Brands take effective measures to illustrate gender inequality
Implications - Discussions on gender equality often revolve around discriminatory practices in the workplace. In an effort to further this conversation in a meaningful way, many brands are illustrating the key differences between how different people experience the world, whether that be wage inequality or prejudice in hiring. This action-oriented approach indicates to consumers that brands are not looking to capitalize on social good, but actually strive to promote real-life results.
Workshop Question - How could your brand become an advocate for a cause and incite action?
Trend Themes
1. Gender Equality - Brands take effective measures to illustrate gender inequality.
2. Feminist Activism - Activist groups and companies are using feminist campaigns to encourage social change.
3. Inclusivity Campaigns - Companies are launching campaigns promoting inclusion and celebrating diversity.
Industry Implications
1. Fashion - Fashion brands can use this trend to reinforce their commitment to gender neutrality and diversity.
2. Advertising & Marketing - This trend highlights the need for advertising and marketing industries to promote gender neutral messaging and inclusivity.
3. Entertainment & Media - Entertainment and media industries can use these trends to create diverse and inclusive campaigns, storylines, and characters that respect different gender identities and promote gender equality.
8 Featured, 67 Examples:
223,484 Total Clicks
Date Range:
Mar 15 — May 16
Trending:
Average
Consumer Insight Topics:
