Seeking to enhance experiences, brands integrate unexpected delivery formats
Implications - Realizing the need to elevate consumers experiences, brands are turning to unexpected delivery formats for allure. Surprise and delighting consumers with packages that are sent via drones and social platforms, brands are helping to redefine typically mundane shipping procedures into more engaging activities.
Trend Themes
1. Delivery Drones - Brands are now using delivery drones to offer customers a unique and innovative experience that traditional shipping methods can't match.
2. Digitally Connected Services - Consumers are now more tech-savvy than ever before, and brands are recognizing that they need to adapt and offer digitally-connected products and services that meet their needs.
3. Personalized Promotions - Brands are using creatively personalized promotions to engage consumers and turn their marketing into something that feels like a compelling experience.
Industry Implications
1. Food and Beverage - The food and beverage industry is finding new ways to leverage technological advancements to offer better delivery services and innovative marketing techniques to their customers.
2. Logistics - The logistics industry is seeing a lot of disruption from technological advancements as customers' expectations for speedy and personalized delivery options continue to rise.
3. Retail - Brands in the retail industry are now using drones and other innovative technologies to offer customers a more personalized and unique shopping experience both online and offline.
7 Featured, 61 Examples:
148,643 Total Clicks
Date Range:
May 15 — Mar 17
Trending:
Warm
Consumer Insight Topics:
