OAC Liqueur Packaging Features a Tag for Scribbling a Festive Message
Amelia Roblin — December 20, 2013 — Lifestyle
References: believein & packagingoftheworld
Alcohol is a popular gift during the holidays, so it made perfect sense for OAC liqueur packaging to integrate its own wrapping. The bottles have been cloaked in gorgeous Peregrina Majestic Casino Gold paper from GF Smith, each complete with a protruding tab that provides information and personalization for the product.
The Believe In studio of the UK came up with this scrumptious beverage as special client gift. Standing for 'Only at Christmas' and 'Orange and Chocolate,' the drink is seasonally flavored and sure to be enjoyed appropriately. A reference to its citrus ingredient has been applied to the twist top.
But more on the long tag that escapes from the side of the OAC liqueur packaging: One side of it is left blank to fit a personalized pen-written message from the Believe In team.
The Believe In studio of the UK came up with this scrumptious beverage as special client gift. Standing for 'Only at Christmas' and 'Orange and Chocolate,' the drink is seasonally flavored and sure to be enjoyed appropriately. A reference to its citrus ingredient has been applied to the twist top.
But more on the long tag that escapes from the side of the OAC liqueur packaging: One side of it is left blank to fit a personalized pen-written message from the Believe In team.
Trend Themes
1. Personalized Packaging - Opportunity for companies to integrate personalized packaging into their holiday marketing strategies.
2. Interactive Branding - Opportunity for companies to create interactive branding experiences by integrating writable tags on their product packaging.
3. Seasonal Flavored Spirits - Opportunity for companies to create seasonal flavored spirits to cater to holiday gifting market demand.
Industry Implications
1. Alcoholic Beverages - Opportunity for alcoholic beverage companies to integrate personalized packaging and create seasonal flavored spirits to cater to holiday gifting demand.
2. Holiday Gift Marketing - Opportunity for companies in various industries to integrate personalized packaging into their holiday marketing strategies to increase brand awareness and customer loyalty.
3. Packaging and Label Design - Opportunity for packaging and label designing companies to provide innovative solutions for personalized and interactive product packaging to catering to holiday gifting market demand.
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