April 2017 packaging trends reveal an array of burgeoning patterns related to health and eco-conscious industries.
Food packaging is one of the largest contributors to the excessive waste that can be seen littering the world's landfills and oceans, and brands are slowly turning to biodegradable packaging in order to not contribute further to this issue. Felix Pottinger's biodegradable seagrass packaging is one such example, with the material being made out of washed up seagrass that is cultivated to offer useful and eco-friendly food products for brands.
In the health industry, the brand Kind Snacks is now offering a new nutritious product titled Fruit Bites. The new food product is packaged in vividly colored packs that reflect its wholesome ingredients in large font – ensuring that consumers are aware of its healthy qualities while also being able to capture consumer attention with its bold branding.
Top 75 Packaging Trends in April
From Biodegradable Seagrass Packaging to Vibrant Fruit Snacks:
Mishal Omar — Apr 30, 2017 — Marketing

75
Smart Hydration Bottle Caps
Visy and Water.IO Teamed Up to Bring Intelligent Packaging to Market

74
Storybook Skincare Branding
The La Mer Hydrating Serum Packaging is Inspired by Children's Books
73
Exploring Exciting Flavors
Sanjiv Gajiwala, Vice President of Marketing at Mike's Hard Lemonade
72
Subculture Skincare Branding
The Electric Ink Tattoo Care Packaging is Inspired by Body Artwork
71
Sparking Tastes and Trends
Kelli Heinz, Director of Marketing at Bell Flavors & Fragrances
70
Vintage Alcohol Gift Sets
This Jagermeister Gift Set is a Limited Edition Offer
69
Multipurpose Rustic Six-Packs
Bohemia's Beer Six-Pack Crate Transforms into a Set of Kitchen Tools
68
Contemporary Supermarket Rebrandings
Booths Has Made Its Packaged Products Simple and Modern
67
Healthy Biodegradable Food Packaging
This Anti-Microbial Food Packing Material Degrades Naturally
66
Meatless Product Packaging
Quorn Foods' New Identity Solidifies Its Place as a Leader in Non-Meat
65
Scented Canned Socks
LemonSox Offers Scented Fashion Socks in Tin Cans
64
Clothing Size-Inspired Dairy Branding
The SML Milk Cartons of Milk Packaging is Textured
63
Biodegradable Seagrass Packaging
Felix Pottinger has Designed a Packaging System for Food
62
Breaking Out of Fixed Mindsets
Suzanne Zimny, Head of Innovation at Vimto
61
Snapping Snack Fruit Packaging
The DOLE 'GO Berries!' Fruit Container Packaging Breaks Apart
60
Squeezable Greek Yogurt Snacks
Happy Squeeze Greek Yogurt Pouches Make Healthy Snacking Easy
59
Washing Machine Meal Pouches
'Sous La Vie' Food Bags Can Be Cooked in the Washing Machine
58
Personified Retail Installations
Bikini Berlin's Stills & Strokes Pop-Up is Visually Playful
57
Alkalizing Superfood Powders
This Live Ultimate Elixir Boasts Clean, Beneficial Ingredients
56
Springtime Sakura Parties
Japan's Kirin Brewery Offers Indoor Cherry Blossom-Viewing Events
55
Minimalist Chocolate Egg Packaging
The Easter Egg Packaging for 'EGGOISM' Proves That Less is More
54
Ironic Sheet Mask Packaging
These Face Masks Capture Consumer Attention Through Their Name
53
Discolored Water Bottles
For World Water Day, One Water Changed Its Packaging to a Dirty Color
52
Adventurous Pet Food Branding
The Venture Cat Food Brand Packaging Focuses on a Storyline
51
Wholesome Fruit Snacks
Kind Snacks' Fruit Bites Contain One Full Serving of Fruit Per Pouch
50
Nutritious Workplace Lunch Services
LunchOwl Aims to Create Productive Employees Through Food
49
Storybook-Shaped Wash Packaging
MAD Beauty's Body Wash Packaging Opens Like a Book
48
Ornate Origami Chocolate Packaging
The Utopick Chocolates Packaging is Simple and Curious
47
Festive Sauce Sets
These Christmas Sauce Kits Let Recipients Decide If They're Naughty or Nice
46
Savory Pie Boxes
Eden & Bridge's Savory Pie Flavors are Charmingly Packaged
45
Retro Drinking Chocolate Cans
Marchoc's Packaging Captures the Essence of Distinct Flavors
44
Cultural Beauty Kiosks
Nordstrom's K-Beauty Counter Spotlights the Best in Korean Skincare
43
Millennial Anti-Aging Cosmetics
'Nia' is a New Skincare Line to Keep Youth Looking Youthful
42
Individually Crafted Oil Bottles
The Brand Sapfo Takes Care to Personalize Each of Its Bottles
41
Drinkable Soup Cartons
Fawen Creates Chilled, Ready-to-Drink Soup in a Bottle
40
Exotic Dried Fruit Snacks
These Healthy, Dried Fruit Snacks Offer a Taste of Thailand
39
Wholesome Bottled Soups
The Züpa Noma Vegetable Soups are Ready to Drink Out of the Bottle
38
Prismatic Herb Packaging
These Herb Containers Use a More Artistic Brand Identity Than Competitors
37
Springtime Coffee Cups
These New Starbucks Coffee Cups Add Cheer to the Season
36
Vibrant Nightlife Beers
Haudegen's Modern Beer Branding Boasts Light-Up Details
35
Brain-Boosting Smoothie Mixes
Mavella Superfoods' Kid-Friendly Smoothies are Vitamin-Enriched
34
Frozen Wildflower Desserts
Häagen-Dazs' Floral-Inspired Treats Boast Bold Containers to Match
33
Multivitamin Chewing Gums
Get More Vitamins is Now Offering Vitamins in a Unique New Form
32
Warrior-Themed Chocolates
This Tsuwamono Candy Range by Mary’s Resembles Weaponry and Armor
31
Multi-Faceted Highlighters
The Love Love Prismatic Highlighter Offers Intense Pigmentation
30
Gilded Coffee Branding
Timbertrain Coffee Was Packaged in a Way That Makes It Appear High Quality
29
Hop-Infused Lemonades
Zipfer HOPS Introduces a Unique Lemonade Flavor
28
Egg-Shaped Bath Bombs
MAD Beauty's 'Bake Egg Bath Bombs' are Packaged in Cartons
27
Essential Oil Tooth Powders
Frau Fowler Makes Oral Health Tooth Powders in Unique Flavors
26
Cartoon Cookie Mascots
MILKMORE's Brand Identity Boasts Adorable Character Illustrations
25
Long-Wear Lipstick Pairs
These Urban Decay Lipsticks are Paired with Matching Liners
24
Blackberry-Based Food Collections
The Brand Corphes's Products are Inspired by Storytelling
23
Ultra-Fresh Coffee Subscriptions
RAVE Coffee Roasts, Packages and Ships Its Coffee on the Same Day
22
Floral-Themed Chocolate Packaging
Sugar & Spice's Packaging Gives the Brand a Luxurious Quality
21
Fruity Beet Beverages
Beetology's Vegetable Drink Line Pairs Beets with Fruits
20
Faux Beard Accessories
Mister Ames' Fashionable Fake 'Beard Collar' Provides a Disguise
19
Inspiration Comes from Everywhere
Antonette Bivona, Director of Global Marketing at Almay
18
Cheesy Pesto Popcorn
CORNOPOLIS' Cheese Popcorn Snack is Enhanced with Pesto
17
Shack-Shaped Popcorn Packaging
These Popcorn Boxes Reveal a Peek at the Product Through a Window
16
Customizable Fish Figurines
This Kit Lets Peole Personalize Bordallo Pinheiro's Sardine Sculpture
15
Friendly Frozen Treat Packaging
The Ciao Bella Artisan Gelatos and Sorbettos Branding is Inviting
14
Empowering Paper Towel Packaging
These Limited-Edition Brawny Paper Towels Have a New Lumberjack
13
Squeezable Pancake Mixes
Follow Your Heart's Vegan Pancake Batter Comes in a Bottle
12
Dye-Free Stain Removal Wipes
These Powerful Stain Rx Sheets Come in Convenient Pouches
11
Peanut Butter Snack Bars
Greek Nuts' Nut Bar Packaging Exudes Health and Strength
10
Jean-Inspired Condoms
The 'Durex Jeans' Line Has Sleek Packaging to Slide into Pockets with Ease
9
Boozy Artisanal Caramels
The Jonboy Caramel Treats are Made with Various Liquors
8
Non-Alcoholic Malt Beverages
Hillsburg's Alcohol-Free Drink Range Emphasizes Vibrant Fruit Flavors
7
Squeezable Mustard Pouches
Silver Spring's Deli-Style Mustard is Packed into a Gusseted Pouch
6
British-Style Pet Foods
Lily's Kitchen's 'Great British Breakfast' Adapts a Classic Meal for Dogs
5
Seasonal Easter-Themed Candies
The Hi-Chew Spring Mix Offers Limited-Edition Flavors
4
Bun-Flavored Chocolate Eggs
This Chocolate Egg Treat from Prestat Tastes Like a Hot Cross Bun
3
High-Protein Packaged Tuna Flavors
The Starkist Bold Tuna Creations Offer Different Styles of Heat
2
Eco-Conscious Comedic Cleaner Campaigns
Seventh Generation 'Come Clean' Features Maya Rudolph
1
Oven-Ready Dough Packaging
Wewalka's Sweet Dough is Rolled for Instant Placement on a Baking Tray
Related Ideas
Resealable Lettuce Packaging
Sensei Farms' Leafy Green & Salad Mix Package Reduces Plastic by 90%
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Compostable Coffee Pod Packaging
These Cambio Roasters Organic Coffee Pods are Sustainable
Seafood Waste Seed Packaging
'SEAD' Biodegradable Seed Pods are Made with Chitin
Ocean Plastic-Made Skincare Packaging
LATHER Introduced Its New Landscapes Collection
Algae-Made Slippers
These Vegan Slippers by Giestas Have a Food-Grade Form
Recycled Plastic Candy Packaging
Berry Global Group and Mars Launched 100% Recycled Plastic Jars
80s-Inspired Pet-Friendly Cereals
BARK Presents the Snack Pack of Colorful Cereal Boxes
Edible Wrapper Snack Bars
One Good Thing Bars Have a No-Waste Formulation
Eco-Conscious Cleaning Product Packaging
Method is Introducing Recovered Coastal Plastic Packaging
Natural Yogurt Jars
Danone Argentina Adopted New Packaging to Improve Environmental Efforts
Bird-Shaped Food Packagings
Yu Guang and Fu Yu Han Design the Big-Billed Bird Food Concept
Paperboard Supplement Packaging
Vital Proteins is Transitioning to Paper-Based Canisters
Sunscreen Packaging Solutions
TerraCycle Partners With Leading Skincare Brands for Packaging
Luxury Paper Packaging Launches
Mondi Debuts Three Sustainable Packaging Products at a China Event
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
Fiber-Based Recyclable Packaging
Mother Parkers Tea & Coffee Debuts New Eco-Friendly Packaging
Eco-Friendly Root Vegetable Packaging
This HUID Compostable Packaging Concept is Made with Onions
Seaweed Packaging Developments
PA Consulting and Searo Labs Unveils Seaweed-Based Products
Sustainable Packaging Initiatives
Cafe Spice Transitions to Polypropylene Plastic Trays
Organic Gradient Sunscreens
COOLA's Sunscreen Packaging Designs Convey Efficacy & Innovation
Flavored Cashew Snacks
Octonuts Partnered with rePurpose Global to Combat Ocean Waste
Connecting Tuna Can Packaging
John West Ecotwist Packaging Uses the SmartStrip Design
Paper-Packaged Chocolate Bars
Walkers Chocolates Switched to 100% Recyclable Packaging
Sustainable PET Dairy Packaging
Coop and Emmi Launch the New Sustainable Dairy Packaging
Sustainable Paper Cosmetic Packaging
The Arcade Beauty Paper Packette is Made with 80% Paper
Reformed Yogurt Packagings
Nomadic Redesigned its Packaging to Emphasize Health Benefits
Sustainable Seaweed Resin Packaging
TPSea from Sway is Suited for Replacing Flexible Plastics
Sustainable Carton-Based Packaging
Tetra Pak Debuts Its First Trial Facility for Recart
Pillboxed-Shaped Fruit Cases
Kiwi Brand Zespri Debuts New Sustainable Fruit Package
Recyclable Apple Packaging Initiatives
Superfresh Growers Introduces a New Sustainable Packaging
Squid-Inspired Packaging
Squid-Inspired Packaging Revolutionizes Temperature Control
Freshness-Boosting Packaging Stickers
Fresh Inset's Vidre+ Adds Value to Fresh Produce Packaging
Plant-Based Packaging Agreements
Avantium Taps Amcor Rigid Packaging for the New releaf Packaging
Biodegradable Hemp-Based Packagings
Two Packaging Companies are Partnering to Reduce Plastics
Paper-Based Potato Chip Packaging
Pringles Packaging Now Has a Paper Base Instead of a Metal One
Refreshed Snack Packaging
Mary’s Gone Crackers Has Unveiled New Packaging Designed
Sustainably Packaged Yogurt Cups
Yoplait Launches the Sustainable Pure-Pak eSense Cartons
Bio-Based Foam Packaging
Apple and RISE Team Up to Develop Bio-Based Foam for Packaging
Healthy Habit Food Packaging
This Lidl Packaging Update Removes Elements That Appeal to Children
Plastic-Free Spread Packaging
This Flora Packaging is Made with Compressed Wet Paper Fibers
Paper-Based Recyclable Packaging
Parkside's Newest Packaging is Durable with a Sealed Barrier
Compostable Fiber Tablewares
The Better Earth Farmer’s Fiber Retail Collection is BPI-Certified
Refreshed Food Packaging Designs
North Coast Organic Marks a Major Update to Its Century-Old Brand
Vibrant Better-For-You Snack Packaging
Catalina Crunch Targets Health-Conscious Consumers
Ergonomic Eco-Friendly Drink Packaging
The Tetra Prisma Aseptic 300 Edge Packaging is Mindful
Plastic-Free Supply Chains
Ericsson is Investing in Sustainable Packaging Solutions
Recycled Plastic Condiment Packaging
Plastipak and Kraft Heinz Announced a New Partnership
Bio-Based Beauty Packaging
Texen Group and Sulapac are Revolutionizing Beauty Packaging
Interactive Fruit Juice Packaging
Tetra Pak and Jus de Fruits Caraïbes Debut `Connected Packaging
Recyclable eCommerce Packaging
This New Amazon Packaging is Paper-Made and Arriving in the UK
Kid-Focused Packaging Updates
The Frubes Re-Launch Brings Interactive Fun to Lunchboxes
Recyclable Paper-Made Coffee Packaging
JDE Peet's is Rolling Out Recyclable Coffee Packaging
Heat-Sealable Paper-Wrap Materials
Orlandi Launches the EcoPro™ Paper-Wrap Sustainable Packaging
Light-Blocking Packaging Sleeves
Brook + Whittle's Patented GreenLabel BlockOut is Recyclable
Air Fryer-Friendly Product Packaging
The PaperSeal Shape Tray Replaces Plastic Alternatives
Paper-Made Shrink Wrap Packaging
The 'TrayWrap' Paper Solution is Plastic-Free
Fully Compostable Food Packaging
ETG ECO GREEN Unveils a New Line of 100% Compostable Products
Bio-Based Monomaterial Skincare Packaging
These Lumene Moisturizer Jars are Easy to Recycle
Paper-Packaged Haircare Products
Babo Botanicals Has Launched Haircare Products in Cartons
Earth-Inspired Special-Edition Tofu Packaging
Pulmuone Emphasizes Its Commitment to Sustainability
Upcycled Circular Design Products
Cyrc Designs Expansive Products with Sustainable Themes
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Brand Identity
Plastic Snack Packaging Reductions
KP Snacks Flow Wrapping Process Has Been Updated
Bio-Based Cosmetic Packaging
The Sulapac Nordic Collection from APG Europe is Sustainable
Recycled Diaper Packaging
Kimberly-Clark Collaborates with Amcor on a Sustainability Solution
Fresh Produce Storage Bags
Ambrosia Bags Offers a Solution to the Common Problem of Wasted Produce
Insulated Recyclable Bags
ProAmpac Unveils a Sustainable Packaging Solution for Grocery Deliveries
Low-Plastic Seafood Packaging
This Sainsbury’s Packaging Update Reduces Plastic Use
Compostable Foodservice Packaging
The Eco-Products GreenStripe Line Has New Bags and Wraps
All-Red Tomato Rebrands
Pomì Unveils a New Sustainable Design to Attract Consumer Attention
Informative Avocado Packaging
Avocados From Mexico Introduces a New QR-Based Packaging Format
Paper-Based Packaging Advancements
Coveris Debuted a New Sustainable Form-Fill-Seal Solution
Sustainable Produce Packaging
These Cascades Eco-Friendly Produce Baskets are Recycled
Modernized Beverage Packaging Designs
Seagram's Escapes Debuts New Packaging and Its Latest Flavor
Multipurpose Partitioned Packaging Designs
Inline Plastics Essentials Platter Design is Versatile
Sustainable Pet Food Pouches
American Packaging Corporation Unveils a New Sustainable Solution
Biodegradable Supplement Capsules
Vapsula's Nespress-Compatible Pods Make Daily Wellness Delicious
Inspiring Food Color Reports
Oterra Color Trends 2025 Put Four Trends in the Spotlight
Nostalgic Classic Snacks
Back to Nature Received a Vibrantly Bold Rebrand
Compostable Foodservice Packaging
The Better Earth Farmer’s Fiber Collection is Being Expanded
Paper-Packaged Porridge Products
Everyday Essentials Porridge Oats Come in Plastic-Free Packaging
Freshness-Extending Food Packaging
SAVRpak Offers an Innovative Solution to Combat Food Waste
Eco-Friendly Alt Milk Packaging
Califia Farms Packaging Now Features 100% Recycled Plastic
Sustainable Frozen Treat Packaging
Metsä Board Re-Designed its Ice Cream Packaging
Recycled Snack Chip Packaging
Tyrells is Introducing New Recycled Plastic Packs
Aluminum-Packaged Hand Soaps
Grove Co. Debuted New Branding and Packaging
Compostable Film Packaging
The Vikings & Goddesses Pie Company Adopted Futamura's NatureFlex Film
3-in-1 Meal Packaging Solutions
Coveris Debuts Hot-to-Go Packs with Eco-Friendly Design Practices
Carbon Neutral Milk Packaging
Neutral Foods Offers a More Sustainable Solution
Sustainable Ocean Packaging Designs
COAST Cannabis Co. Unveils a New Ocean-Based Packaging Design
Water-Preserving Paper Packaging
Amcor Taps Fromagerie Milleret for the New Recyclable Packaging
Ocean Plastic Cosmetic Packaging
LUSH and Prevented Ocean Plastic™ Partnered on New Packaging
Paper-Made Drink Mix Packaging
This Fairfood Powdered Oat Drink Features the Sonoco GREENCAN®
Sustainable Food Packaging Designs
Placon Crystal Seal Delectables is Tamper-Evident and More
Paper-Packaged Garlic Baguettes
Marks & Spencer Launches its Garlic Baguettes in Paper Packaging
Bark-Based Packaging Technology
Bpacks is a Biodegradable Packaging Startups with a New Solution
Sustainable Snack Packaging
Amcor and Lorenz Snacks Partnered for Recycle-Ready Packaging
Treasure Box-Inspired Wellness Packaging
NATPAT Recently Unveiled Redesigned Retail Packaging
Compostable Snack Bar Packaging
The Brawny Bear Date Energy Bars Come in New Packaging from Pakka
Connected Purée Cartons
Ravifruit's Mixologi Packaging Shares Exactly Where Fruits are Sourced
Sustainable Easter Chocolate Packaging
Happi Launches its New Reduced-Wrapping Chocolate Packaging
Eco-Friendly Cracker Packaging
Jacob’s Crackers Selection Now Comes in Boxes with Reduced Plastic
Low-Sugar Chocolate Cereal Bars
Mars China Debuted a Low-GI Snickers Bar with Flexible Packaging
Reduced Plastic Snack Packaging
ALDI Specially Selected Hand Cooked Chips Come in New Packets
Compostable Berry Packaging Materials
The Elliott ECHO Pads are 100% Plastic-Free
Paper-Made Pancake Packaging
Laîta Pancakes Now Come in Packaging from Walki
Compostable Foodservice Packaging
These Sabert Pulp Food Containers are Convenient
PFAS-Free Food Packaging
Genpak Launches a New Packaging Line Without Added PFAS
Sustainable QSR Dessert Packaging
McDonald's Creates Eco-Friendly McFlurry Packaging
Edible Seaweed-Based Packaging
Handtmann Has Launched the Pioneering ConProSachet System
Paper-Packaged Popped Snacks
Snack A Jacks Multipacks are Ditching Virgin Plastic Material
Paper-Made Confectionery Bags
Saica Group and Mondelez Launch a New Sustainable Multipack Solution
Revamped Eco Juice Packaging
Capri-Sun Packaging Now Features Stronger Paper Straws
Interactive Juice Packaging
Gulf Union Foods Launched Fun Connected Packaging for its Juices
Eco-Conscious Juice Boxes
Simple Times Mixers Supports Curbside Recycling with its New Packaging
Crunchy Fibrous Fruit Snacks
Kencko Organic Fruit Snaps are Packed with Fruit and Fiber
Tree-Free Sustainable Packaging
Craste Uses Crop Residue to Create Eco-Friendly Packaging
Sustainable Crisp Bags
The British Crisp Co. Debuts the First Fully Recyclable Paper Crisp Packet
Paper Sampling Containers
Arcade Beauty Debuts a Paper-Based Sampling Solution for Beauty Products
Paper-Made Mushroom Packaging
Sainsbury's Mushroom Punnets are Now Made with Cardboard
Adaptable Plastic Alternatives
2M Group is Unveiling a Plastic Alternative for the Supply Chain
Food-Grade rPET Packaging
These Novolex Recyclable Food Containers Have 10% Recycled Plastic
Plastic-Free Sushi Trays
BioPak's Latest Innovation is Eco-Friendly Sushi Trays
Convenient Health-Minded Bread Products
The Biona Bakery Range Has Three New Products
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Retro Snack Rebrands
Back to Nature Unveils California-Inspired Nostalgic Packaging Design
Revamped Packaging Brand Websites
Macpac's New Website Highlights its Sustainability Efforts
Sustainable Growing Containers
The HC Companies Debuts the Revamped Horticultural Containers
Recyclable Cover Papers
Saputo Dairy UK is Transitioning its Spreadable Covers to Paper-Based
Compostable Takeout Containers
Good Start Packaging Launches a New Range of Takeout Containers
Sustainable Marble-Effect Packaging
Sulapac Collaborates With FaiveleyTech for Packaging Solutions
Efficiency-Optimized Snack Packaging
This Kellanova Snack Packaging Has Reduced Plastic
Biodegradable Refill Pouches
Wonderfeel Launches Bio-Assimilative Packaging for Refill Program
Dehydrated Plant-Based Meals
Farm to Summit Packages Nourishing Meals in Omnidegradable Bags
Sustainable Butter Packaging
Sirane Introduces the Plastic-Free and Paper-Recyclable 'Butter Wrap'
Flexible Paper-Based Packaging
Parkside Introduces the Recoflex™ Paper Packaging for Fresh Food
Regulated Sustainability Solutions
FoodChain ID Unveils a Suite of Solutions for Sustainable CPG
Recyclable Pouch Refreshment Packaging
Capri-Sun Introduced Its First-Ever Recyclable Drink Pouch