations
Spotify's Q4 is Calling Urges Brands to Start Holiday Advertising
Fandom-Friendly Campaigns
WhatsApp & Netflix Unite for a Squid Game Fandom Celebration
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
AI-Powered Travel Campaigns
Samsonite's Bring It 2024 Campaign Exudes Timeless Style & Durability
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Energy Drink Influencer Partnerships
Uptime Energy Has Announced New Partnerships with Influencers
Retail Overconsumption Campaigns
Coachtopia's 'The Wasted Parts' Explores Overconsumption Culture
Naughty Holiday Campaigns
Diesel's XXXMas is Inspired by Erotic 90s Aesthetics
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Nature-Reconnecting Outdoor Campaigns
Mammut Encouraged People to Reconnect with Nature
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Data-Driven QSR Campaigns
Burger King's BK Unwrapped Reveals Customers' 2024 Ordering Preferences
Meditative Trash Campaigns
Hefty's Trash Time Out Provides Support During the Holiday Season
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Gen Z-Focused Personal Care
Kiehl's New 'Pubic Service Announcement' Campaign Taps Ilana Glazer
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Hydrating Outdoor Billboards
Gatorade's BPM Pay Panels Replenish Urban Athletees on the Go
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Cross-Category Refreshment Campaigns
Sprite and Pringles Hot Have Teamed Up for a New Campaign
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Retail-Based Pop-Star Takeovers
H&M and Charli xcx Host a Surprise Event at Times Square
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Futuristic Shapewear Ads
Skims' First-Ever TV Ad, Skims Lab, Stars Kim Kardashian in Every Role
Stylish Footwear Campaigns
Under Armour Targets Gen Z in its New 'Flex As You Go' Campaign
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Live Shopping Flagships
Outlandish's Santa Monica Location Supports Live Social Media Shopping
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Adventurous Roadtrip Retail Campaigns
The Pilot Flying J 'See You Out Here' Campaign is Relatable
Pollution-Removing Murals
This Campaign Sucks by Dentsu Brings Awareness to London's Air Quality
Neighborhood-Inspired Campaigns
Kotn's F/W 2024 Collection is Released with a Witty Short-Film
Shoppable CPG Ads
Instacart-Powered Shoppable Video Ads are Coming to YouTube
Secret Salon Campaigns
Salon X Lets Consumers Experience a Secret Product Line
Generation-Blending Skateboarding Campaigns
Vans' Always Out There Campaigns Nods to Y2K Styles
College-Inspired Haircare Pop-Ups
Monday Haircare Hosted an Interactive Pink Truck
Dog-Focused QSR Campaigns
The Hot Dog on a Stick Dog Days of Summer Campaign Treats Pooches
Rapper-Approved Product Campaigns
Topicals Introduces a New Fading Product with Rapper Flo Milli
Real-Time Trending Spot Features
Roadtrippers Introduces the Trending Spots Feature to Its App
Creative-Backed Footwear Campaigns
G.H. Bass Introduces Its Stepping Out Campaign
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
In-Game Advertising Services
StackAdapt Offers Engaging Game Advertising for its Clients
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Super Bowl Drive-Thru Commercials
Taco Bell Debuts Its Live Más Drive-Thru Cams Campaign
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Creator-Friendly Initiatives
Patreon Lights Up Times Square with Creator-Centric Billboard
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
Lengthy Halloween-Inspired Events
Michaels Has Launched Its 100 Days to Halloween Campaign
Ambassador-Focused Footwear Campaigns
Vans Launches a New Campaign for its OTW Line
Micro-Influencer Marketing Services
SCREENSHOT Micro Boost Refines the Brand-Creator Experience
Co-Branded Custom Ads
Lexus and Universal Pictures Partner for the 'Experience OZmazing' Spot
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Heritage Brand Boot Ads
Blundstone Launches Global Campaign Celebrating Personal Boot Stories
Forward-Thinking Wedding Pop-Ups
Anthropologie Weddings x Pinterest Shares Emerging Styles
Streetside Challenge Billboards
Gymbox Start Line Encourages Passersby to Try a Short Dash
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Military-Inspired Outdoor Fashion
N.Hoolywood Releases the Test Product Exchange Service
Gen Z-Focused Video Campaigns
Astroyogi is Introducing a New Campaign that Aims to Attract Gen Z
Co-Branded Drink Activations
The Cawston Press Frozen Fruit Waters Mobile Celebrates Inside Out 2
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Nostalgic Long-Form Infomercials
Mint Mobile's 'Mintfomercial' Offers Humor and Nostalgia
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Interactive Influencer Features
YouTube's New 'Hype' Feature Allows Viewers to Share in Success
Travel-inspired Brand Campaigns
Michelin Launches the On the Road and Beyond! Campaign
Online Lifestyle-Inspired Street Festivals
The Xiaohongshu Street Life Festival is Exciting
Minimizing Phone Usage Initiatives
Heineken's Latest Campaign Addresses Phone Use at Music Events
Inspiring Daily Bodycare
method's Unleash Your Inner Shower Celebrates Personal Transformations
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Social Shopping Networks
Stage TEN Empowers Creators to Build Their Own Live Shopping Channel
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Sportswear Training Campaigns
FKA Twigs Redefines Movement with On's Fall/Winter 24 Capsule
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Empowering Car Ads
CarMax's New Ad Campaign Takes a Witty Approach
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Marketing Social Advocacy Tools
Nut Tree Helps Smaller Brands Boost Their Presence
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Influencer-Starring Car Commercials
Toyota's New Short Film Seeks to Resonate with Gen Z Customers
First-Taste Burger Boxes
McSpicy x Frank's RedHot Released "the Hottest Drop"
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
Bizarre Soda Campaigns
Dr Pepper's Try More Weird Disrupts Life's Boredoms with Weirdness
Youth Movement Competitions
The PLEZi Absurdly Good Games Encourages Summer Activity
Back-To-School Sporty Campaigns
JD's Start Fresh Campaign Celebrates Today's Youth Culture
Drone Marketing Initatives
LEGO Takes to the Sky with Drone Show and Aerial Messages
Dynamic Auto Marketing Campaigns
Hyundai Promotes Its Electrical Vehicle Line-up
Influencer Management Tools
Ogilvy Offers a Safety and Risk Management Tool for Marketing Brands
Search-Hacking Campaigns
Kraft Real Mayo's Search Moist Campaign Suggested a Word of the Year
Athlete-Inspired AI Brand Campaigns
AngelAi Taps a Groups of Athletes to Promote Its Ethos
Youth Intern Social Stunts
Louis Vuitton Hires a 13 Year Old Intern After Sketches Went Viral
International Awareness-Bringing Events
Illumina Recently Ran Its Steps Against Cancer Campaign
Promotional Influencer Videos
Activision Recruits Multiple Creators to Appeal to Gen Z Consumers
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Disaster Relief-Supporting Pr Initiatives
Publicity for Good Supports Hurricane Helene Relief
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Viral Political Campaign Accessories
The Viral Harris-Walz Camo Hat Appeals to Gen Z Voters
Social Media Star Brands
Toddy Smith Introduces His GothicMochas Clothing Brand
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
Influencer Marketing Agencies
NYMA Embraces Influencer Marketing as a Part of its Core Offerings
Billboard-Transformed Tent Shelters
Wunderman Thompson Morocco Creates the Life-Saving Outdoors
Uplifting Virtual Influencer Collabs
The Lennnie x Dove Collab Promotes Body Positivity
Pop Culture Presidency Campaigns
Kamala Harris Adopts Charli XCX's 'Brat' Trend for Her Campaign
Virtual Self-Expression Summits
göt2b's Virtual Metaverse Experience Uplifts Millennials & Gen Z
Streetstyle Flavor Campaigns
Old El Paso's Turn It Up Entices Gen Z to Try Its Street Vibes Range
Social Sticker Features
Instagram Unveils the New Sticker Features for Stories and Other Content
Debunking AI Apps
BSBot Helps Publicis Clients Tell the Truth About AI from Fiction at Cannes
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Subtle Marketing Pop-Ups
FOMO Nudge Encourages Users to Buy with Subtle Pop-Ups
Social Media Visibility Boosting
Instagram hashtags is a Free Service to Enhance Your Instagram