There are few people that can resist munching on a little something between meals, which is what this collection of snack branding examples looks to tempt you to do. The actual definition of what can be considered a snack is quite lax; anything from a chocolate bar to popcorn technically fits into the equation. However, the branding approaches that prepackaged goods companies take when trying to tempt buyers when they're walking down the grocery aisle is usually quite specific.
Often bright, bold and eye-catching, these examples of snack branding focus on getting us peckish without going as far as literally showing us the product through a see-thru window. So, whether it's for a party or the everyday, perchance this collection of snack branding examples will help inspire you on your next shopping trip.
74 Snack Branding Examples
From Exotic Popcorn Snacks to Masculine Snack Branding:
Michael Hemsworth — Oct 13, 2014 — Lifestyle

74
Origami Snack Packaging
Gautier's Winter Nuts Branding Unfolds to Reveal Seasonal Inspiration

73
Naturally Harvested Ocean Chips
These Seaweed Chips Swim Against the Tide of Traditional Snacks

72
Fashionable Snack Packaging
Emily Fruit Crisps Pouches Feature High-Fashion Fruit Prints
71
Blabbermouth Biscuit Branding
Bla-Bla Cookies Packaging Provides a Snack to Stop the Gossip
70
Plaited Paper Packaging
Simone Cookies Branding is Winsomely Woven for a Homemade Image
69
Simplified Snack Packaging
Just Bar Branding Keeps its Image as Straightforward as its Ingredients
68
Snacking Subscription Boxes
General Mills' Nibblr Subscription Box Delivers Small Healthy Snacks
67
Celebratory Snack Packaging
The Sweet Harvest's Packaging Looks Like a Candy Wrapper or Nutcracker
66
Doodled Snack Packaging
J Lally Brand's Bags Integrate Images of Their Contents with Illustrations
65
Simple Shape Snack Branding
The EasyFood Packaging Concept by Adrienn Nagy is Fun and Graphic
64
Peelable Snack Packaging
Banana Sprint is a Handy Banana Snack for Eating on the Go
63
Fried Chicken Potato Crisps
The KFC Chicken Flavored Chips are a Savory Dish Without the Meat
62
Tropical Cookie Boxes
Honolulu Cookie's Creative Cookie Packaging is Wrapped in a Pineapple
61
Suggested Intake Food Packaging
'23 a Day' Almonds Provides a Perfect Amount for Daily Snacks
60
Masculine Snack Branding
Manfood's Food for Guys Satisfies a Void with Crisp, Chunky Snacks
59
Life-Saving Granola Bars
This Snack Bar Packaging States Its Bold Mission to Save Lives
58
Fruity Bar Packaging
Gaea's Snack Bar Wrapper Highlights Simple, Pure Ingredients
57
Pot-Infused Snack Packaging
These Student Designs Alter the Perception of Marijuana Edibles
56
Spectral Snack Branding
Popico Popcorn Packaging Uses the Vibrant Edibles to Enhance the Design
55
Scrumptiously Sketched Snacks
Propercorn Packaging Delightfully Depicts Delicious Ingredients
54
Hungry Beast Branding
Omnomnom Snack Packaging Appeals to Adolescent Monsters
53
Bean-Flavored Chocolate Bars
The Green Zunda Kit Kat is Made from Ground Edamame
52
Fruity Fair Trade Snacks
Geobar's Natural Energy Bars Are Healthy & Fair Trade
51
Peekaboo Snack Packaging
Mishutka's Snack Packaging Features Clever Cutouts and a Curious Bear
50
Organic Chip Branding
Garden of Eatin' Underwent a Massive Redesign
49
Laundry-Line Biscuit Branding
BBROOD Packaging Leaves Over-Designed Competitors Out to Dry
48
Raw Ingredient Chocolate Bars
Giddy YoYo Chocolates Contain Natural Mood-Boosting Ingredients
47
Protein-Packed Bean Chips
Beanitos' Flavored Chips Have a Base of Beans Rather Than Potatoes
46
Edible Leaf Branding
Food Doctor Packaging's Image Grows From the Notion of Natural Health
45
Vegan Snack Subscription Boxes
Vegan Cuts' Vegan Food Box is an Easy Way to Please Animal Lovers
44
Bold Wordy Branding
Goodbody Packaging is Dominated by Appealing Encouraging Text
43
Sriarcha-Flavored Iconic Chips
This New Spicy Snack Packs a Delicious and Mouthwatering Punch
42
Fish Jerky Snacks
Otuna's Jerky Meat Snack Swaps Beef for Fish
41
Superhero-Inspired Cakes
These Hostess X-Men Twinkies are X-tremely Tasty
40
Fruity Gluten-Free Snacks
Enduro Bites is an All-Natural Energy Food for Health Nuts
39
Upscale Popcorn Branding
AMAIZE Popcorn is Natural and Nutritious
38
Scandinavian Rye Chips
The Nordic Bakery Introduces a Healthy Snacking Option
37
Pork-Flavored Popcorn
Bacon Pop is A Crispy Tasty Snack Food for Satisfying Cravings
36
Cartoony Typographic Branding
The Casual Quality of Nossos Nuts Packaging Appeals to the Snacker
35
Princess Snack Packaging
In Japan, Fans Can Purchase Edible Disney Frozen Film Goodies
34
Chocolate Coffee Bars
Awake Bars Combines Chocolate and Coffee for the Ultimate Energy Boost
33
Fried Cheese-Filled Chips
7-Eleven is Releasing an Exclusive Cheesy Snack Called Doritos Loaded
32
Bite-Ready Branding
Tusso Packaging Presents its Products Like They're Set to be Eaten Immediately
31
Whiskey Potato Chips
These Liquor-Flavored Chips are a Great Savory Snack Option
30
Predatory Animal Treats
The Toasted Scorpions Snack is Made for Fans of Fear Factor
29
Transformative Chip Containers
Anthony Cole's Chip Packaging Morphs into a Bowl After Opening
28
Newspaper Snack Packaging
Burton's Snack Pouch Packaging is Styled Like a Fresh News Delivery
27
Bear-Mimicking Treats
The Hungry at Midnight Panda Cookies are Almost Too Cute to Eat
26
Chocolate-Coated Chips
Lay’s Created Chocolate Potato Chips to Please All Your Taste Buds
25
Wholesome Jerky Snacks
Golden Valley Natural's Beef Jerky Snacks Are Clean and Organic
24
IPA-Flavored Snack Bars
ReGrained Beer Granola Bars are Made Using Leftover Brewing Grains
23
Cheesy Pop-Infused Snacks
The Pepsi-Flavored Cheetos Make for a Strange Marriage of Taste
22
Festive Snack Flavors
Gingerbread Twix and M&Ms are the Perfect Holiday Snacks
21
Piquante Ketchup Chips
The Srirachup Kettle Chips by the Neal Brothers Pack a Spicy Punch
20
Lettered Edibles Branding
Peter Popple's Popcorn Packaging Entices with its Iconic Character
19
Caffeinated Candy Bears
Energy Gummy Bears are Both Palatable and Packed with Power
18
Festive Popcorn Boxes
This Fun Christmas Packaging Pops with Holiday Cheer
17
Mega Meat-Infused Protein Bars
These Epic Bars are Going All Meat and Ditching the Whey
16
Dessert-Infused Chips
Switch Out Your Sour Cream and BBQ for the New Pringles Holiday Flavors
15
Sweetly Spicy Beef Jerky
This Combination of Sriracha and Beef Jerky is as Delicious as Snacks Get
14
Caffeine-Infused Brownies
These Get Up and Go Baked Goods Pack One Cup of Joe
13
Merited Chocolate Packaging
The Merit Chocolate Badges Make Sure You've Earned Your Treat
12
Drawing Utensil Dairy Snacks
The ‘Crayola Crayon String Cheese’ is Great for Back to S
11
Exotic Popcorn Snacks
Love Popcorn's Snacks Boast All-Natural, Foodie-Approved Flavors
10
Playful Snack Baskets
Baskets by Rita's Gift Basket for Kids Balance Healthy Snacks with Toys
9
Bourbon-Infused Sunflower Seeds
Jim Beam's Sunflower Seeds are Smokey and Delicious
8
Superfood-Infused Chocolates
WiseOne Superfoods' Healthy Raw Chocolates Boast Health Benefits
7
Spicy Condiment-Flavored Candies
The Sriracha Chocolate Bar Brings the Heat to Your Mouth
6
Caffeinated Candies
Enjoy the Best of Both Worlds with Cracker Jack'd Snacks
5
Sweetened Meat Snacks
This Sweet Meat Jerky is Amazingly Organic and Full of Protein
4
Calorie-Cutting Microwave Popcorn
The Jolly Time Microwave Popcorn Uses a Healthy Blend of Oils
3
Wholesome Wildlife-Inspired Snacks
BEAR Nibbles Use Unaltered Fruit and Recyclable Packaging
2
Deliciously Porky Sticks
These Savory Bacon Sticks are Great Salty Snacks
1
Spice-Infused Carnivore Snacks
Jack Link’s Sriracha Beef Jerky Will Make You Cry
Related Ideas
Convenient Cherry Tomato Boxes
Nijasol's Special Edition Cherry Tomato Snack is Vibrant and Unique
Western-Themed Snack Products
Fritos Classic Ranch Pays Homage to the Brand's History
Halloween-Inspired Pretzel Campaigns
Snyder’s of Hanover Debuts the 'Pretzelface' Campaign
Familiar Free-From Snack Products
Simply Snacks is Debuting Four New Product Varieties
Snack-Stashing Boots
Pringles x Crocs Collaborated on Footwear Inspired by Crisps
Premium Clean-Cut Drink Branding
The Sparkling ICE Branding Refresh Enhances Visibility
Nutrient-Dense Snack Bars
Kind Snacks Unveiled a Savory and a Fruit-Packed Product Line
Bird-Shaped Food Packagings
Yu Guang and Fu Yu Han Design the Big-Billed Bird Food Concept
Ketchup Dispenser Billboards
'Smack for Heinz' Helps Fans Complete Meals with a Favorite Condiment
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Crave-Worthy Nutritious Food Brands
CVS Pharmacy Announced the Launch of Well Market
Edible Wrapper Snack Bars
One Good Thing Bars Have a No-Waste Formulation
Romantic Comedy Snack Partnerships
These PopWorks Snacks Celebrate the New Bridget Jones Movie
Break-Encouraging Soda Branding
The Diet Coke Break Campaign Includes Customized Cans
Snackable Fashion Statements
QDOBA Debuts a Bold Look at New York Fashion Week
Asian Cuisine-Inspired Snack Chips
Calbee Asian Style Chips Come in Four Flavors
Spicy Cheddar Popcorn Snacks
SkinnyPop Popcorn Cheddar Jalapeño is Flavor-Packed and Low-Cal
Chickpea-Based Healthy Snacks
PepsiCo's Walkers Brand Unveils the Wotsits Chickpea Crisp Products
Gourmet Snack-Focused E-Commerce Platforms
Goody's Focuses on Gourmet Popcorn and Chocolates
Nostalgic Snack-Inspired Accessories
Typo Creates a Unique Capsule Honoring Pepsi and Cheetos
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
Crunchy Toaster Pastry Snacks
Pop-Tarts Crunchy Poppers are Crunchy on the Outside
Re-Energized Snack Campaigns
J.M. Smucker Co Introduced the ‘Speakie Snackie’ Campaign
Cookie Re-Branding Makeovers
BrandMe Gives Lotus Bakeries a New Visual Branding
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Halloween-Inspired Snacks
Mars Has Released Its Halloween Lineup, Which Includes Seven Products
Cartoon-Celebrating Snack Branding
Popchips and The Garfield Movie Partnered for New Branding
Nutritious Snack Bar Ranges
Kind Snacks Debuts the 'Savory' and 'Seeds, Fruits, and Nuts' Lines
Refreshed Chocolate Bar Logos
Sterling Brands Redesigned its Kit Kat Logo to be Thicker
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Neuroscience-Inspired Pecan Snack Mixes
Wanderlands Embraces Culinary Creativity and Neuroscience
Spooky Lunch Snack Ranges
These General Mills Halloween Products Come in New and Returning Options
Cross-Category Refreshment Campaigns
Sprite and Pringles Hot Have Teamed Up for a New Campaign
Refreshed Snack Packaging
Mary’s Gone Crackers Has Unveiled New Packaging Designed
Savory Ramen Popcorn Snacks
Nomad Snacks' Ramen Popcorn Has Hints of Garlic, Ginger, Soy & Sesame
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Flavorful Puffed Snacks
Pringles® Debuts Pringles® Mingles™ in Canada
Bakery-Inspired Snack Bars
Nature Valley Soft Baked Muffin Bars are Arriving in the UK
Healthy Habit Food Packaging
This Lidl Packaging Update Removes Elements That Appeal to Children
Vibrant Better-For-You Snack Packaging
Catalina Crunch Targets Health-Conscious Consumers
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Convenient Kid-Focused Snack Options
KIND Healthy Snacks Debuts a Product Line Called KIND Kids
Healthy Trail Mix-Style Bars
KIND Snacks Debuts a Collection of Sweet and Savory Snacks
Exclusive Social Shopping Snacks
Like Air is Launching Limited-Time Flavors on TikTok Shop
Rebranded Food Delivery Apps
Skip Revamps Its Brand Identity to 'Skip to the Good Part'
Savory On-the-Go Snack Bars
Fresh Food For Now Savory Bars Come in Two Flavors
Appetizer-Flavored Snack Chips
These New Pringles Chips are Arriving with Football Season in Mind
Pillow-Sized Snack Packs
Proper Snacks and Netflix Launched a Special Sweet and Salty Popcorn
Visual Beer Brand Identities
Grolsch Has Unveiled a New Visual Brand Identity in Canada
Nostalgic Snack Ranges
Munchies Returns to Canada After a 20-Year Hiatus
Jellybean-Infused Popcorn Snacks
The Popcorn kitchen Jelly Beans Popcorn Kit is Nostalgic
Custom-Made Snacks
The KIND Bar Offers a Sensory Snack Experience
Snacking-Friendly Pickle Packets
Mrs Elswood Pickles Bites Come in Two Ready-to-Eat Options
Celebratory Musical Snack Campaigns
This Butterkist Wicked Promotion Celebrates the Upcoming Movie
Texture-Rich Yogurt Barks
General Mills Launches the YoBark Brand for Family Snacking
Spooky Halloween Snack Hybrids
Snax-Sational Brands Debuts Its Cookie Pop OREO® Halloween Edition
Gen Z-Targeted Snack Puffs
These Cheetos Snacks are Arriving in the UK with New Branding
Road Trip-Inspired Snack Chips
McCoy’s Epic Eats Crisps Come in Two New Flavors
Heritage-Driven Bread Branding
The Gonnella Baking Company Has Modernized its Legacy Profile
Savory-Sweet Popped Potato Snacks
popchips Sweet Heat Have 50% Less Fat Than Fried Chips
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Humorous Star-Studded Chip Campaigns
Pringles Unveiled its 'Call of the Mustaches' Campaign
Nostalgic Classic Snacks
Back to Nature Received a Vibrantly Bold Rebrand
Fridge-Free Protein Snack Packs
Whisps Protein Snackers Come with Meat, Cheese and Fruit
Cheerful Healthy Snack Campaigns
Garden Veggie Snacks' YUMbelievably Delicious is Innovative
Bean-Filled Chocolate Eggs
UKSnackAttack Shares Imaginative "Snackfishing" Content on Instagram
Spiced Chocolate Snack Ranges
The Snak Club Tajín Seasoned Chocolatey Range is Arriving Now
Chocolatey Cereal Snack Bars
Cadbury Brunch Choc Chip Bars are Sweetened with Chocolate and Honey
Wholesome Popped Corn Snacks
Manomasa Popped Corn Chips are Flavorful Yet Low in Calories
Do-Good Pizza Taste Tests
The Good Tastes Better Social Experiment Sees Purpose Impact Perception
Cheeky Dry January Snacks
Walkers Baked Showcase a Better for You Recipe with 0.0% Alcohol
DIY Snacking Popcorns
Popcorn Kitchen's Gourmet Popping Kernels Inspire Creativity in the Kitchen
Cinema-Inspired Chocolates
A24 Movie Chocolate Shares the Flavors of Beloved Theater Refreshments
Protein-Packed Popcorn Lines
Whoa Momma! Protein is Debuting a Line of Protein Popcorn
Ready-to-Eat Retailer Snacks
These New 7-Eleven Menu Items are Arriving This Summer
Popcorn-Inspired Pretzel Snacks
Snack Factory Pop’ums Come in Three Flavor Options
Peeling Cheese Packaging Billboards
This Babybel Billboard is Inspired by the Product's Packaging
Nostalgic Health-Conscious Snacks
Lexington Bakes Has Refreshed Its Product Offerings
Streaming Service Snack Ranges
Netflix Now Popping Was Created with Popcorn Indiana
Consumer-Driven Retailer Snacks
These New Kent Kwik Private Label Snacks are Premium
Navigational Protein Bars
Perfect Bar Created a Bar with a GPS to Lead Shoppers to Its Product
Adult-Targeted Milk Chocolates
Gnaw Chocolate Makes Bold Flavors That Evoke Childhood Memories
Sandwich-Inspired Pretzel Snacks
Quinn PB&J Berry Pretzel Nuggets Have a Classic Flavor Profile
Pretzel-Inspired Snack Products
Pretzelized Pretzel Crackers and Pizza Chips are Flavorful
Convenience-Focused Family Meals
Hain Celestial Group Highlights Convenient Snack and Meal Options
Festive Everyday Biscuit Branding
Fox’s Burton’s is Launching Festive Packaging for the Holidays
Trendy Private Label Launches
Kroger Unveils a Variety of Elevated Options for its Private Label
Multi-Sensorial Seasonal Snacks
Aldi’s Dairyfine Easter Munch Mix Features Salted Pretzels & More
Seasonally Flavored Snack Products
Seabrook Seasons Eatings Snacks Come in Two Flavors
Bold Chickpea Brand Refreshes
Festive Chickpea Hearts Elevates the Snaking Experience It Offers
Fun-Forward Snack Campaigns
McCain Foods' 'TAST!EZ' Campaign Encourages Joy
Refrigerated Trail Mixes
Fresh Face Foods is Offering a Fresher Take on a Classic Snack
Nutrient-Dense Snack Mixes
Second Nature Snacks Smart Mix Comes in Two Options
Snack-Branded Beverage Cups
bp and Frito-Lay North America Collaborated for Drink Cup Branding
Saucy High-Definition Screen Campaigns
Zaxby’s is Leveraging the Busy Black Friday Shopping Period
Savory Bear-Shaped Potato Snacks
Pom-Bear Snacks Introduced New Flavors and Branding
Charitable Limited-Edition Snack Initiatives
SNAX-Sational Brands Debuts Its #SnackGiving Campaign
Candy-Covered Popcorn Snacks
Reese's Popcorn Boasts Chocolate and Peanut Butter Flavors
Bakery-Inspired Snack Muffins
Entenmann's Little Bites Come in Two New Muffin Flavors
Nostalgically Flavored Snacks
SNAX-Sational Brands Has Unveiled the New PB&J POP
Flavorful Portioned Snack Products
graze Snack Packs Come in Two Flavor Options
Critical Spicy Snack Campaigns
The New Flamin’ Hot Campaign Puts Its Spice to the Ultimate Test
Exclusive Food Sampling Initiatives
SkyFlakes is Running an In-Store Sampling Campaign
Crispy Plant-Based Chips
Snacklins' Range of Crisps are Designed to be Eaten in One Sitting
Crunchy Baked Cheese Snacks
Whisps Popped Backed Cheese Snacks Come in Three Flavors
Savory-Sweet Snack Packs
Olli Snack Packs Conveniently Combine Salami, Cheese & Fruit
Flavorful Influencer Popcorns
Be Happy Snacks Whole Grain Kernel Popcorn Comes in Three Flavors
QR Code Turkey Branding
This New Butterball Branding Encourages Consumers to Engage with the Brand
Luchador-Inspired Tortilla Chips
El Nacho Tortilla Chips Have Bold Branding and Color
Snacking-Friendly Chocolate Bars
Hu Snack-Size Bars are Perfect for Anytime Enjoyment
Crunchy Cheese-Flavored Popcorns
Whisps Unveils the New Whisps Popped Line with Real Cheese
Snacking Mishap Campaigns
The Other Hand by Cheetos Shows Snackers Who Refuse to Put the Bag Down
Appetizer-Themed Holiday Campaigns
Summer Fresh® Debuted 12 Days of Appetizer Recipes
Personality-Packed Snack Filters
Jack Link's Created Bold "Flavor Filters" for Gen Z Job Seekers
Pizza-Inspired Snack Crackers
These New Cheez-It Crackers Come in Two Varieties
Playful Baked Good Branding
Whaoo! Filled Crêpes Have Been Rebranded to Target Parents
Health-Focused Snack Assortments
The AWG Brands Best Choice Produce Snack Program Has 15 Products
Nutrient-Dense Snack Products
Tosi Products are Introducing New Recipes and Branding
Social-First Snack Comedies
Pretzelized's Hybrid Snacks and Comedic Series Sparks Fun Debates
Gin-Paired Popcorn Snacks
Popcorn Kitchen & Craft Gin Club Joined Forces to Delight Gen Z
Nostalgic Seasonal Snack Campaigns
This Tyrrells Campaign Encourages Holiday Snacking
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Revitalized Pasta Packaging Designs
MarketPlace Branding Has Revitalized the Ronzoni Pasta Brand
Conveniently Canned Snack Products
These Chillo Foods Snack Products Come in Six Options
Retro Snack Rebrands
Back to Nature Unveils California-Inspired Nostalgic Packaging Design
Colorful Premium Popcorn Snacks
Popcorn Kitchen Rainbow Sweet & Salt is Flavorful and Chromatic
Premium Spanish Snack Ranges
The Brindisa Perelló Collection Includes Six Varieties
Tasty Nutritious Snack Campaigns
ALOHA Launches the Deliciously Satisfying Campaign
Charcuterie-Inspired Nut Snacks
The Columbus Craft Nuts Come in Four Foodie-Inspired Flavors
Gourmet Baked Beans
Clark Foods Boasts a Line of Flavorful Baked Bean Options
Limited-Batch Crowdsourced Cookies
Myna Snacks Created Three New Flavors Inspired by Its Community
Nutrition-Focused Cereal Branding
The Cheerios Range is Showcasing New Branding in the UK
Festival Season Snack Campaigns
KP Snacks and Live Nation Partnered for a New Popchips Campaign
Curated Link Sharing
Snack Lets You Curate, Manage, and Share Favorite Links Effortlessly
Olive Snack Packs
Divina's Snackable Olives are Brineless and Ready to Take on the Go
Sophisticated Supermarket Sub-Brands
Asda Unveils its 'Exceptional' Brand for High-End Shoppers
Creepy Autumnal Snack Packaging
Walkers Halloween Packs Transform Classic Snacks
Gourmet Holiday Gift Shops
Bonnie & Pop Boasts a Diverse Range of Premium Gourmet Gift Boxes
Cost-Conscious Private Label Snacks
These New Salty Snack Products from AWG Brands are Flavorful