Enjoy the Best of Both Worlds with Cracker Jack'd Snacks
Elise Ying-Hei Ho — November 26, 2012 — Lifestyle
References: nationwidecandy & incrediblethings
Cracker Jack's famous popcorn has taken a new twist by incorporating one of the most sinfully lustful ingredients of all time, caffeine, making these the best Cracker Jack'd snacks ever.
Available in Cheddar BBQ, Salted Caramel, Spicy Pizza, Cocoa Java and many others, the Cracker Jack'd snacks line includes a bit of caffeine in each pack. This heavenly addition to the famous snack allows non-coffee drinkers to enjoy a little pick-me-up without having to consume the semi-equivalent energy drinks. What makes this even better is that it's essentially two worlds in one. Instead of brewing a cup of hot coffee to accompany the munchies and movie, snackers can multitask by consuming two of them at once or have another drink instead like an ice cold beer or a pleasant cup of wine to go with that chocolatey goodness.
Available in Cheddar BBQ, Salted Caramel, Spicy Pizza, Cocoa Java and many others, the Cracker Jack'd snacks line includes a bit of caffeine in each pack. This heavenly addition to the famous snack allows non-coffee drinkers to enjoy a little pick-me-up without having to consume the semi-equivalent energy drinks. What makes this even better is that it's essentially two worlds in one. Instead of brewing a cup of hot coffee to accompany the munchies and movie, snackers can multitask by consuming two of them at once or have another drink instead like an ice cold beer or a pleasant cup of wine to go with that chocolatey goodness.
Trend Themes
1. Caffeinated Snacks - Incorporating caffeine into popular snacks is a disruptive innovation opportunity that can improve product appeal and create new markets for snacks.
2. Multifunctional Snacks - Creating snacks that serve multiple purposes, like providing caffeine and flavor, is a disruptive innovation opportunity that caters to the need for convenient, multitasking products.
3. Alternative Energy Sources - Developing snacks that provide energy without the use of traditional energy drinks is a disruptive innovation opportunity that can help create a niche market of consumers seeking alternative energy sources.
Industry Implications
1. Snack Foods - Caffeinated snacks are a disruptive innovation opportunity for the snack food industry, as they can generate new markets and tap into a growing demand for multifunctional snacks.
2. Beverage Industry - Caffeinated snacks are a disruptive innovation opportunity for the beverage industry, as they can provide an alternative source of caffeine for consumers and complement traditional drinks.
3. Food Additive Industry - Developing new food additives that provide energy and other benefits is a disruptive innovation opportunity that can create new markets and improve existing products in the food industry.
0.5
Score
Popularity
Activity
Freshness
