
With a Push Button, the Cool Can Drops Drinks to a Refreshing, Icy Temperature
Laura McQuarrie — March 20, 2025 — Lifestyle
References: deltahinnovations & thedrinksbusiness
Canned drinks offer ultimate grab-and-go convenience, and the Cool Can enhances a familiar packaging format with a self-cooling feature to ensure ice-cold sips anytime, anywhere, without the need for a fridge. With the press of a button, this self-chilling beverage can is capable of dropping its temperature in two minutes, all while remaining fully recyclable. On the bottom of the Cool Can, there's an image of a snowflake that appears to indicate that ice-cold temperatures have been reached.
Delta H Innovations, the company behind the creation of the Cool Can, surveyed 100 students at Nottingham Trent University and found that 81% said they'd choose a self-cooling can over a normal can for on-the-go drinking, and 73% would pay more if it meant they'd get to enjoy a cold drink.
Delta H Innovations, the company behind the creation of the Cool Can, surveyed 100 students at Nottingham Trent University and found that 81% said they'd choose a self-cooling can over a normal can for on-the-go drinking, and 73% would pay more if it meant they'd get to enjoy a cold drink.
Trend Themes
1. Self-chilling Packaging - Self-chilling packaging technology brings a new level of convenience and sustainability to the beverage industry by eliminating the need for external cooling sources.
2. On-demand Cooling Solutions - On-demand cooling solutions satisfy consumer desires for immediate refreshment and offer portability without compromising temperature control.
3. Interactive Beverage Experiences - Interactive beverage experiences, such as the visible snowflake indicator, enhance user engagement and provide sensory confirmation of product efficacy.
Industry Implications
1. Beverage Packaging Innovation - Beverage packaging innovation is being redefined by cooling advancements that integrate functionality with eco-friendly practices.
2. Convenience Foods and Drinks - The convenience foods and drinks industry benefits from developments that offer greater portability and satisfaction in product experiences.
3. Sustainable Consumer Goods - Sustainable consumer goods increasingly incorporate features like recyclability to appeal to environmentally conscious consumers while offering advanced functionalities.
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