As sustainable living expands, eco products get revamped for greater mass appeal
Implications - As environmental awareness expands, efforts to make sustainable living more diverse and approachable are becoming more common. Seeking to create greater mass appeal, brands are revamping ordinary paper products and packaging with sophisticated allure, utilizing such techniques as handcrafted detailing and contemporary aesthetics. Creating unexpected imagery from traditionally simple and mundane eco material, these enhanced paper products reflect a shift toward more marketable methods of eco consciousness.
Trend Themes
1. Elevated Eco Packaging - Brands are revamping ordinary paper products and packaging with sophisticated allure, utilizing such techniques as handcrafted detailing and contemporary aesthetics, to make sustainable living more diverse and approachable.
2. Convenient Minimalism - Packaging designs are embracing a simplistic visual concept creating a sleek, modern, and practical look while changing the way beverages like wine are consumed.
3. Exclusivity Imagery for Brands - Enhancing brand logos with intricate and exclusive symbols and imagery to invite special attention thus creating a unique image.
Industry Implications
1. Food Industry - Fast food and luxury food packaging are being revamped with minimalistic yet sophisticated designs, that elevate the experience for consumers.
2. Beverage Industry - New beverage container designs are emerging with a clean and sleek look that is also practical for the consumers.
3. Retail Industry - Brands are enhancing their logos with intricate and exclusive symbols and imagery to invite special attention thus creating a unique image.
6 Featured, 51 Examples:
1,291,511 Total Clicks
Date Range:
Jul 13 — Apr 14
Trending:
Hot
Consumer Insight Topics:
