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Property Immersion

Virtual reality tours allow agents to showcase properties at retail kiosks

Implications - Virtual reality is proving to be an important tool in the realm of real estate and hospitality that offers flexibility in terms of showcasing remotely located properties. VR-powered tools enable real estate professionals to provide an immersive introduction to the product without leaving the retail space. This progression speaks to consumer interest in convenience and the role of technology in product education.
Workshop Question - How could your brand incorporate immersive tech into its business model?
Trend Themes
1. Virtual Reality Tours - Virtual reality technology provides consumers, particularly in real estate and hospitality, an immersive experience of remotely located products, without leaving retail spaces.
2. Experiential Virtual Reality - Companies across various industries are using virtual reality technology to provide new, immersive and more unique user experiences that engage and convert younger consumers.
3. Cost-effective Virtual Reality - Companies are increasingly offering cost-effective virtual reality solutions to provide creative immersive experiences for users, helping to break down the cost barrier of 360-degree tours.
Industry Implications
1. Real Estate - Virtual Reality Tours technology is an innovative disruption that provides an opportunity to showcase remote locations and homes in a convenient and immersive way.
2. Hospitality - Virtual reality hotel and destination tours provide consumers a chance to virtually experience luxury hotels and destinations in a more tangible way before booking their stay.
3. Design - Virtual Reality technology offers a unique opportunity for design industry clients and showrooms to display their products in an immersive and interactive way to customers.
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 64 Examples:
229,867 Total Clicks
Date Range:
Aug 15 — May 18
Trending:
Warm
Consumer Insight Topics:

Featured Examples

VR Real Estate Tours
VR Real Estate Tours
Harrods Estates Provided Comprehensive Tours of London Apartments
Harrods Estates, a subsidiary of the luxury department store brand, recently teamed up with property development company Manhattan Loft Gardens to create a virtual reality pop-up shop in London. The... MORE
VR Store Openings
VR Store Openings
IKEA Kicked Off the Opening of a New Location with Virtual Reality Experiences
The opening of a new retail space offers an experience that is very much rooted in the physical world, but IKEA is looking to the future by now offering VR store opening experiences. For the... MORE
Virtual Reality Furniture Showrooms
Virtual Reality Furniture Showrooms
The Triode Gallery Will Launch Its First Digital Showroom
An inaugurate digital showroom is scheduled to be established at the Triode Gallery in Paris, France on June 7th, 2018. The initiative is a virtual reality extension to the establishment and “... MORE
VR Gin Tours
VR Gin Tours
Slingsby is Inviting Fans to Immerse Themselves in the 'Spirit of Harrogate'
Gin brand Slingsby is now inviting consumers to explore the product’s origins, beginning in the town of Harrogate, with an all-new virtual reality experience called the ‘Spirit of... MORE
play_circle_filledLuxury Hotel VR Tours
Luxury Hotel VR Tours
The Shangri-La Hotels Now Offer Immersive VR Tours to Attract Travelers
The decadent Shangri-La Hotels are making a move to the future by offering virtual reality tour of their 94 locations world-wide. Partnering with travel experts, these tours will be witnessed... MORE
VR Real Estate Platforms
VR Real Estate Platforms
Sotheby's Uses Virtual Reality Software to Sell Luxury Homes
Upscale auction house Sotheby’s is venturing into the world of VR real estate and is now using virtual reality technology to sell its luxury homes. Sotheby’s Internatonal Realty is using... MORE
Cost-Effective Home Tours
Cost-Effective Home Tours
The Ricoh Tours Service Lets Realtors Create Immersive Tours
Ricoh recently unveiled a new service, Ricoh Tours, that aims to help real estate agents easily capture and create 360-degree tours of homes and apartments. Utilizing the Theta V camera and an... MORE
play_circle_filledVirtual Reality Campus Tours
Virtual Reality Campus Tours
This University Engrosses Visitors with a Flying Virtual Reality Tour
While other university tours involve following an overenthusiastic student around campus by foot, Deakin University takes visitors on a flight journey through a virtual reality tour. With a school... MORE

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