These 2017 youth trends range from inclusive and empowering dolls to gender-fluid children's fashions.
As retailers embrace a more diverse approach to youth marketing, apparel, toys, and even educational materials are becoming less gender-biased and more open-minded. Products that embody this marketing evolution include Toca Boca's gender-neutral accessory collection, along with Kuen Tang's inclusive graphic novel which follows a main character who is living with a disability.
Other notable youth trends include playroom-inspired cinemas, and cruise excursions that encourage family bonding while catering to different age groups and niche interests.
When it comes to interactive retail, AR toy aisle apps like 'Play Chaser' by Toys "R" Us help draw in young consumers with the help of a virtual Geoffrey the Giraffe mascot while simultaneously offering product info for parents.
To learn more about Youth trends in the year ahead, deep dive into Trend Hunter's 2018 Trend Report and immerse yourself in our crowd-sourced research collection.
Top 100 Youth Trends in 2017
From Empowering Doll Toys to Gender-Fluid Children's Apparel:
Jana Pijak — Jan 28, 2018 — Life-Stages
98
Anonymous Truth-Telling Apps
The Tbh App Lets Users Anonymously Rate Their Friends
97
Bamboo Toy Cars
These Eco Toys Made from Bamboo Shoots are Natural, Beautiful and Sustainable
96
Compact Capsular Trackers
The Ora Kids Tracker is a Convenient Wearable for Highly Active Children
95
Child-Centric Shadow Designs
Darkness Design Makes it Easier For Kids to Play With Shadow Designs
94
Expressive Toy Wearables
Hasbro's Hanazuki Toy Range Helps to Connect Kids with Their Emotions
93
Educational Kitchen Accessories
'Safe Slice' Kitchenware Teaches Kids About Portion Control
92
Location-Tracking Child Wearables
The 'Findly' Tracking Watch Keeps an Eye on Child Location
91
Kid-Curated Toy Collections
Asda's Christmas Toy Range Features 100 Playthings Chosen by Kids
90
Outdoor Multi-Age Playgrounds
BAM's Indigo Playgrounds are Designed for Children of Varying Ages
89
Spherical Doll Sets
'L.O.L. Surprise' Collectibles Play Off of the Unboxing Phenomenon
88
Habit-Improving Smart Lamps
The Self-Adjusting 'QQ Lamp' Enhances Eyesight and Improves Posture
87
Child-Friendly Dining Tongs
Crocodile Tongs Playfully Helps Children Eat Without Making a Mess
86
Expanding Children's Clothing
The Petit Pli Line Grows With Kids
85
Imaginative Play Tents
The 'Moon House' Offers Children a Dynamic Place to Play
84
Color-In Car Rentals
These Hertz Rental Cars Feature Coloring Book Upholstery to Entertain Kids
83
Smart Waterpark Wristbands
Universal Orlando Resort's 'Tapu Tapu' Bands Make Payments and More
82
Creative Monster-Fighting Blankets
The Force Field Cloak Was Made for Children Afraid of the Dark
81
Transformative Child Cots
This Adaptable Child Furniture Piece Goes from a Crib to a Couch & More
80
Redesigned Disney Stores
The New Disney Stores Connects Consumers to the Theme Park Experience
79
Unicycle Child Bikes
The Mountain Buggy 'Unirider' Child's Bike Increases Overall Balance
78
Child-Friendly Smartwatches
The Pomo Waffle Helps You Keep an Eye on Your Kids
77
Anime-Inspired Lunch Boxes
The Poke Ball Lunch Box is Perfect for Marathon 'Pokemon Go' Sessions
76
Unisex Children's Streetwear
The Spring/Summer BAPE Kids Collection Boasts Bold Branding and Color
75
Underwater Exploration Toys
The GeoSafari Jr. Subscope Lets Kids Uncover Underwater Worlds
74
Three-Wheeled Go-Kart Toys
The Morgan EV3 Junior is a Child-Sized Version of the EV3
73
Gender Fluid Clothing Labels
John Lewis Will Use Gender Neutral Clothes Tags for All Kids' Lines
72
App-Enabled Children's Toys
Sphero: SPRK Edition is Teaching Kids of All Ages to Code
71
AR Companion Apps
'Follow Me Dragon' Makes It Possible to Interact with a Mythical Creature
70
GPS Safety Tracker Wearables
The 'Dristee' Keeps Kids and the Elderly Independent and Healthy
69
No-Tech Coding Toys
The 'Let's Go Code! Activity Set' for Kids Teaches Programming Without Tech
68
Augmented Reality Gym Classes
The SAGA Interactive Gym is Being Used in Quebec Schools
67
Location-Tracking Child Wearables
The 'Jiobit' Bluetooth GPS Tracker Keeps an Eye on Location
66
Powered Toddler Balance Bikes
The Stacyc Electric Balance Bicycles Help Kids Get Their Bearings
65
Knotted Fashion Kits
Make It Real's Fashion Craft Toys Encourage Creativity and Customization
64
Kid-Friendly Pollution Masks
'Woobi' is an Anti-Pollution Mask Encourages Kids to Put It Together
63
Millennial Parent Restaurant Rebrandings
Chuck E. Cheese Restaurants Have Been Stylishly Revamped
62
Inclusive Child Clothing Lines
Cat and Jack Designed Adaptive Clothing for Kids with Disabilities
61
Self-Assembly Child Furniture
G280's 'Toniture' Doubles as Both Toys and Furniture for Kids
60
STEM Playground Toys
Learning Resources' Building Playset Focuses on Engineering and Design
59
Customizable Cartoon Jewelry
Origami Owl's Despicable Me Pieces Can Be Personalized with Charms
58
Colorful Amorphous Playgrounds
The Mountain Lake Park Playground is a Joyous Playscape
57
Luxury Children's Hospital Vehicles
The Rolls-Royce SRH Kid Car Transports Patients to Surgery
56
Creative Nostalgia Campaigns
The 'World of Play-Doh' Campaign Inspires the Child in All of Us
55
Customizable Magnetic Stuffed Animals
Animoodles Can Be Taken Apart and Snapped Back Together
54
AR Toy Aisle Apps
Toys "R" Us' 'Play Chaser' App Brings Its Retail Store to Life
53
Carnival Chance Games
'Pie Face Sky High' is a New Standing Version of Hasbro's Pie Face Game
52
Extremely Customized Kids Cars
KidStance Ride-on Cars Bring Stance Culture to Pre-School
51
Reversible Egg Toys
MAAD Toys is Launching a Transformative Angry Birds Soft Toy Range
50
AR Aquarium Toys
Pai Technology's 'Ocean Pets' is a Unique Virtual Aquarium for Kids
49
Wearable Kiddie Cameras
Benjamin Button Camera Makes Recording Memories Continuous and Effortless
48
Biographical Children's Books
'Yayoi Kusama: To Infinity and Beyond!' Depicts the Japanese Artist
47
Sectioned Kiddie Food Plates
The 'Lunchbox Runner' Portions Meals and Has a Multipurpose Design
46
Kid-Friendly Gym Toys
Jakks Pacific's 'Little Mighty Gym' Works in Tandem with a Tablet Screen
45
Collectible Egg Carton Toys
Hatchimals' Newest 'Colleggtibles' for Kids Take the Form of Cartons
44
Charitable Toy-Building Campaigns
LEGO's 'Build to Give' Supports Kids in Hospitals
43
Transformable Kiddie Furniture
This New MICUNA Child's Room Furniture is Simple and Modern
42
Non-Directed Playgrounds
The Five Fields Play Structure Encourages Inventive and Creative Play
41
Collapsible Infant Wagons
The Veer Cruiser Premium Stroller Wagon Can be Stored in the Trunk
40
Liquid Art Toys
'Artsplash' is a Unique 3D Art Toy for Kids That's Powered by Water
39
Portable Coloring Sets
OMY's Pocket-Sized Coloring Kit Neatly Dispenses a Roll for Coloring
38
Child-Tracking Shoe Wearables
The 'Monkey' Wearable Sensors Warn Parents If Kids Stray Too Far
37
Retrofitted Family Cruise Ships
The Princess Cruises Caribbean Princess was Upgraded for Families
36
Pop-Up Toy Cafes
The Shopkins Macaron Café Brings the Collectible Playsets to Life
35
Kid-Friendly Obstacle Courses
The 'Mud Mania' Obstacle Course Lets Kids Get a Bit Dirty
34
Colorful Accessorized Inhalers
The 'Hue' Inhaler Stops Kids with Asthma from Being Self-Conscious
33
Moon-Shaped Rocking Chairs
A Half-Moon Has Been Added to Maison Deux's Rocking Chair Collection
32
Language-Teaching Robots
The EMYS Interactive Robots Help Your Child Learn a Foreign Language
31
Musical Flying Disks
The Disc Jock-e is an Outdoor Toy That Boasts Bluetooth Connectivity
30
Luxury British Soapbox Racers
This Aston Martin Soapbox Racer is Based on the V8 Vantage GTE
29
Ergonomic Child Bike Seats
The Shell Child Carriers Fit onto the Front or Back of Bikes
28
Desk-Embedded Bed Furniture
This Small Bedroom Furniture Piece Combines Necessary Items
27
Music-Mixing Games
Hasbro and Harmonix Teamed Up to Create 'DropMix'
26
Playroom-Inspired Cinemas
Cinépolis' Movie Theater for Kids Boasts Playground Equipment
25
Cartoon Friendship Toys
TOMY's Molang Toys Teach Respect, Happiness and Solidarity
24
Dry-Erase Board Games
This DIY Board Game Kit Boasts a Reusable Base and Cards
23
Kid-Friendly Coding Tools
The Pixel Kit is a Colorful Computer of Lights
22
AR-Infused Teddy Bears
Seedling's 'Parker' Teaches Children About Empathy and Problem Solving
21
Droid Creator Kits
LittleBits' Droid Inventor Kit Helps Kids Assemble Star Wars-Inspired Botss
20
Transgender Doll Toys
The Tonner Doll Company's 'Jazz' Doll is Based Off of Jazz Jennings
19
Princess Toy Subscriptions
PleyBox's Subscription Service for Kids Has Official Disney Items
18
Chocolate Tyrannosaurus Rexes
The Chocolate Construction T. Rex is an Archaeological Treat
17
Russian-Inspired Wooden Toys
52 FACTORY's RED DOLLS Modernize Traditional Russian Toys
16
Superhero-Inspired Kids Clothing
PUMA x Justice League Lets Kids Dress Like Their Favorite Hero
15
Scannable Coloring Books
The Color Notebook Lets Parents Save Kids Artwork Before Reusing It
14
Parental Discipline Stools
The Time Out Sand Timer Stool Lets Kids Know How Long to Sit For
13
Combative Unicorn Card Games
'Unstable Unicorns' is Card Game That Pits Friends Against Another
12
AR Coding Robots
Pai Technology's 'PaiGO' is a Bot That Teaches Programming for Children
11
Finger-Sized Monkey Toys
Fingerlings Baby Monkeys Know When They are Being Touched or Talked To
10
Indoor Gymnastic Play Sets
The 'PEGAS' Children's Indoor Gym Encourages Continuous Exercise
9
Tangible Programming Toys
The 'PETS' Programming Learning Kit Gets Kids Started with Tech
8
Kid-Friendly Therapy Robots
'Darwin' Provides Robot Therapy to Children with Cerebral Palsy
7
Snack-Inspired Plush Toys
The Cheesy Puffs XL Plush is a Clever Toy with Its Own Storage Bag
6
Pod-Encased Woodland Toys
Golden Bear's Bush Baby Range Pairs with 'Bush Baby World' Webisodes
5
Redefined Family Portraits
"Chosen Families" are Celebrated in This LGBTQ Photo Series
4
Contained Play Equipment Pallets
PlayPallets Provides Access to Sports Equipments to Kids in Need
3
Monstrous Milkshake Cartons
Monster Milkshakes Boasts Five Lively Flavors and Expressive Packaging
2
Gender-Fluid Product Lines
App Makers Toca Boca Debut Gender Neutral Products for Kids
1
Inclusion-Focused Comic Books
This Inclusive Comic Book Was Created in Collaboration with Artists
Related Ideas
AI-Generated Fashion Campaigns
Mango Debuted Its First AI Campaign for Its New Teen Line
AI-Powered Toy Attachments
The App-Paired ToyPal One Brings Soft Toys to Life for Screen-Free Fun
Playful Cosmic Displays
The LEGO Group's Unidentified Playing Objects Speak to Curious Gen Alpha
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Miniaturized Doll Collections
The Mini BarbieLand Collection Makes Playing Portable
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
Doll-Inspired Movie Launches
Mattel Plans to Release More Movies Following 'Barbie's' Success
GenAI Shopping Assistants
Shopping Muse Supports Michael Kors US Website Visitors
Inclusion-Focused Doll Collections
Barbie's New Doll and Capsule Celebrates the Visually Impaired
Doll-Inspired Personal Care Collections
Barbie™ x Lush Cosmetics Launches on August 9th
Doll-Inspired Wedding Collections
Mattel and Azazie Team Up to Debut a New Pink Wedding Collection
Emotionally Rewarding Multiplayer Games
Toca Boca Days Helps Tweens Find a Sense of Belonging
Minimalist Play Furniture
Blueberry and Third Specializes in Slick and Stylish Toys
Gen Alpha Barbie Launches
Barbie Announces New Doll Lineup Targeted Towards Older Fans
Novel AI-Generated Product Designs
Arcade Introduced a Transformative AI Product Creation Platform
Youth Beauty Boutiques
Hamleys Boutique: Be You is an Inspiring Space for Kids Ages Four to 14
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Inspiring Role Model Dolls
Barbie Role Models Celebrate Women from Around the World
Metaverse-Launched Luxury Fashion Collections
The Coach Spring 2024 Capsule is in the Metaverse
Interactive Early Education Toys
Tokidos PlayCubes Have a Screen-Free Design
GenAI Storybook Illustrators
Storybooks Turns Kids' Beloved Toys into Main Characters
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
Show-Inspired Collectible Dolls
Netflix and Mattel Introduces Squid Game Collectibles
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Electronic Plush Toys
The Furblet Mini Toys Have Over 45 Fun Tunes, Sounds, and Furbish Phrases
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
Next-Gen Hatching Toys
Spin Master is Reinventing Hatchimals with a Reimagined Egg
Beauty Product Replicas
Mini Brands and Ulta Beauty Team Up to Release Toy-Sized Product Replicas
Nostalgic Toy-Inspired Fashion Collections
rue21 is Collaborating with Barbie® and Hot Wheels®
Pinkish Toy-Inspired Tech Products
The Caviar #Barbiecore Collection is Opulently Pink
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Kids' Interactive Sensory Toys
Storypods Debuts Interactive and Multisensory Toys
AI Beauty Shopping Experiences
Revieve x Google Cloud Launch the Next Gen AI Advisor Series
Best-Selling Adaptive Apparel
Anthropologie Launches a New Adaptive Apparel Capsule
Affordable Tennis-Inspired Apparel
UNIQLO Leads Tennis-Core Trend Revival With Affordable Style
Physical Metaverse Merchandise Stores
Roblox will Sell Physical Goods with Shopify
Collectible Coloring Dolls
L.O.L Surprise! Loves Crayola Celebrates Creativity and Expression
Streetwear Experimental Kids Capsules
The Ksubi 'Kids' Collection Arrives Ahead of the Holidays
Mutating YouTuber Toys
Moose Toys Collaborated with MrBeast on MrBeast Lab Figures
Next-Generation Fashion Campaigns
REVOLVE Partners with Jeon Somi for a Gen Z Campaign
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Y2K-Inspired Fashion Collections
The Bench Revival Collection Boasts a Range of Nostalgic Styles
Phygital Gen Z Fashion
Walmart is Relaunching the No Boundaries Brand on Roblox
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Sensory Surprise Dolls
Barbie Pop Reveal Shares Scented Dolls and Squishy Friends
Vibrant Children's Fall Fashion
nununu Recently Launched Its Fall 2023 Capsule & Its Eye-Catching
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
LED-Infused Festival Fashion
Tinsel Arcade Offers Expressive Statement Clothing & Accessories
Digital Pet-Inspired Streetwear
The BAPE x Tamagotchi Collab Delivers Nostalgia with Style
90s Toy-Themed Fashion
The Cakeworthy x Furby Collection Pays Tribute to a 90s Sensation
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
Adult-Targeted Plush Toys
Build-A-Bear After Dark Shares Gifts & Collectibles for "Kidults"
Circular Fashion Pop-Ups
The Coachtopia Pop-Up Brings Luxury Circular Fashion to Gen Z
Interactive Cosmetics Retail Stores
Watsons Upgrades its Stores for Gen Z and Gen Alpha Consumers
Kids' Entertainment Initiatives
Yoto x CF Shopping Centers will Offer Summer Programming for Kids
AI-Backed Family Toys
Mego Toys Showcases the New 2XL Cobot, an Interactive AI Toy for Kids
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
Pop Art Legend-Honoring Dolls
Mattel Creations Celebrates Keiichi Tanaami with Whimsical Designs
Sustainability-Oriented Kids Toys
Learning Resources Unveils a New Sustainable Toy Capsule
Youth Apparel Retail Integrations
The Children's Place is Available on Shein's Online Storefront
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Gen Alpha Bodycare Brands
Australian Gen Alpha Brand 'Allkinds' Made its United States Debut
Experiment-Based Playsets
Moose Toys' Beast Lab Reinvigorates Action Figure Category
Creativity-Driving Kids Apparel
Zara Announces a Collaboration with New York Label Sea
Gen Alpha Creativity Workshops
The LEGO Group Launched Free Creativity Workshops for Ages 6-12
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Children-Catered Luxe Festive Collections
The New Louis Vuitton Holiday Capsule is Made for Kids
Pink-Hued Furniture Collaborations
The Barbie x Kartell Chairs Mark the Toy's 65th Anniversary
Size-Replicating Try-On Technologies
Google Shopping Debuts Virtual Dress Try-Ons in the U.S.
Trend Prediction Services
Tagwalk Revolutionizes Fashion Forecasting with a New AI Dashboard
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Kid-Inspired Learning Programs
Staples Has Announced the Expansion of Staples Kids Learn + Play
Exquisite Fashion Capsules
The Erdem Spring 2025 Ready-To-Wear Collection is Eye-Catching
Fashionable Zombie Dolls
Zombaes Critter Chaos Dolls Have Spooky Mix-and-Match Features
Plush Apparel Collabs
The Squishmallows x H&M Collection Shares Personality-Packed Styles
Ultra-Stylish Tween Clothing Collections
Hayden Girls Offers a Diverse Range of Tween Clothing
Preppy Kids' Apparel
Sporty & Rich Kids Offers Elevated Comfort for the Next Generation
Socialite-Inspired Toy Dolls
Bratz Adds New Red Carpet Styles to its Kylie Jenner Collection
Summer-Ready Toy-Branded Clothing
The Mattel Barbie Film Merch Collection is Expansive
Gen Z-Focused Board Games
Mattel Launches Scrabble Together for Non-Competitive Gen Z Consumers
Dream-Centric Toy Guides
The LEGO Group Calls Attention to Its Dream Crafting Concept
Fashion Gaming App-Updates
Fashion Gaming App 'Drest' Launches New Update
Colorful Kid's Toy Lines
Battat and Walmart Introduce a Line of Preschool and Pretend Play Toys
Contemporary Kids Clothing Collections
Cat & Jack Clothing is Arriving at Hudson's Bay in Canada
Generative AI Interpreter Campaigns
Samsung's 'The Next Big Thing Is You' Highlights Translation
Interchangeable Themed Shoe Charms
Coach Debuts Shoe Charms to Captivate Gen Z Audiences
Multifunctional Game Sets
The 'LEGO' Group is Merging Physical and Digital Play
Buildable Collectible Capsules
Zuru Max Premium Capsules Appeals to Teens, Kidults and Collectors
Emotional Well-Being Dolls
Kid Kreations' Heartfuls Support Self-Belief and Resilience in Children
90s Toy Holiday Trees
Furbtrees are Introducing the Next Generation of Furby Across the UK
Dynamic Mobile Fashion Games
Tommy Hilfiger Unveils a New Mobile Fashion Game Called FashionVerse
Gamified Custom Kidswear
Supermix Studio Empowers Kids to Create Their Own Apparel & Accessories
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Gamified Children's Care Products
DEEEZ Developed Interactive Games for the BabyFirst Brand
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Doll-Inspired Kids Collections
The PatPat x Barbie Collection Features About 60 Unique Styles
Visionary Youth Platforms
The Collab by Claire's Celebrates and Activates Gen Zalpha Creators
Cheerful Spring-Ready Collaborative Fashion
Diane von Furstenberg Works on a Capsule with Target
Play-Inspiring Workshops
LEGO is Sharing a Free Workshop Series Featuring Renowned Creatives
Bilingual Baby Toys
Bebé Fuerte Explores Movement as Play
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Peel-and-Stick Fashion Dolls
Style Bae Dolls Have 2D Bodies and 3D Heads
Planet-Friendly Organic Clothing
Toby Tiger Offers Ethical and Affordable Kids Clothing for All
Doll-Themed Bag Series
State Bags and American Girl Have Teamed Up for an Exciting Collaboration
Sleek Kid-Oriented Apparel
Authentic Brands Group Partners with Kidz Concepts for Aéropostale Kids
Career Aspiration Doll Collections
Barbie introduces the New Dream Besties Lineup
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Inspiring Entreprenurial Dolls
The American Girl 2025 Girl of the Year Speaks to Gen Alpha
Empowering Movie Industry Dolls
Mattel's 2024 Career of the Year Barbies Celebrate Women in Film
Indian Heritage-Inspired Dolls
Barbie and Anita Dongre Team Up to Create a Doll for Diwali
Makeup-Focused Toy Dolls
MGA Entertainment Introduces the DIY-Informed Yummiland Doll Collection
Sticker Fashion Dolls
Decora Girlz Merge Creative Style Expression and Sticker Play
Personalized Story Creators
TinkerTell Offers AI-Crafted Stories That Make Every Child the Hero
Teen-Focused Makeup Lines
Af94's Teen-Centric Makeup Line Features Products Under $10
Custom-Made Role Model Dolls
Mattel Canada's Barbie Honors Nine Influential Female Athletes
YouTuber-Inspired Developmental Toys
Spin Master Unveils a New Ms. Rachel Toy Collection
Modern Baby Apparel Lines
Gerber Childrenswear Launches Modern Moments™ by Gerber® Lifestyle Brand
Animated Turtle Clothing Collections
Shein's Teenage Mutant Ninja Turtles is Kid-Friendly
Comprehensive Summer Lifestyle Capsules
Jakks Pacific is Unveiling a New Lifestyle Collection
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Personalized Child Education Apps
Sandbox Group Launches the PlayKids+ Application for Ages 2-12
Authentic Asian-American Dolls
The Jilly Doll Celebrates Heritage & Builds Confidence Through Play
Size-Inclusive Summer Fashion
Hayden LA's Summer Staples Boast Whimsical Floral Patterns
Festive Eco-Friendly Apparel
EarthyTweens Offers Up a New Clothing Capsule for the Holidays
Curl Care Dolls
Healthy Roots Dolls Have Washable, Styleable Textured Hair
Virtual Self-Expression Summits
göt2b's Virtual Metaverse Experience Uplifts Millennials & Gen Z
Parental Gift Generators
The Parent Present Gift Generator Supports Gen Z & Millennial Shoppers
Parental Guidance Shopping Apps
The 'Auggie' App Connects Experienced Parents to New Ones
Culturally Influenced Baby Apparel
Isla and Mimi Made a Baby Collection Using Indigenous Artistry
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Colorblind-Accessible Games
Mattel Commits to Creating Inclusive Play and Game Options
Revamped Gen Z Fashion
Walmart Refreshes its Gen Z-Focused 'No Boundaries' Collection