Honolulu Cookie's Creative Cookie Packaging is Wrapped in a Pineapple
Laura McQuarrie — September 7, 2014 — Lifestyle
References: honolulucookie & thedieline
The Honolulu Cookie Company's creative cookie packaging shows off one of the most iconic island fruits. Although pineapples can be rather tricky to open, this pineapple-shaped box makes use of magnetic closures to easily open and close.
The tall box of treats unfold and reveals three tiers of premium pineapple-shaped shortbread cookies, which are freshly baked by hand each morning. The three different cookie collections are differentiated by colored boxes, featuring a dark red one for the Chocolate Collection, a bright yellow box for the Hawaiian Tropical Collection and a breezy blue box for the Ultimate Collection. Since there are a lot of tourists who visit Hawaii, these gorgeous gift boxes are ideal for taking home, or even opening up and snacking on while visiting the island to get a true taste of Hawaii.
The tall box of treats unfold and reveals three tiers of premium pineapple-shaped shortbread cookies, which are freshly baked by hand each morning. The three different cookie collections are differentiated by colored boxes, featuring a dark red one for the Chocolate Collection, a bright yellow box for the Hawaiian Tropical Collection and a breezy blue box for the Ultimate Collection. Since there are a lot of tourists who visit Hawaii, these gorgeous gift boxes are ideal for taking home, or even opening up and snacking on while visiting the island to get a true taste of Hawaii.
Trend Themes
1. Creative Packaging - There's an opportunity for businesses to innovate in how they package their products to make them stand out in a crowded market.
2. Regional Foodie Gifts - Businesses can create regional gift boxes of food products to appeal to tourists who want to take a taste of the region home with them.
3. Tiered Gifts - There's an opportunity to create tiered gifts that give customers a range of options, allowing them to purchase more expensive versions of the same product or a range of products at different price points.
Industry Implications
1. Food and Beverage - Innovative packaging and food gift options can help businesses stand out in the food and beverage industry.
2. Tourism - Creating themed, regional gift boxes can help tourism businesses increase revenue and give visitors a unique experience.
3. Retail - Tiered gift options and creative packaging can help retail businesses increase sales and differentiate themselves from competitors.
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