Popular comfort dishes borrow from cultural flavors and recipes
Implications - Comfort foods central to restaurants and grocery stores are taking on robust cultural flavors. From a consumer standpoint, the inclusion of ethnic culinary concepts favors brands catering to diverse clientele. Additionally, remixed traditional dishes such as Asian or South American-style pizzas capture the attention of shoppers.
Workshop Question - What is one aspect of your product or service that can be tweaked to create a new experience?
Trend Themes
1. Cultural Fusion Dishes - Dishes that mix cuisine cultures to create new tasty options, increasing the level of creativity of food brands.
2. Ethnic Comfort Foods - Cultural comfort foods are becoming more prevalent in restaurants and grocery stores, offering potential to create unique links between cultures and food trends.
3. Unconventional Pizza - Pizza recipes that mix and match ingredients and flavors, providing an opportunity for innovation in the pizza industry.
Industry Implications
1. Food and Beverage - This industry can leverage cultural fusion dishes and ethnic comfort foods to incorporate new flavors and options onto their menus and offer consumers a diverse and diversified offering.
2. Fast Food Chains - By incorporating special menu items that cater to local tastes, chain restaurants can leverage existing traditional dishes and blend them into their product offerings to bring something new to the table.
3. Culinary Training and Education - This industry can take advantage of the unconventional pizza trend by featuring unique pizza recipes and pizza-making techniques in food-related training and personal enrichment courses.