Targeting design-conscious parents, brands deformalize essential wares
Implications - As more consumers embrace open concept living, brands are responding in kind with baby décor varieties that allow for enhanced mobility and a relaxed aesthetic. Of particular interest to young parents still adjusting to family life, the utilization of deformalized materials that aid rest in any space place a focus on development and comfort: a quality that's highly sought after by first-time parents.
Trend Themes
1. Open Concept Living - Brands are responding with baby décor varieties that allow for enhanced mobility and a relaxed aesthetic.
2. Deformalized Materials - Brands are using materials that aid rest in any space and place a focus on development and comfort.
3. Eco-friendly Design - Woodly plants a tree for every unit sold.
Industry Implications
1. Furniture - Designers are creating stylish and practical baby furniture.
2. Clothing - Baby clothing is becoming more fashionable, featuring novel designs and themes.
3. Toys - Convertible toys and interactive furniture that promote independent play are gaining popularity.
6 Featured, 53 Examples:
1,464,119 Total Clicks
Date Range:
Jul 13 — Apr 14
Trending:
Warm
Consumer Insight Topics:
