From cream liqueurs inspired by frozen waffles to vodka seltzers with the flavors of nostalgic childhood drinks, boozy kidult beverages have been gaining momentum in recent years. These alcoholic concoctions take cues from beloved childhood treats and beverages, transforming them into adult-friendly libations that cater to Millennials and Gen Z consumers of legal drinking age.
Notably, these drinks for adults are coming from household-name brands. Companies like PepsiCo have ventured into the realm of alcohol with innovations like HARD MTN DEW, a spiked version of the iconic soft drink. Similarly, Simply Spiked Lemonade takes well-known non-alcoholic beverages and adds an adult twist, offering a bridge between the familiar tastes of youth and the enjoyment of alcoholic beverages.
These fresh yet familiar alcohol products resonate with Millennials and Gen Z consumers who appreciate the fusion of nostalgia and adult indulgence.
12 Boozy Kidult Beverages
From Tangy Orange Hard Seltzers to Premium Spiked Lemonades:
Laura McQuarrie — Sep 8, 2023 — Marketing
12
Citrusy Soda Canned Cocktails
HARD MTN DEW Livewire Has No Added Sugars or Caffeine
11
Hard Soda Variety Packs
The HARD MTN DEW Baja Blast Variety Pack is a Summertime Exclusive
10
Alcoholic Sweet Teas
Bojangles & Appalachian Mountain Brewery Launched Bojangles Hard Sweet Tea
9
Fan-Favorite Hard Soda Flavors
HARD MTN DEW Baja Blast Offers a Familiar Flavor with a 5% ABV
8
Premium Hard Lemonades
Coca-Cola and Molson Team Up to Launch Simply Spiked Lemonade
7
Waffle-Inspired Cream Liqueurs
Kellogg's Created 40-Proof Eggo Nog for Adults
6
Tangy Orange Hard Seltzers
SunnyD Vodka Seltzer Has a Tangy, Nostalgic Taste for Adults
5
Nostalgic Vodka-Infused Juices
DrunkenD is Offers a Special Adult Version of Sunny Delight
4
Absinthe Milkshakes
Peche's Adult Milkshakes are Novel and Nostalgic
3
Brunch-Inspired Cream Liqueurs
Eggo Brunch in a Jar Sippin’ Cream Was Created with Sugarlands
2
Orange Cream Hard Seltzers
Coors' Orange Cream Pop-Flavored Hard Seltzer Reminds of a Treat
1
Spiked Soda Cocktails
Dirty Shirley.Spikes a Popular Non-Alcoholic Drink
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Malt-Based Hard Nectars
Jumex Hard Responds to Consumers' Mixing Jumex Fruit Nectars with Alcohol
Mixologist-Crafted Beverage Creations
PepsiCo will Host a 'DRIPS by Pepsi' Pop-Up in New York
Non-Alcoholic Mocktail Launches
Molson Coors Taps Naked Life for its New Non-Alcoholic Expansion
Freshly Rebranded Frozen Drinks
Slurpee's Bold New Identity and Mascot Speak to Gen Z
Spontaneous Summer Picnics
Absolut Vodka & Sprite's HANGOUT-OF-HOME Inspires Unplanned Gatherings
Candy-Flavored Sparkling Drinks
Sparkling Ice Starburst Comes in Four Sugar-Free Flavors
Candy-Flavored Beverages
Skittles Drinks Reimagine a Favorite Gen Z Candy as a Beverage
Ketone Alcohol Alternatives
Hard Ketones Makes an Alternative to Alcohol That Offers a Real Buzz
Hard Ice Tea Drinks
The High Noon Vodka Iced Tea Debuts in Time for Summer
Soda-Inspired Alcoholic Refreshments
SVNS Hard 7Up Comes in Two Flavor Options
Electrolyte-Enhanced Tequila Cocktails
LOLO Ready-to-Drink Cocktails are Natural & Replenishing
Limited Holiday Soda Flavors
Dr. Pepper Group Released Shirley Temple 7UP for 2024 Holidays
Fruity Mocktail Holiday Packs
Mingle Mocktails Launches a New Sparkler Pack for the Holidays
Low-Calorie Non-Alcoholic Brews
Partake Brewing's Alternative Brews Challenge Industry Norkms
Refreshed Boozeless Beverage Ranges
Liquid Intelligence Zero-Proof Line Introduces aēlo
Collaboration Drink Ranges
Potbelly Craft Refreshers Were Made with the Tractor Beverage Company
Ready-to-Serve Canned Mocktails
Mocktails Uniquely Crafted Makes Convenient Cocktail Alternatives
Energy Drink-Branded Hard Teas
Monster Energy Expands Further into Alcohol with Nasty Beast
Bar-Quality Canned Cocktails
Wonderland Cocktails Launched Five New Canned Refreshments
Tea-Based Mocktails
Luna Bay 0% is a Line of Fruity, Non-Alcoholic Tea-Based Mocktails
Pre-Mixed Premium Cocktails
MOJT's Ready-to-Serve Bottled Cocktails Cater to Gen Z
Fruity Alcoholic Teas
Local Beverages Iced Tea Seltzers are Available in Five Distinct Flavors
Canned Flavored Wine Cocktails
The Minute Maid Spiked Flavored Wine Cocktails are Indulgent
Frozen Cocktail Tubes
24 ICE's Frozen Cocktails Offer a Convenience Way to Consume Cocktails
Spiced Pickle Sodas
Melis' Pickle Soda Features Vinegar, Beetroot, Garlic & Hot Peppers
THC-Infused Seltzers
WYNK's Adult Beverages Deliver an Alcohol-Free Buzz
Lookalike Sparkling Water Cans
Not Beer's Sparkling Water Resembles a Classic Brew
Iced Tea-Infused Vodka Beverages
Surfside Has Been Making Waves Across the United States
Dopamine-Boosting Beverages
Illicit Elixirs are Non-Alcoholic, Caffeine-Free and Mood-Boosting
Smoothie Pouch Cocktail Kits
Outshine Curated a Fruit Cocktail Kit for Adults
Indulgent Vodka Seltzers
PLAY HARD Seltzers Speak to a New Generation of Style & Flavor Seekers
Non-Alcoholic Liqueurs
Giffard Expands into Sober Curious Market with Four Non-Alcoholic Liqueurs
Hydrating Juice Beverages
Mott’s Active Blends Apple Juice, Coconut Water and Electrolytes
Kid-Friendly Carbonated Fruit Drinks
PLEZi FiZZ is a Healthier Bubbly Beverage for Tweens & Teens
Boozy Green Tea Refreshments
Lipton Hard Iced Tea Citrus Green Tea is Non-Carbonated
Escapist Hard Seltzer Packs
The High Noon Snowbird Pack is Full of Refreshing, Sunkissed Flavors
Fruity Wine-Blended Refreshments
Minute Maid Spiked Comes in Three Flavor Options
Hard Juice Cocktails
Welch’s Craft Cocktails are Made with Real Fruit Juice and Vodka
Gourmet Low-ABV Cocktails
Blake Lively's Betty Booze is a Line of Low-Alcohol Sparkling Cocktails
Spiked Citrus Agua Frescas
Mike's Hard Lemonade Launched a Line of Limonada Fresca
Summer-Themed Energy Drinks
These New CELSIUS Flavors are Perfect for Beach and Poolside Enjoyment
Kid-Friendly Bubbly Beverages
GoodPop's Sparkling Juice Drinks Have No Added Sugar
Non-Alcoholic Fruit Seltzers
The Boston Beer Company Unveils a New Non-Alcoholic Line
Non-Alcoholic Cocktail Party Packs
SMASHD's Party All Day & Party All Night Packs are Replenishing
Adaptogenic Craft Mocktails
Zero Proof by Recess Shares Cocktail Flavors Without the Alcohol
Flavored Canned Cocktails
Bluebird Hardwater Expands Its Lineup with New Flavorful Offerings
Festive Instant Cocktail Mixes
Craftmix's Holiday Variety Pack Activates with Alcohol, Water & Ice
Non-Alcoholic Electrolyte Cocktails
SMASHD Captivated Millennials & Gen Z with Its Debut Campaign
Squeezable Spiked Punches
SUN iCE Shares Fruit Punch for Adults in Ready-To-Drink Pouches
Vitamin-Based Sparkling Drinks
Bloom Nutrition Expands into Sparkling Energy Drinks for the Summer
High-ABV Sparkling Waters
RIKI Spirits' Vodka and Tequila-Based Drinks Come in at 7% ABV
Fruit-Forward Vodka Cocktails
The Squeezed Vodka Cocktails Come in Three Flavors
Ready-to-Drink Hydration Product
GHOST HYDRATION Launches Four Flavors with Zero Caffeine
Flavorful Vodka Seltzers
Playboy Ventures into Premium Vodka Seltzer Market with PLAY HARD
Celebratory Non-Alcoholic Beverages
Le Fizz by Ghia Sweetens Special and Everyday Moments
Tequila-Inspired Malt Beverages
The el Jimador Spiked Bebidas Variety Pack Has Four Flavors
Non-Alcoholic Canned Spritzes
Citizen Spritz's Alcohol-Free Cans Support Refreshment & Moderation
Caffeine-Free Hydration Beverages
GHOST Hydration Drinks Will Come in Five Flavors
Blueberry-Spiked Hard Kombuchas
This Alcoholic Kombucha Features Blueberry, Ginger and Lavender
Citrusy Branded Spirit Cocktails
SKYY Vodka & Soda Comes in Two Flavor Options
Vibrant Canned Cocktail Brands
Lake Hour Draws Inspiration from Lakeside Gatherings
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Textural Candy-Inspired Refreshments
Mentos Drinks Come in Three Non-Sparkling Varieties
Non-Alcoholic Sparkling Orange Wines
The Wild Child Brings Skin Contact Wine to the NA Category
Boozy Christmas Cocktail Packs
The Wonderland 12 Cocktails of Christmas is Available from BrewDog
Celebratory Cocktail Couple Kits
Simply Spiked Limeade Pickup Lime Kits Come with Candles and More
Californian Canned Cocktails
Cali Cocktails Share the Taste of Agave Wine and Crisp Carbonation
RTD No-Alcohol Cocktails
!MPROV Booze-Free Cocktails Take the Work Out of Mixing Quality Drinks
Fruit-Forward Tequila Cocktails
Dad Water is Personality-Packed Fruit-Infused Tequila Water
Caffeinated Alcoholic Coolers
Hooch Launches an Enhanced RTD Canned Range Called Soopa Hooch
Spiked Electrolyte Canned Beverages
Postgame Beverages Focuses on Mindfulness When Drinking
Juicy Fall-Inspired Alcoholic Beverages
These Simply Spiked Cranberry Drinks Come in Two Varieties
Alcohol-Free Canned Cocktails
J2O Mocktails Come in Three Delicious Flavors with Natural Infusions
Refreshing Low-Calorie Mocktails
Joyburst Mocktails Offers a Range of Non-alcoholic Indulgences
High-ABV Citrus Cocktails
Mike’s Harder Dropped a Trio of 8% ABV Flavors Inspired by Bar Drinks
Hard Soft Drink Refreshments
Bottlegreen Vodka Spritz Was Created with Edwards 1902
Enhanced RTD Beverage Flavors
WKD X Expands Range with Two New Flavors
Spicy Canned Cocktails
KickStand Cocktails Offers Mild, Medium and Hot Varieties
Tangy Citrus Vodka Seltzers
NÜTRL Orange Arrives Just in Time for Summer
Non-Alcoholic Heritage Beverages
Kin Euphorics Debuts a New Latin-Inspired Non-Alcoholic Beverage
Effortless Non-Alcoholic Mixers
SodaStream Crafted Cocktail Mixers Elevate Drinks Made at Home
Icy Caffeinated Alcohol Refreshments
WKD X Drinks Come in Two New Flavor Options
Hangover-combating Hydration Drinks
GLOW Sparkling Hydration is Your Ultimate Hydration Companion
Wonky Fruit Cocktails
Served's Bar-Quality Canned Cocktails Feature Sustainably Sourced Fruits
Premium Alcohol-Free Refreshments
Savyll Non-Alcoholic Cocktails are Arriving at Sainsbury's
Iced Tea-Infused Cocktails
Surfside Unveils a New Canned Cocktail Expansion Across the US
Social Soda Mixer Campaigns
Level Up With 7UP Inspires Gen Z and Millennial Consumers
Effervescent Indian-Inspired Beverages
Bollygood Makes Uniquely Flavored Limades and Lemonades
Sparkling Lavender Mocktails
Blind Tiger's Lavender French 75 Was Inspired by a Historic Cocktail
Gamer Enhancement Drinks
Sly Offers Gamers the Benefits They Need to Keep Playing
Hoppy Sparkling Waters
Hoplark's Sparkling Water Delivers the Hoppiness of Beer
High-ABV Tailgate Drinks
Big Sipz's Tailgate Tour Shares a Taste of New Ready-to-Drink Flavors
Low-Sugar Active Lifestyle Drinks
Boost Drinks is Introducing New Sport and Energy Refreshments
Nostalgic Summertime Spirits
Smirnoff Blue Raspberry Lemonade Has a Sweet, Tart Flavor Profile
Non-Alcoholic Sparkling Teas
Loverboy Recreated Two of Its Best-Selling Hard Teas Without Alcohol
Adaptogenic Alcohol Alternatives
Huzzy Smart Sips Share a Buzz with Adaptogens and Nootropics
Non-Alcoholic Beer Cocktails
Talon & Tinnie Reinvents the Traditional Boilermaker for Dry January
Fruit-Forward Southern Cocktails
Jim Beam Kentucky Coolers are Debuting Four New Flavors
Botanical Vodka Seltzers
Plant Botanical Infuses Drinks with Dandelion Root, Ginseng & More
High-End Spirit Canned Drinks
The Cîroc Red Berry Sparkling Vodka Drink Adapts to Growing Demand
Premium Whiskey Seltzers
These Whiskey-Based Hard Seltzers are Refreshing & Low in Calories
Sparkling Dandelion Tonics
Nuisance Drinks' Damson & Dandelion Revisits Forgotten Ingredients
Alcohol-Infused Sorbets
Spiked Cocktail Sorbet Employs Nanoencapsulation Tech
Blue Raspberry Martinis
Funkin Cocktails' Nitro Infused Martini Appeals to Adult Gen Z Drinkers
Culinary-Inspired Vodka Sodas
VAQIT's Real Vodka Sodas are Low in Calories and Alcohol
Non-Alcoholic Hard Seltzers
SYSTEM Seltzers' 0% ABV Options Support Inclusive Drinking
Non-Alcoholic Functional Tonics
Mood by Boochcraft Replenishes the Mind and Body
Holiday Mocktail Kits
The Blood Orange Winter Fizz Kit Creates a Festive, Alcohol-Free Serve
RTD Sparkling Mimosas
Darling Mimosa Makes Fizzy, Conveniently Canned Brunch Beverages
Nostalgic High-ABV Cocktails
Dirty Shirley Extra Dirty is a Boozy Reimagining of a Childhood Drink
Sparkling Bourbon Lemonades
Betty Booze's Spiked Lemonade is Infused with Warm, Smoky Oak
Better-for-You Ginger Sodas
Pointless Makes Soft Drinks for Adults with Real Ginger
Honey Wine Hard Seltzers
Citrus Mead Vodka Seltzer is a Collab Between a Winery & Distillery
Outdoor Dining Canned Cocktails
Mixtons Canned Cocktails Now Come in Three New Flavors
Coffeeberry-Spiked Hard Seltzers
This Delicious Seltzer is Packed With Flavor & Energy
Non-Carbonated Spiked Refreshers
Happy Thursday Was Created by and for Gen Z Adults Ages 21 and Up
Non-Alcoholic Craft Cocktails
Olé Mocktails are Premium Drinks Inspired by Classic Cocktails
Vodka Soda Lemonades
The Nude Vodka Soda Lemonade Mixer Pack is Ready for Summer
Zero-Proof Catering Companies
Split Offers Alcohol-Free Catering, Education and Menu Consulting
Whimsical Booze-Free Beverages
Everything But The Booze Sells Non-Alcoholic Mocktails in Cans
Extra-Tart Canned Vodka Drinks
Lemada Vodka Lemonade Comes in Two Flavor Options
Living Culture-Infused Seltzers
This Craft Hard Seltzer Contains House-Fermented Live Cultures
Non-Alcoholic Spritzers
Weekday Vibes Uses Dealcoholized Wine as a Base for Its Beverages
Alcohol-Free Highball Cocktails
Everleaf and Tayēr + Elementary Created a Juicy, Spicy Mocktail
Italy-Inspired Refreshing Mixers
Mixly Cocktail Co. Take Your Taste Buds on a Vibrant Journey
Spooky Cream Soda Concoctions
FiiZ Drinks is Serving Up a New Witches Punch for Halloween
High-ABV Hard Teas
Twisted Tea Extreme Comes in Two Non-Carbonated Flavors
Canned Hard Juices
Wild Nectar Hard Juice is a More Fruit-Forward Alternative to Hard Seltzer
Honey-Sweetened Sparkling Cocktails
Fizzy Beez Makes Full-Flavored Sparkling Cocktails with Honey
Margarita-Style Hard Seltzers
Canteen's Cantina Margarita Offers a Higher Alcohol Content
Alcoholic Lemon-infused Beverages
Coca-Cola India Debuts an Alcoholic Beverage Called ‘Lemon-Dou’
Ready-to-Pour Bottled Cocktails
These New Absolut Cocktails Come in Two Flavor Options
Easy Drinking Canned Cocktails
These New Shake Baby Shake Flavors Have a 3.4% ABV
Premium Zero-Alcohol Seltzers
White Claw 0% Alcohol Satisfies Like an Alcoholic Drink
RTD Alcohol-Free Spritzes
Abstinence Spirits' Aperitivos are Low-Sugar & Naturally Colored
Alcohol-Inspired Food Flavorings
These Alcohol-Inspired Flavors Have a Delicious Profile
Low-ABV Canned Cocktails
These Tattersall Distilling Canned Cocktails Come in Three Varieties
High-ABV Hard Juices
Two Robbers' Hard Juices Pack a Punch at 8% ABV
Tropical High-ABV Beverages
Seagram's Escapes Spiked Share Refreshment & a Higher Alcohol Content
IPA-Style Hard Seltzers
Juicy Hazy Hoppy is a New Willie's Superbrew with 23% Juice