Creative food packaging can make a good thing even better! This cluster examines some of the most innovative food and beverage marketing pertaining to the actual presentation of a product. The creative food packaging here ranges from artistic sculptures to eco innovations like dissolving wrappers to clever innovations that let you reuse packaging for other purposes.
Implications - Packaging for a product can be very important, as it represents the brand and helps it stand out. In a grocery store, consumers are more likely to purchase an item if the packaging is appealing to them. Businesses should pay more attention to the modern-day consumer and design their product packaging to grab their attention.
44 Creative Food Packaging Ideas
44
Hershey's Cocaine Packaging
Ice Breakers Pacs
43
Cheeky Packaging Designs
Brooklyn Fare's Branding Puts the Fun in Functional
42
Milk Packaging Design Contests
Future Milk
41
Bizarre Tea Packaging
Mnum's Little People Wear Tea Bags as Towels
40
Ingenious Pizza Packaging
Green Pizza Box Doubles As Serving & Storage Vessels
39
Innovative Drink Packaging
'Peared' Juices by Conor Hagan
38
Literal Packaging
Alphabetical Milk Carton
37
Odd Marketing
Pretty Pastry Packaging
36
Fruity Beverage Packaging
Naoto Fukasawa Flavors His Juice Boxes With Creativity (UPDATE)
35
Risque Beer Packaging
Ramm ND's Lingerie-Clad Beer Cans
34
Maternal Milk Packaging
Japanese Toy-Inspired 'Teet-Milk' Concept
33
Dual Purpose Booze Bottles
Absolut Vodka Releases Eco-Friendly Packaging
32
Illustrated Water Bottles
Beauty Water Packaging by Oneighty Creative is Gorgeous
31
Fun Packaging for Healthy Foods
VitaMeal Tempts Children with Coolness
30
Nostalgic Soda Packaging
Jordan Puopolo's Vintage-Inspired Sprite Redesign
29
Cryptic Beverage Packaging
Strange Drink Labels to Sell Bottles & Cans
28
Insightful Packaging Campaigns
Blind Foundation Guerrilla Grocery Ads Highlight Lack of Braille
27
Packaging as Cutlery
SpoonLidz Fold-Out Spoons Under the Lid
26
Multifunctional Packaging
Wine Box Doubles as a Bird Nesting Box
25
Fast Food Packaging Makeovers
McDonald's Revamps Their Image
24
Pasta Skyscrapers
Innovative Spaghetti Packaging by Ben Thorpe & Alex Creamer
23
Pop Surrealism Packaging
Mountain Dew's Green Label Art Volume 3
22
Extreme Sport Tea
House Cafe Tea Packaging
21
Surrealist Alcohol Labels
Sipsmith's Eerie Birdhead Packaging Lures Label-Lovers
20
Paper Coffee Cup Handles
Take Out Packaging by Melissa Cloutier
19
Taste-Enhancing Eco Cups
Package Designed to Recycle Tea Bags and Maximize Flavor
18
Fruit-Inspired Beverage Packaging
Japanese Juice Carton Looks Like a Banana
17
Subliminal Food Packaging
Smiling Faces Hidden in Broccoli Florets
16
Non-Dissolving Edible Packaging
Compost or Eat Your Containers
15
Plantable Packaging
Spruce Trees Sprout from Pangea Organics Boxes
14
Asianizing Potato Chips
Cool Packaging at Japanese Design Show
13
Subliminal Food Packaging (UPDATE)
Smiling Faces Hidden in Jelly Too
12
Pirate-Themed Packaging
'The Spirit of Davy Jones' Rum by Amy Cesal
11
On-the-Go Soup Solutions
Spoonys Packaging and Snack Box Lets You Slurp on the Run
10
Ingredient-Focused Packaging
Red Bull Cola Design Emphasizes Its All-Natural Contents
9
Macabre Packaging
Fruta del Diablo Salsa Features Dia de los Muertos Skulls
8
Eco Fun Packaging
Tofu & Pudding in a Balloon
7
Brutally Honest Food Packaging
Odies Pure Fat Chocolate
6
Soda Bottle Rockets
Xymbiot Interactive Packaging
5
Fresh-Check Chip on Packaged Food Tells You if It's Fresh
4
Saying It With Tea
Cheeky Tube Packaging for Bathroom Graffiti Teas
3
Skeletal Packaging
Pandor Absinthe
2
Nuts with Warrants
Peter Gregson's 'WANTED' Nut Packaging for Peanuts & Cashews
1
Bubble Wrap Bottle Skins
The Wineskin
Related Ideas
Resealable Lettuce Packaging
Sensei Farms' Leafy Green & Salad Mix Package Reduces Plastic by 90%
Quirky Paper Wine Bottles
Magnotta Wines' Ugly Duck is Packaged in Fully Recyclable Paper
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Modern Magnetic Food Containers
The Cliik Food Storage System is Crafted with Tritan Plastic
Lockable Pizza Boxes
Domino's Created Packaging with Security Codes to Protect Leftover Slices
Multifunctional Beverage Carriers
The Conceptual 'ThermoBag' Drink Carrier is All-in-One
Plastic Waste Ice Creams
Eleonora Ortolani Proposes a Different Way to Recycle Plastic Waste
Minimalist QSR Packaging Designs
This Updated McDonald’s Japan Packaging Includes 70 Updates
Literature-Inspired Packaging Designs
Bennet's Good to Read Packs are Informative
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Recycled Metal Skincare Packaging
The NIVEA Creme Tin Now Has an 80% Recycled Aluminum Design
Coffin-Shaped Ice Cream Tubs
The Alchemist by JDO Satisfies Consumers' Desire for the Unexpected
Canned Castile Soaps
Utama Spice Packages Its All-Natural Liquid Soap in Stubby Refill Cans
Natural Yogurt Jars
Danone Argentina Adopted New Packaging to Improve Environmental Efforts
Self-Cooling Can Packaging
The 'Cool>Can' Cools Itself in Less Than Two-Minutes
Digital Sustainable Food Solutions
Special Projects Debuts Eco Lenses to Help with Decision-Making
Paperboard Supplement Packaging
Vital Proteins is Transitioning to Paper-Based Canisters
Sunscreen Packaging Solutions
TerraCycle Partners With Leading Skincare Brands for Packaging
Comic Strip Milk Bottles
Seki Milk Created Artful Bottle Designs to Encourage Dairy Consumption
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
Durable Egg Packaging Designs
Cascades Unveils the New Cascades Fresh GUARD EnVision™ Packaging
Modern Coffee Packaging Designs
Copper Cow Coffee Recently Debuted a New Look for Its Coffees
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Shape-Making Cream Packaging
Quadpack's ShapeUp Tube Dispenses Creams in Custom Shapes
Revamped Pickle Packaging
Grillo's Pickles Are Now Packaged in a Twist-Top Container
Paper-Packaged Chocolate Bars
Walkers Chocolates Switched to 100% Recyclable Packaging
Sustainable PET Dairy Packaging
Coop and Emmi Launch the New Sustainable Dairy Packaging
Reformed Yogurt Packagings
Nomadic Redesigned its Packaging to Emphasize Health Benefits
Sustainable Carton-Based Packaging
Tetra Pak Debuts Its First Trial Facility for Recart
Modern Coffee Packaging Designs
Happy™ Products Offers a Range of Coffee to Elevate Mornings
Squid-Inspired Packaging
Squid-Inspired Packaging Revolutionizes Temperature Control
Recyclable Apple Packaging Initiatives
Superfresh Growers Introduces a New Sustainable Packaging
Freshness-Boosting Packaging Stickers
Fresh Inset's Vidre+ Adds Value to Fresh Produce Packaging
Sustainable E-Commerce Packaging
Dow and P&G China Launch Reduced Weight and Impact Packaging
Artist-Created Luxury Beauty Packaging
clé de peau Beauté Taps Artist Florence Blanchard
Paper-Based Potato Chip Packaging
Pringles Packaging Now Has a Paper Base Instead of a Metal One
Sustainably Packaged Yogurt Cups
Yoplait Launches the Sustainable Pure-Pak eSense Cartons
Active Packaging Solutions
AINA Creates Packaging with Various Active Materials for Different Uses
Paper Vodka Bottles
Mother of Pearl Vodka Debuts the First Australian Vodka in a Paper Bottle
Encouraging Jar-Reusing Campaigns
Kraft Mayonnaise's Initiative Encourages Consumers to Repurpose
Repurposed Pasta Boxes
Barilla & Marie Kondo are Sharing How to Reuse Packaging
Fridge-Decorating Trend Guides
The Takeout Published a Professional Chef's Guide on Fridgescaping
Recycled Plastic Condiment Packaging
Plastipak and Kraft Heinz Announced a New Partnership
Ergonomic Eco-Friendly Drink Packaging
The Tetra Prisma Aseptic 300 Edge Packaging is Mindful
Plastic-Free Protein Bar Packaging
Moonvalley Protein Bars are Now in Paper Packs from Billerud
Interactive Fruit Juice Packaging
Tetra Pak and Jus de Fruits Caraïbes Debut `Connected Packaging
Graffiti-Painted Beer Packaging
1664 x André Saraiva Debut a New Vibrant Collaboration
AI-Powered Gift-Wrapping Tools
The Food Group Has Introduced the Holiday GiftWraptor
Recyclable Paper-Made Coffee Packaging
JDE Peet's is Rolling Out Recyclable Coffee Packaging
Paper-Made Porridge Packaging
Quaker Porridge Pots are Now Made with Paper for Easy Recycling
Heat-Sealable Paper-Wrap Materials
Orlandi Launches the EcoPro™ Paper-Wrap Sustainable Packaging
Paper-Made Shrink Wrap Packaging
The 'TrayWrap' Paper Solution is Plastic-Free
Cancer Awareness CPG Packaging
This Unilever Pink Packaging Marks Breast Cancer Awareness
Artfully Designed Beer Packs
Collective Arts Launches a Range of Beers Featuring New Artists
Beer-Based Blister Packs
This Blister Packaging for Cosmetic Refills is Made from Beer By-Products
Upcycled Circular Design Products
Cyrc Designs Expansive Products with Sustainable Themes
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Brand Identity
Carton Wine Packaging
Lassonde is Using Tetra Pak's Tetra Prisma® Aseptic for Two Wine Brands
Aesthetic Interior Fridge Trends
Country & Town House Published a Guide to 'Fridgescaping'
Upcycled Tortilla Beers
Chica Mexicana is Made with Imperfect Tortillas to Fight Food Waste
Visual Beer Brand Identities
Grolsch Has Unveiled a New Visual Brand Identity in Canada
Sustainable Natural Wine Boxes
Big Naturals Offers a Premium Tasting Experience in Eco Packaging
Creative Constellation Water Bottles
The Evian x Coperni Bottle Invites People to "Look Closer"
Sustainable Cafe Delivery Cases
This Paper Pulp Coffee Carrier Keeps Drinks Hot or Cold
Insulated Recyclable Bags
ProAmpac Unveils a Sustainable Packaging Solution for Grocery Deliveries
Low-Plastic Seafood Packaging
This Sainsbury’s Packaging Update Reduces Plastic Use
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Compostable Foodservice Packaging
The Eco-Products GreenStripe Line Has New Bags and Wraps
Stackable Canned Fish Packages
Robot Food's 'The Tower of Tuna' Packaging is Convenient
All-Red Tomato Rebrands
Pomì Unveils a New Sustainable Design to Attract Consumer Attention
Gifting-Focused Travel Chocolate Products
Ferrero Travel Market Has Shown Off New Treats
Plastic-Free Alcohol Packaging
The Aldi Recyclable Alcohol Packaging Reduces Plastic Waste
Mini Eco-Focused Drink Packaging
The SIG DomeMini Bottle is Made with FSC-Certified Paperboard
Sustainable Produce Packaging
These Cascades Eco-Friendly Produce Baskets are Recycled
Regionally Inspired Meal Kits
HelloFresh & Colavita's Ciao, Italia Recipes Share a Taste of Italy
Spooky Slider Packaging
White Castle Unleashed Limited-Edition Halloween Retail Packaging
Traditional Food Preservation Containers
The 'Twist' Food Storage Container Has a Hidden Chamber
Origami-Inspired Lunch Boxes
The FoldiBox 2 Box has a Flatpack and Technical Design
Freshness-Tracking Food Containers
The Vorkoster Lid Has pH-Sensitive Foil to Track Food Freshness
Reduced Material Gin Packaging
Beefeater 24 Packaging Now Has 90% Less Plastic and More
Sustainable Pet Food Pouches
American Packaging Corporation Unveils a New Sustainable Solution
Plant-Inspired Coffee Packaging
This L’OR Coffee Packaging Comes in Several Styles
Paper-Packaged Snack Chips
Walkers Baked Multipacks Ditch Plastic in Favor of Paper Alternatives
Eco-Conscious Scotch Packaging
This New Laphroaig Packaging Cuts Emissions by 30%
Compostable Foodservice Packaging
The Better Earth Farmer’s Fiber Collection is Being Expanded
Culinary Brand Packaging Redesigns
Mousline Partnered with Marks Design on Vibrant New Packages
Vacuum-Sealed Meat Products
Iceland Foods Switched Packaging for Its Minced Meat Products
Circular Cosmetic Concepts
Fasten Packaging Launches a Refillable Jar for Cosmetics Circularity
Freshness-Extending Food Packaging
SAVRpak Offers an Innovative Solution to Combat Food Waste
Sustainable Frozen Treat Packaging
Metsä Board Re-Designed its Ice Cream Packaging
Psychedelic Canned Wines
WAVES Shares Quality Varietals Without the Seriousness
Compostable Film Packaging
The Vikings & Goddesses Pie Company Adopted Futamura's NatureFlex Film
3-in-1 Meal Packaging Solutions
Coveris Debuts Hot-to-Go Packs with Eco-Friendly Design Practices
Carbon Neutral Milk Packaging
Neutral Foods Offers a More Sustainable Solution
Sustainable Ocean Packaging Designs
COAST Cannabis Co. Unveils a New Ocean-Based Packaging Design
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Recyclable Salad Packaging
GPI Taps Picadeli for its Recyclable Paperboard Lids for Salad Bowls
Water-Preserving Paper Packaging
Amcor Taps Fromagerie Milleret for the New Recyclable Packaging
Sustainable Food Packaging Designs
Placon Crystal Seal Delectables is Tamper-Evident and More
Recyclable High-Barrier Food Packaging
ProAmpac ProActive Recyclable FibreSculpt is Recycled
Freezable Wine Packs
Packit® Introduces Two New Products with ECOFREEZE® Technology+
Treasure Box-Inspired Wellness Packaging
NATPAT Recently Unveiled Redesigned Retail Packaging
Eco-Conscious Canned Water
Wenlock Spring's Revamped Cans Appeal to Gen Z
Low-Sugar Chocolate Cereal Bars
Mars China Debuted a Low-GI Snickers Bar with Flexible Packaging
Eco-Friendly Instant Noodle Packaging
Nissin Cup Noodles is Launching a New Paper Cup Packaging
Compostable Foodservice Packaging
These Sabert Pulp Food Containers are Convenient
Sustainable QSR Dessert Packaging
McDonald's Creates Eco-Friendly McFlurry Packaging
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Paper-Made Confectionery Bags
Saica Group and Mondelez Launch a New Sustainable Multipack Solution
Temperature-Resistant Packaging Lines
Colpac Introduces the Stagione® Light Food Packaging Line
Sustainable Supplement Packaging
This New Touchstone Essentials Packaging is Made with Bio-PPE
Interactive Juice Packaging
Gulf Union Foods Launched Fun Connected Packaging for its Juices
Monomaterial Cheese Packaging
Mondi and Skånemejerier Partnered on a New Packaging Solution
Colombian Chocolate Packaging
Cox & Co. Showcases the First Flow Wrap Chocolate Packaging
Vibrant Spanish Meat Packaging
Onmi Design Re-Imagined Purlom's Branding
Tree-Free Sustainable Packaging
Craste Uses Crop Residue to Create Eco-Friendly Packaging
Paper Sampling Containers
Arcade Beauty Debuts a Paper-Based Sampling Solution for Beauty Products
Playful Coffee Packaging
Sunday Coffee Project's Packaging is Inspired by Cereal Boxes
Food-Grade rPET Packaging
These Novolex Recyclable Food Containers Have 10% Recycled Plastic
Thermochromic Ink Packaging
Thermochromic Ink Enhances Go-GURT’s New Packaging Experience
Artwork-Adorned Reusable Bags
This Giant Food Reusable Bag Campaign Supports Nonprofits
High-Quality Pizza Packaging
These Kite Packaging Printed Pizza Boxes Come in Packs of 100
Global Food Retail Expansions
Supermarket Italy Emphasizes Global Flavors from Around the World
Vibrantly Re-Designed Tea Packaging
Chay Tea Has Undergone a Geometric Packaging Rebrand
Icy Pet Food Packaging
These Hydropac Ice Packs Work to Keep Pet Food Fresh During Shipping
Tomato Sauce Pouches
Le Sauce & Co.'s Well-Portioned Sauces Help to Reduce Food & Packaging Waste
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Revitalized Pasta Packaging Designs
MarketPlace Branding Has Revitalized the Ronzoni Pasta Brand
Eye-Catching Fruit Cups
This Dole Sunshine Company Packaging Highlights Bright Colors
Liquid Dairy Product Packaging
This Sidel PET Bottle Comes in Several Sizes for Yogurts and More
Re-Designed Holiday Tins
NEOM's Re-Imagined Packaging Boasts Quality and Style
Pink Sushi Boxes
Dept. Sushi Serves Up Sushi in Chic, Vibrant Boxes
Sustainable Marble-Effect Packaging
Sulapac Collaborates With FaiveleyTech for Packaging Solutions
Wisdom-Focused Skincare Packaging
Wise Personal Grooming Believes Wisdom Comes with Aging
Retailer-Exclusive Product Packaging
Egglife Foods Revamps the Packaging for its Sam's Club Launch
Efficiency-Optimized Snack Packaging
This Kellanova Snack Packaging Has Reduced Plastic
Producer-Focused Coffee Packaging
Onyx Coffee Lab's Retail Coffee Packaging Enhances Connection
Unconventional Foodie Magazines
Food& Magazine Explores the Weird and Wonderful World of Food
Regulated Sustainability Solutions
FoodChain ID Unveils a Suite of Solutions for Sustainable CPG
Recyclable Yogurt Packaging Pouches
This Recyclable Yogurt Pouch Has an All-PE Construction