Coca-Cola is the most recognizable brand on the planet and this cluster of creative Coca-Cola branding innovations should serve as the blueprint for becoming an iconic brand.
From their classic polar bear advertising, to their brand new innovations like 100 combination fountain machines, they have always set trends. There are even unexpected products like Coke nail polish and frozen soda stools.
Whether you drink it or not, I’m sure you will enjoy these creative Coca-Cola branding innovations, from Diet Coke design cans to Fried Coke.
50 Examples of Creative Coca-Cola Branding

47
Smiling Soda Cans
The Coke 'Happy Can' Smiles at You When Opened

46
Invisible Pop Can Cups
The Coke Can Glass Creatively Looks Like a Transparent Pop Can

45
Coke Crate Installations
The Upcycling Pavilion by BNKR Arquitectura Uses 5,000 Coca-Cola Cases
44
Bestselling Beverage Rebranding
The Diet Coke New Packaging Revamps a 5-Year-Old Design
43
Stemware-Inspired Cups
The Coca-Cola + Riedel Glass was Sculpted to Enhance Beverage Enjoyment
42
Dancing Soda Dispensers
The Coke Dance Vending Machine Rewards Participants for Dancing in Public
41
Fashionable Soda
Coca-Cola is Raising Money for Charity With Couture Bottles
40
Secret Agent Soft Drinks
The Coke Zero Skyfall Promo Includes Limited Edition Packaging
39
Sticky Advertising
Velcro Ads Used to Promote the Coca-Cola Grip Bottle
38
Colorless Soda Cans
Harc Lee Design Makes a Coca-Cola Can Eco-Friendly
37
Green Plant-Based Sodas
The New Coca-Cola Life Uses Stevia Sweetener Instead of Sugar
36
Coke Bottle Creations
Damian Ortega Makes Art Out of Recycled Coca Cola Bottles and Caps
35
Obesity Opposing Soda Ads
This Coca-Cola Obesity Ad Outlines Its Health Conscious Adjustments
34
Patriotic Acrobat Cans
The Turner Duckworth Team USA Coke Olympic Collector Series is Sensational
33
Summer-Ready Soda Cans
Coca-Cola Can Gets All-New Design
32
Materializing Ice Merchandizing
The Coca-Cola Chill Activated Can Indicates the Drink's Ideal Temp
31
Cola Cornucopias
The Coke Freestyle Machine Gives You More and Better Options
30
Mysterious Photo Booth Ads
Marc Jacobs Unveiled as Diet Coke Creative Director in New Teaser
29
Conflict-Resolving Pop Machines
Coca-Cola's 'Small World Machines' Connects Indians and Pakistanis
28
Couture Soda Pop
The New Coca-Cola Light Designed and Shot by Karl
27
Splitting Soda Packaging
The Coca-Cola Sharing Can is a Coke Can That Spreads the Love
26
Happiness-Dispensing ATMs
The ATM of Happiness Gives Out Free Money and Encourages Sharing
25
Retro Cola Coolers
This Vintage Coke Cooler is Perfect for Nostalgic Soda Lovers
24
Soda Pop Polish
The Diet Coke City Collection Offers Coca-Cola-Style Fingernails
23
Customizable Coke Machines
The Coke Freestyle Machine Brings 104 Tastes to Tongues
22
Redesigned Heartwarming Soda Ads
The Coca Cola Light Brazil Campaign is Very Sweet
21
Soft Drink Battle Ads
The Coca Cola vs Pepsi Video is Filled with Non-Stop Pop Action
20
Face-Drenching Popvertising
The Coca-Cola Blak Campaign Gives You a Lesson in Science
19
Flowering Pop Machines
A Vending Machine Serves Up More than Soda
18
Botanical Pop Bottles
The Coco-Cola PlantBottle is Made out of Plant-Based Materials
17
Soda Delivery Services
The 'Coke2Home' Program Brings Happiness Straight to Your Door
16
Celebratory Designer Snapshots
The Diet Coke x Marc Jacobs Photo Booth Celebrates 30th Anniversary
15
Happiness Sharing Pop Ads
The Coke Happiness Machine Ad is Warm and Uplifting
14
Eco-Friendly Soft Drinks
Coca-Cola Sponsors Recycling Progam in the UK
13
Personified Soda Bottles
People Can Now Have Their Names Printed onto Coke Bottles
12
Water Purifying Kiosks
Coca-Cola's EKOCENTER Aims to Improve Quality of Life in Developing Nations
11
Soda Landlines
Coca-Cola Company Creates Single Line Phone in Disguise
10
Frozen Coke Containers
The Coca-Cola Ice Bottle Makes for a Fascinating Alternative to Packaging
9
Eco Iconic Billboards
Coca-Cola Goes Green With a Billboard in San Francisco
8
Super Healthy Coke
Coca Cola launches Zero Free coke in Japan
7
Match-Making Soda Campaigns
The Cola Commercial by Coca-Cola Brings Together Would-Be Couples
6
Bewildering Animal Animations
The 'Polar Party' is an Interactive Game and Commercial
5
Patriotic American Soda Ads
This Superbowl Coke Commercial Let America Show its Cultural Diversity
4
Frozen Soda Stools
The 111 Navy Chair is a Refreshing Design for the Summer
3
Soda-Burning Exercises
The Coca-Cola Work It Out Calculator Promotes Fitness Solutions
2
Bittersweet Parenting Cola Ads
Coke Life Makes You Cry and Smile in its Newest Commercial
1
Propaganda Soda Pop
D Face 'Riot' Print Causes Coca-Cola Commotion
Related Ideas
Mixologist-Crafted Beverage Creations
PepsiCo will Host a 'DRIPS by Pepsi' Pop-Up in New York
Cleverly-Disguised Fountain Cups
Pepsi's Latest Campaign Stunt Introduced 'Undercover Cups'
Energy Drink Advent Calendars
The NOCCO Advent Calendar Offers Energy for the Holiday Season
Soda-Flavored Chocolate Cookies
Oreo and Coca-Cola are Releasing Co-Branded CPG Cookies
Sound-Focused Ice Cream Ads
Magnum Ice Cream Ads Bring the Ultimate Sensory Experience to Life
AI Marketing Storytelling
Coca-Cola AI Campaign Brings Nostalgia and Innovation Together
Crayon-Themed Soda Branding
Jones Soda Co. Partners with Crayola on a Nostalgic Co-Branded Pack
Health-Conscious Soda Lines
NO CAP! Soda Pop Presents an Alternative to Traditional Soft Drinks
Soda-Branded Casual Apparel
poppi Collaborates with Target to Celebrate its 'Cream Soda' Flavor
Soda-Inspired Bodycare
Native x Jarritos Reimagines Soft Drink Flavors as Personal Care Scents
Iconic Soda Challenge Kits
Pepsi Introduces the 'Pepsi Challenge Kit'
LED Can Concepts
The Pepsi Smart Can Has a Flexible HD Display & Sound System
GenAI Water Bottles
Gatorade iD Offers Next-Level Gatorade Squeeze Bottle Personalization
Co-Branded Rum Cocktails
A Ready-to-Drink Bacardí and Coca-Cola Cocktail is Debuting in 2025
Vibrant Soda-Inspired Footwear
HEYDUDE Launched a Coca-Cola Collection Featuring Diet Coke
Premium Clean-Cut Drink Branding
The Sparkling ICE Branding Refresh Enhances Visibility
Coffee-Flavored Candy Bars
KitKat Nescafé Combines Two Recognizable Brands for a Rich Taste
Creamy Soda QSR Drinks
The White Castle Dirty Drinks Come in Two Flavors
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
African Culture-Inspired Sodas
Coca-Cola Wozzaah Zero Sugar Has a Distinct Flavor and Branding
Soda-Inspired Sparkling Waters
Liquid Death Dropped Killer Cola, Doctor Death and Rootbeer Wrath
Soda Advent Calendars
Jones Soda's 2024 Advent Calendar is Creative and Exciting
AI-Integrated Soda Campaigns
Pepsi 'The Sweetest’ Campaign Puts Pepsi Zero Sugar in the Spotlight
Ready-to-Serve Rum Refreshments
Bacardí & Coca-Cola Offers a Classic Recipe in a Convenient Way
Tattoo-Based Soda Sweepstakes
Mountain Dew Launches a Las Vegas Giveaway for Inked Fans
Canadian-Made Beer Campaigns
Labatt States Its Beers are Made in Canada Since 1847
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Cookie-Cola Slushies
The Coca-Cola OREO Zero Sugar Slurpee Elevates a Fan-Favorite Flavor
Adventurously Reimagined Logo Designs
Mountain Dew Unveils a Vibrantly Verdant New Look
Collaborative Holiday Capsules
Anti Social Social Club x Coca-Cola Partner for a Festive Capsule
Break-Encouraging Soda Branding
The Diet Coke Break Campaign Includes Customized Cans
Canned Cocktail Variety Packs
The Jack Daniel’s & Coca-Cola Flavors Pack Offers Convenience
Reprised Soda Flavors
OLIPOP Reintroduced its 'Orange Cream' Soda and Launches a Soda Drive-Thru
Platform-Exclusive Sodas
Coca‑Cola Happy Tears Zero Sugar Released on TikTok for Gen Z
Reactive Fan-Based Football Campaigns
Coors Light Launched a New 'Coors Light Coors Light' Spot
Zesty Citrus Soda Refreshments
Coca-Cola Lime is Arriving on the Heels of Coca-Cola Lemon
Nostalgic Snack-Inspired Accessories
Typo Creates a Unique Capsule Honoring Pepsi and Cheetos
Unusual Fast Food Ads
KFC’s ‘Believe’ Campaign Ad Pushes Chicken Obsession to New Heights
Ready-to-Drink Rum Canned Cocktails
Coca-Cola and Bacardi Debuts a Ready-to-Drink Cocktail
Soda Can Revamps
Functional Beverage OLIPOP Reveals New Can Format
Hydrogen-Powered Vending Machines
This Coca-Cola Hydrogen-Powered Vending Machine is Efficient
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
AI-Generated Holiday Soda Ads
The Coca-Cola Holidays Are Coming Ad Has Been Updated with AI
Refreshing Orange-Infused Sodas
The 'Coca-Cola Orange Cream' Soda Flavor Boasts Notes of Vanilla
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Self-Chilling Cans
With a Push Button, the Cool Can Drops Drinks to a Refreshing, Icy Temperature
Cherry Cola Whiskey Refreshments
Jack Daniel’s & Coca-Cola Cherry Offers a New Take on a Classic
Digital Twin Advertising Partnerships
Coca-Cola's New Partnership Harnesses Nvidia's AI Technology
Pop-Culture-Inspired Soda Drinks
Cool Sips Embraces Pop Culture Moments with Themed Drinks
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Refreshed Chocolate Bar Logos
Sterling Brands Redesigned its Kit Kat Logo to be Thicker
Bright Soda-Brand Office Spaces
BIT CREATIVE Designs the Coca-Cola HBC Headquarters
Sugar-Free Strawberry Soda Ranges
Tango Strawberry Smash Comes in Cans and Bottles
Football Fan-Addressing Soda Commercials
Pepsi's Launches the Football Always Wins Campaign
Modern Coffee Packaging Designs
Happy™ Products Offers a Range of Coffee to Elevate Mornings
Virtual AI Snow Globes
Coca-Cola Unveils a Festive AI Campaign at its Piccadilly Lights Residency
Ice Cream Stick-Inspired Campaigns
KFC Brazil Gets Creative with Its 'Prize on a Bone' Campaign
Alcohol Brand Rebrands
The Edinburgh Gin Redesign is Bold and Visually Appealing
Frozen Carbonated Drink Partnerships
KFC and ICEE Partnered to Offer Drinks in Select Markets
Opulant Soda Can Designs
Gladiator-Themed Limited-Edition Pepsi Cans Bring Stars to Life
Food-Inspired Interactive Booths
The Nourishing a Better Planet Sustainability Program Debuted
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Cola-Flavored Energy Drinks
CELSIUS Sparkling Cherry Cola Has a Timeless Flavor
Cookie-Flavored Sodas
Coca-Cola Oreo Zero Sugar Limited Edition Combines Two Classic Flavors
Chilling Effect Citrus Sodas
Sprite Chill Features the Signature Lemon-Lime Flavor with Cherry
Cross-Category Refreshment Campaigns
Sprite and Pringles Hot Have Teamed Up for a New Campaign
Cartoon-Themed Soft Drinks
Candy Can Unveils its Banana Candy Flavor, Inspired by Despicable Me 4
Limited-Edition Retailer Drinks
Circle K and PepsiCo Partnered to Offer an Exclusive Drink
Country-Conjoining Beer Can Designs
Heineken Spotlights One Shared Star Motif on its Cans
Sparkling Water Anniversary Packaging
S.Pellegrino and Future Brand Created a New Glass Bottle
Modern Tissue Brand Makeovers
Turner Duckworth Redesigns the Kleenex Branding Aesthetic
Passion-Themed Anniversary Ads
Pepsi Celebrates Its 90th Birthday in Canada with a Quebec Event
Soccer Star-Fronted Soda Campaigns
The Pepsi MAX® Thirsty For More Campaign Stars David Beckham
Redesigned Sports Drinks
BODYARMOR Debuts a New Visual Identity and its 'Choose Better' Campaign
Lifestyle-Driven Canned Fruit Drinks
Tropicana Brands Has Introduced Two New Refreshments
Coffee Milk Campaigns
Kristen Wiig Stars in the Ad for the Craveable New Dunkin' Dunkalatte
Whimsical Uplifting Soda Campaigns
Coca-Cola Unveils It's Magic When The World Comes Together
Refreshing Basketball-Themed Beverage Campaigns
Coca-Cola Zero Sugar Debuts a Fan-Focused Campaign
Epic Rapper-Backed Soda Campaigns
PEPSI Launched its 'Make Your Gameday Epic' Campaign
Soda-Paired Pizza Deals
Pepsi Chase Cars Boost Pizza and Pepsi Pairings to Unlock Maximum Flavor
Visual Beer Brand Identities
Grolsch Has Unveiled a New Visual Brand Identity in Canada
Discerning Drinker Pop-Ups
Fentimans' Pop-Up Inspires People to Choose More Interesting Beverages
Movie-Goer-Inspired Soda Campaigns
Evolution Fresh Introduced its 'Fresh Twist on Soda' Campaign
Classic Fashion Campaigns
Perry Ellis International Marks 70 Years of Its Original Penguin Brand
Reimagined Classic Beer Campaigns
Guinness Gives 'A Lovely Day' a Modern Artistic Refresh
Eco-Minded Millennial Ads
Coors Seltzer's 'Call to Inaction' Campaign Aims to Save Water
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Zero-Sugar Soda Challenges
Pepsi Brings Back its Pepsi Challenge with Pepsi Zero Sugar
Celebratory Beverage Ads
Miller Lite’s ‘Legendary Stories’ Campaign Celebrates 50 Years
Approachable Retailer Branding Updates
The Latest Walmart Brand Refresh Reflects its Legacy
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Modernized Beverage Packaging Designs
Seagram's Escapes Debuts New Packaging and Its Latest Flavor
Seasonal Soda Ads
Olipop's Christmas Ad Challenges Big Soda
Mountain-Inspired Soda Rebrandings
Mountain Dew Gets a New Visual Identity in a Timeless Look
Bottled Mexican Soda Refreshments
Barrilitos is Being Relaunched by The Coca-Cola Company
Expanded Candy-Inspired Soda Flavors
Wild Bill's Olde Fashioned Soda Co. Expands Its Ring Pop Soda
Superhero-Themed AR Sodas Cans
Coca-Cola's Marvel Universe Packaging Boasts Immersive Features
Unsweetened Soft Drinks
CANS Shares the Simple Refreshment of Alpine Water, Bubbles & Real Fruit
CGI-Generated Brand Updates
Tiger Beer Unveils a CGI-Generated Tiger Stripe Across Multiple Cities
Celebratory Collaboration Energy Drinks
G.O.A.T. Fuel's Collector’s Cans Celebrate Greatness
Mini Craft Soda Cans
Jones Soda Debuted Jones Minis to Share Craft Soda in a Smaller Format
Canned Canadian Refreshments
Clearly Canadian is Debuting its Sparkling Water in New SleekCans
Chicken-Centered Campaigns
KFC Released a Campaign Called 'Believe in Chicken'
Cult-Favorite Animation-Themed Beverages
Candy Can Introduces the Limited-Edition Banana Candy
Grape-Flavored Better-For-You Sodas
Culture Pop Soda Emphasizes Whimsical Branding and Good Flavor
Local Eatery-Elevated Soda Campaigns
Pepsi is Running Immersive Experiences for the Super Bowl LIX
Kindness-Promoting Ad Reboots
Coca-Cola’s Christmas Kindness Campaign Returns for the Holidays
Brand-Boosting Social Media Contests
Iconic Beverage Group Debuts the Iconic Agua Challenge
Social Soda Mixer Campaigns
Level Up With 7UP Inspires Gen Z and Millennial Consumers
Ethical Soda Brands
Salaam Cola Combines Commercial Success with Social Activism
Time Capsule-Style Branding Campigns
Coors Light & Patrick Mahomes Present a Unique Project
Festive Everyday Biscuit Branding
Fox’s Burton’s is Launching Festive Packaging for the Holidays
Nostalgic Orange Energy Drinks
C4 Energy Debuts a Creamsicle-Flavored Sport+Fitness Energy Drink
Artistic Libation Campaigns
The Madrí Excepcional 'Paint Your Pint' Competition Challenges Fans
Phosphorescent Energy Drink Cans
Dynami:t's Cans Glow with Neon and Superbright Effects
Color-Changing Energy Drinks
The C4 Ultimate Energy Frost Collection Includes Three Flavors
Health-Conscious Holiday Drink Ads
This TENZING Christmas Ad Sees Santa Opting for a New Drink
Snack-Branded Beverage Cups
bp and Frito-Lay North America Collaborated for Drink Cup Branding
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Modern Can Rebrands
TÖST Beverages is Expanding Its Product Offerings with New Can Format
Refreshing Iconic Soda Cocktails
Canada Dry Ginger Ale Offers Cocktail Recipes for Holiday Hosting
Co-Branded Craft Colas
Jones Soda Launched Craft Cola & Craft Zero Cola with Nitrocross
Star-Approved Sparkling Drinks
Annie Murphy Shines in a New Sparkling Ice Caffeine Line Campaign
Global Racecar Partnerships
KitKat Unveiled as the Official Chocolate Bar of Formula 1
Fizzy Can-Packaged Candies
The Sweet Bandit Fizzy Soda Can Comes in Three Flavors
Playful QSR Campaigns
Cossette Forms the New McDonald's Campaign to Closest Restaurant
Refreshed Natural Alcoholic Beverages
101 Cider House Marks Its Anniversary with a Rebranding
Indian Gen Z Beverage Campaigns
Coolberg Launches its 'No Rules, Just Cool' Campaign for Gen Z
Bizarre Soda Campaigns
Dr Pepper's Try More Weird Disrupts Life's Boredoms with Weirdness
QSR Chicken-Themed Drinkware
The KFC x Corkcicle Collab Features Three Limited Edition Items
Frozen Pizza-Centered Campaigns
Dr. Oetker Debuts the Frozen Pizza Publicist Campaign
Branded Icy QSR Refreshments
These KFC Frozen Drinks Come in Three Varieties
Ice Cream-Inspired Superbowl Campaigns
Häagen-Dazs Aims to Connect with Younger Consumers
Soda-Inspired Chocolates
Raaka Crafted Cherry Chocolate Cola & Raspberry Lime Rickey Chocolates
Frozen Beverage-Focused Promotions
Circle K Has Relaunched Its Popular Froster for a Year Contest
Halloween Carbonated Drink Packaging
Tango and 7UP's Two-Litre Packs Get a Spooky Redesign
Nutrition-Focused Cereal Branding
The Cheerios Range is Showcasing New Branding in the UK
Classic Ad Campaign Revivals
Seagram's 7 Crown is Reviving Old Ads for Its New Campaign
Spontaneity-Inspired Liqueur Campaigns
Casa Redondo Strategically Relaunches the Safari Brand