'Peared' Juices by Conor Hagan
Elsa Blaine — August 13, 2008 — Art & Design
References: conorhagan & design-milk
Ex Ben and Jerry’s Scoop Shop shift leader Conor Hagan, has designed these creative packaging ideas for a fruit beverage he has called ‘Peared’.
Hagan, a student designer of Syracuse University, has created these four large juice bottles that, in my eye, resemble chefs in aprons, each label having a mosaic created from the shape of the fruit in the juice inside. I also love his ironic “200% Juice” statement.
Hagan has also designed a cool ‘clip-strip’ of smaller juice bottles that could be displayed right at the cash register; perfect for impulse purchases.
Good thing he’s moved on from the ice cream shop, the guy’s inventive!
Hagan, a student designer of Syracuse University, has created these four large juice bottles that, in my eye, resemble chefs in aprons, each label having a mosaic created from the shape of the fruit in the juice inside. I also love his ironic “200% Juice” statement.
Hagan has also designed a cool ‘clip-strip’ of smaller juice bottles that could be displayed right at the cash register; perfect for impulse purchases.
Good thing he’s moved on from the ice cream shop, the guy’s inventive!
Trend Themes
1. Creative Beverage Packaging - Designing packaging that resembles chefs and uses fruit mosaic shapes can disrupt the beverage industry by attracting consumers with unique and visually appealing designs.
2. Impulse Purchase Displays - Creating clip-strips of smaller juice bottles displayed at the cash register can disrupt retail industry by increasing impulse purchases and driving sales.
3. Ironic Marketing Statements - Using ironic statements, such as '200% Juice', can disrupt the beverage industry by capturing consumers' attention and creating a memorable brand image.
Industry Implications
1. Beverage - The beverage industry can benefit from creative packaging designs to differentiate their products and stand out on store shelves.
2. Retail - The retail industry can capitalize on impulse purchase displays to increase sales and revenue.
3. Marketing - The marketing industry can explore the use of ironic statements to create memorable and attention-grabbing campaigns.
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