Spray applications take over self-care to lend to efficiency
Implications - Time is of the essence for consumers who have become accustomed to the instant gratification of the Internet. This creates a need for streamlining in all aspects of life, including self care. Atomization is a response to that, as spray methods of applying everything from makeup to deodorant can be observed in an effort to save time.
Workshop Question - If you were to alter the format of an original product, what new format would you attempt?
Trend Themes
1. Atomization - Atomization is a response to the need for streamlining all aspects of life, including self care, as spray methods of applying everything from makeup to deodorant can be observed in an effort to save time.
2. Crystal-infused Beauty Products - Healing crystal-infused sprays suggest individuals are taking the practice of holistic wellness more seriously and this influence is seen in all realms, including cosmetics.
3. Spray-on Beauty Products - Spray-on beauty products are becoming more popular as a quick, easy and mess-free alternative to traditional lotions and creams.
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industries can explore innovative spray-on products for quick and easy application, such as atomized care, bacteria-killing makeup sprays, moisturizing shampoo sprays and spray-on nail art.
2. Wellness and Holistic Health - The wellness and holistic health industries can incorporate healing crystal-infused products, such as Good Vibes Spray, to promote a positive sense of self and holistic wellness.
3. Hair Care - The hair care industry can explore innovative spray-on products for hair, such as spray clay shampoos like UNITE 7SECONDS Refresher, for a quick grab-and-go product that revitalizes hair in seconds.
