Hendrick's Created a Machine That Perfectly Cuts Cucumber Slices
Mary Van Puymbroeck — June 28, 2017 — Art & Design
References: cocktailkingdom & coolhunting
As the brand behind finely crafted gin cocktails, Hendick's released a handmade cocktail garnisher.
This tabletop cucumber slicer creates perfect 1/8" wheels of refreshing cucumbers. The Hendrick's cocktail garnisher is able to slice two cucumbers simultaneously with the turn of a crank.
Hendrick's works to maintain a sophisticated, yet quirky, Victorian-inspired identity. This unique device works as an extension of Hendrick's distinct brand identity. It's an inventive device that sparks instant brand recognition and marks the care and passion Hendrick's is known for putting into its spirits. While this may not be the most necessary device for the every gin and tonic maker, it is certainly a fantastic way to create a mental link between a passion for a high-quality product and Hendrick's gin for consumers.
This tabletop cucumber slicer creates perfect 1/8" wheels of refreshing cucumbers. The Hendrick's cocktail garnisher is able to slice two cucumbers simultaneously with the turn of a crank.
Hendrick's works to maintain a sophisticated, yet quirky, Victorian-inspired identity. This unique device works as an extension of Hendrick's distinct brand identity. It's an inventive device that sparks instant brand recognition and marks the care and passion Hendrick's is known for putting into its spirits. While this may not be the most necessary device for the every gin and tonic maker, it is certainly a fantastic way to create a mental link between a passion for a high-quality product and Hendrick's gin for consumers.
Trend Themes
1. Tabletop Monogramming Devices - Create unique and personalized cocktail garnishes with ease using this innovative tool.
2. Automated Fruit Slicers - Revolutionize the speed at which large amounts of fruit can be sliced uniformly for cocktails and other dishes with this cutting-edge technology.
3. Customizable Garnish Molds - Allow bartenders and home mixologists to create custom-shaped garnishes that closely align with their brand and visual messaging using unique molds stored on-site.
Industry Implications
1. Hospitality - Design tabletop devices like these that offer memorable experiences to consumers and attract new customers to bars, restaurants, and hotels.
2. Food Service - Develop innovative yet practical kitchen accessories like this slicer to encourage efficient food prep and increase overall production rates, minimizing errors and waste while creating an appealing presentation for customers.
3. Beverage Production - Create exclusive branding tools like the Hendrick's cocktail garnisher to stimulate product interest and reinforce a brand's unique identity while producing consistent, high-quality beverages.
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