Ideas
Explore the world's #1 largest database of ideas and innovations, with 477,692 inspiring examples.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 477,692 cutting edge ideas.

Effervescent Indian-Inspired Beverages

Clean the Sky - Positive Eco Trends & Breakthroughs

Bollygood Makes Uniquely Flavored Limades and Lemonades

— October 4, 2023 — Lifestyle
Bollygood makes Indian-inspired beverages like limeades and lemonades, treating consumers in America to refreshingly different drink choices. Maxine Henderson launched Bollygood to share a taste of her childhood, which was spent enjoying beverages like Nimbu Pani, an Indian-style lemonade prepared with fresh lemon juice, sugar and spices. Now, US-based consumers can appreciate sparkling limeade products flavors with lime, basil and cumin, or sparkling lemonade with lemon, pomegranate and cardamom.

Inspired by classic Bollywood posters, the brand's brightly colored packaging makes its unconventional flavors stand out and expresses what makes it different from other canned citrus-based beverages on the market. The innovative yet nostalgic essence of the brand brings a creative expression of Indian culture to the beverage aisle.
Trend Themes
1. Indian-inspired Beverages - Bollygood introduces uniquely flavored limeades and lemonades inspired by Indian cuisine, offering a refreshing twist to traditional citrus-based drinks.
2. Sparkling Limeade Products - Bollygood showcases innovative limeade flavors infused with lime, basil, and cumin, providing a distinct taste experience for consumers.
3. Creative Expression of Indian Culture - Bollygood's bright packaging and unconventional flavors creatively express Indian culture, bringing a unique and nostalgic twist to the beverage aisle.
Industry Implications
1. Beverage Industry - Bollygood's Indian-inspired beverages disrupt the traditional beverage industry by offering distinct flavors inspired by Indian cuisine.
2. Art and Design Industry - Bollygood's vibrant packaging, inspired by classic Bollywood posters, brings creativity and visual appeal to the beverage market.
3. Food and Flavor Industry - Bollygood's use of unique flavor combinations like lime, basil, cumin, and cardamom challenges traditional taste palates and offers a new frontier for the food and flavor industry.
4.9
Score
Popularity
Activity
Freshness