With the amount of brands and products available to choose from, consumers often find it challenging to differentiate one item from other, promoting retailers to turn to more stimulating packages to create greater visual appeal.
While marketing products through simple designs and straightforward techniques is one practical way to appeal to consumers, opting for more thought-provoking and enticing visual effects serves to create more intrigue amongst buyers. Straying away from the more subtle and minimalist designs, these visually stimulating packages feature such aspects as hypnotic colors, geometric shapes and artistically abstract designs, turning ordinary products into more mesmerizing items.
Encouraging consumers to invest more time and effort into analyzing their market approach, these stimulating packages will definitely stand out on store shelves with their use of flamboyant colors and intricate patterns.
33 Visually Stimulating Packages
From Textile Bottle Branding to Hypnotic Beverage Branding:
Tana Makmanee — Mar 13, 2014 — Marketing

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Graffitied Shoe Designs
The NIKE DXTR Spring/Summer 2012 Look Emulates Street Style

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Vividly Vandalized Wine
The Invivo Wines Graffiti Packaging is Edgy and Modern
31
Delightfully Patterned Detergents
Method Orla Kiely Packaging Charms One's Sense of Sight
30
Spray-Painted Packaging
Graffiti Remover Branding is as Illustrated as the Walls it Washes
29
Art-Noveau Liquor Labels
These Jameson Whiskey Labels were Designed by Artist David Smith
28
Insect Wing-Inspired Branding
BEEloved Honey by Tamara Mihajlovic is Full of Refracted Forms
27
Technicolor Textile Branding
Petit Geste Packaging Takes on Intricate Geometric Motifs
26
Pattern-Mixing Perfume Packaging
Balenciaga's Rosabotanica Perfume Packaging Mixes Prints & Scents
25
Hypnotic Beverage Branding
Bamboozle Wine Packaging Alludes to the Illusion of Infused Flavors
24
Pattern-Labeled Liquor
Motif Wine Packaging Mesmerizes the Eyes to Enchant Another of the Senses
23
Psychedelic Dairy Branding
GOA Healthy Yogurt Packaging Has a Colorful Nutrient Content
22
Street Art Sauvignons
The Piece Wine Packaging Dresses Premium Drinks for a Youthful Demographic
21
Textile Bottle Branding
Whirling Tulip Packaging Embraces a Look of Textural Substantiality
20
Graffiti-Inspired Liquor Bottles
Andre Designs Belvedere IX for 'Luxury Reborn' Campaign
19
Burrito Bouquet Branding
Taco Ole Packaging Makes it Easy to Carry and Serve Snacks for 20
18
Splattered Beverage Branding
Olvi Cider Sports a Stark Bottle Adorned with Vibrant Illustrations
17
Elaborately Patterned Pop Cans
Doublevee Packaging Visually Alludes to Stimulating Flavor
16
Ingredient-Indicating Designs
Zotter Mixing Bar Packaging Creatively Features the Candy Contents
15
Superhero-Inspired Energy Drinks
Mike Karolos' Energy Drink Bottle Design Packs a Punch
14
Modish Geometric Merchandising
Pocono Modern Branding Shapes the Development's Image
13
Surreal Carnival Vodka Branding
Let Your Imagination Run Wild with the New Absolut Design
12
Brightly Patterned Branding
Lovely Morning Packaging Stimulates the Eyes to Energize You Early
11
Customized Cartoon Branding
The Kiehl's Creme de Corps Limited Edition Packaging is Crazy Colorful
10
Artistic Candy Packaging
Bessermachen DesignStudio Makes Multiple Designs for Henrik Konnerup
9
Doodled Lettering Labels
Cocktail Sodas Packaging Features Fun Hand-Scrawled Typefaces
8
Cheerful Candy Packaging
The American Folk Tale Collection for Dubble Bubble is Popping
7
Tattooed Energy Boosters
Wicked Energy Drink Gets a Facelift From a Tattoo Artist
6
Punchy Shampoo Branding
Hairshop J-Line Packaging Has a Visual Volume to Complement its Contents
5
Colorful Infinity-Inspired Branding
This New Co-op Brewery Branding is Bold, Friendly and Unique
4
Geometric Skull Packaging
ENNA Energy Drink is Encased in a Macabre Can
3
Graffiti Fragrance Branding
Calvin Klein One Shock Street Edition Bottles are Youthfully Artistic
2
Cutesy Confection Branding
Field's Sweet Spot Packaging Creates a Visual Sugar High
1
Sumptuous Splattered Packaging
Damien Hirst Designs a Very Special Label for a Unique Liquor
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Sensorial Bodycare Duos
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Canned Castile Soaps
Utama Spice Packages Its All-Natural Liquid Soap in Stubby Refill Cans
AR-Enhanced Hair Dye Boxes
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Vibrant Snack Packaging Designs
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Modern Bookworm-Inspired Capsules
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Accessibility-Focused Packaging Designs
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Modern Coffee Packaging Designs
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Organic Gradient Sunscreens
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Refreshed Colorful Candy Brands
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Shape-Making Cream Packaging
Quadpack's ShapeUp Tube Dispenses Creams in Custom Shapes
Holographic Fragrance Installations
The Perfume Shop Stores Incorporate Holographic Technology
Packaging-Inspired Footwear Designs
adidas Introduces the Unique Box Shoe Through its App
Recyclable Label-Free Soda Packaging
Coca-Cola is Trialling New Sprite Bottles in the UK
Crayon-Themed Water Bottles
The Crayola x S'well Collaboration Features Vibrant Bottles
Elevated In-Store Experiences
Bath & Body Works Adapts its Store Designs to Appeal to Gen Z
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Refreshed Chocolate Bar Logos
Sterling Brands Redesigned its Kit Kat Logo to be Thicker
Exhilarating Cocktail Perfumes
An Energy Drink Cocktail Inspired iPiccirilli's Shocking Bull
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Immersive Gondola Displays
ColourPop is Getting a New Immersive Makeover at ULTA
Modern Coffee Packaging Designs
Happy™ Products Offers a Range of Coffee to Elevate Mornings
Sustainable Wine Bottle Designs
Telmont Unveils Plans to Produce Bottle in Different Green Shades
Pillboxed-Shaped Fruit Cases
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Recyclable Apple Packaging Initiatives
Superfresh Growers Introduces a New Sustainable Packaging
Lookalike Sparkling Water Cans
Not Beer's Sparkling Water Resembles a Classic Brew
Alcohol Brand Rebrands
The Edinburgh Gin Redesign is Bold and Visually Appealing
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Country-Conjoining Beer Can Designs
Heineken Spotlights One Shared Star Motif on its Cans
Sparkling Water Anniversary Packaging
S.Pellegrino and Future Brand Created a New Glass Bottle
Healthy Habit Food Packaging
This Lidl Packaging Update Removes Elements That Appeal to Children
Vibrant Better-For-You Snack Packaging
Catalina Crunch Targets Health-Conscious Consumers
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Ergonomic Eco-Friendly Drink Packaging
The Tetra Prisma Aseptic 300 Edge Packaging is Mindful
Generative Art Cognac Bottles
Hennessy and Florian Zumbrunn Collaborated on Special Packaging
Interactive Fruit Juice Packaging
Tetra Pak and Jus de Fruits Caraïbes Debut `Connected Packaging
Graffiti-Painted Beer Packaging
1664 x André Saraiva Debut a New Vibrant Collaboration
Pastel-Hued Energy Drink Packaging
The Rockstar Energy Rebranding Has Enhanced Graphics and More
Build-Your-Own Hydration Solutions
DIY Beverages Offers a Fully Customizable Hydration Experience
Pocket-Sized Skincare Packaging
HCP's Color Capsule Combines the Features of a Tube and Bottle
Cancer Awareness CPG Packaging
This Unilever Pink Packaging Marks Breast Cancer Awareness
Paper-Packaged Haircare Products
Babo Botanicals Has Launched Haircare Products in Cartons
Non-Alcoholic Cocktail Party Packs
SMASHD's Party All Day & Party All Night Packs are Replenishing
Bottled Single-Serve Juice Drinks
Capri Sun Bottles are Headed to the Convenience Store Channel
Expansive Beauty Packaging Solutions
APC Packaging Extends Sustainable Range with PET Jar Series
Luxury AR Packaging Solutions
Mytheresa Released App-Controlled Innovative Product Packagings
Visual Beer Brand Identities
Grolsch Has Unveiled a New Visual Brand Identity in Canada
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Venice-Inspired Luxury Fragrances
Bottega Veneta's New Fragrance Capsule is Ethereal & Creative
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Metallic Whisky Bottle Cases
Philippe Starck Designs the L'Evolution Collection with Mortlach
Nostalgic Game-Inspired Wine Bottles
Finca de la Rica Features Interactive Wine Labels
Color Infusion Paint Campaigns
vitaminwater's Paint Your Rent Brightens Lives & Living Spaces
Perfume-Inspired Wine Bottles
Chloe Wine Collection's Limited-Edition Packaging Emphasizes Aroma
All-Red Tomato Rebrands
Pomì Unveils a New Sustainable Design to Attract Consumer Attention
Revamped Museum Brand Identities
The Brooklyn Museum Has Updated Its Branding Aesthetic
Interactive Connected Packaging
Asahi Beverages Philippines Debuts a New Experience
Informative Avocado Packaging
Avocados From Mexico Introduces a New QR-Based Packaging Format
Halloween-Themed Alcohol Bottles
Bacardi's Limited Edition Bottle Will Light Up Your Night
Approachable Retailer Branding Updates
The Latest Walmart Brand Refresh Reflects its Legacy
Redesigned Insect Repellent Packagings
Murphy's Naturals has Undergone a Brand Refresh
Reduced Packaging Drink Ranges
The 7-Eleven 7-Select Replenish Range Features a New Bottle Design
Modernized Beverage Packaging Designs
Seagram's Escapes Debuts New Packaging and Its Latest Flavor
Discreet Cannabis Gift Boxes
Vivid Cannabis Helps Shoppers Inconspicuously Share the Gift of Weed
Magnetic Drinkware Accents
Drink Gems Enhances the Drinking Experience with Distinctive Styles
Honeybee-Themed Fragrance Packaging
Hunter Luxury Has Unveiled the Alvari Collection
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Scented Hydration Stickers
Sniff 'n' Sip are Aroma-Infused Stickers That Enhance Plain Water
Augmented Reality Wine Bottles
DeBortoli's AR Sinister Wine Enhances the Consumer Experience
Revamped Alkaline Water Packaging
Perfect Hydration Alkaline Water Unveils its its New Rebrand
Gen Z-Focused Packaging Enhancements
Free The Birds Designed BareMinerals' Serum Packaging
Color Customized Water Bottles
Sunnies Studio Creates the Bountifully Bright Sunnies Flask
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Portable Cosmetic Tube-Bottles
Quadpack's Tottle Packaging is Convenient, Eco-Friendly & Premium
Retro-Inspired Beer Cans
Premium Lager by Bellwoods Brewery is Vibrant and Nostalgic
Visually Appealing Food Campaigns
Celestial Seasonings Launches the Taste Our World Campaign
Reusable Packaging Sparkling Waters
PATH Sparkling Flavored Water Comes in Aluminum Bottles
Pebble-Like Beauty Packaging
Lumson's Romantica Jar Delights the Senses by Drawing from Nature
Heritage-Inspired Sophisticated Whisky Packaging
The Glendronach Distiller Highlights Its Elegance
Treasure Box-Inspired Wellness Packaging
NATPAT Recently Unveiled Redesigned Retail Packaging
Sparkling Super Beverages
All Phenoms Makes Fruit-Infused Functional Fizzy Drinks
Artistic Libation Campaigns
The Madrí Excepcional 'Paint Your Pint' Competition Challenges Fans
Inclusive Premium Haircare
Sisterwould Bottles Include Braille and Tactile Product Differentiators
Phosphorescent Energy Drink Cans
Dynami:t's Cans Glow with Neon and Superbright Effects
Streamlined Skincare Packages
PanOxyl Introduces Color-Coded System for Acne Solutions
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Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Eye-Catching Acne Solutions Packaging
ZitSticka is Bringing Products to Target in New Packaging
Sophisticated Tequila Packaging Designs
El Mayor Tequila Has Unveiled Redesigned Packaging
Motivational AR Packaging
RXBAR's No B.S. Motivator Experience Enhances Packaging with Holograms
Engaging Paint Kits
Paint Vibe's Paint-by-Numbers Kits are Aesthetic and Relaxing
Interchangeable Component Cosmetic Packaging
The APC Packaging Adapté Collection is Adaptable
Award-Winning Pleasure Product Lines
Playground Boasts Eight Pleasure-Enhancing Formulations
Interactive Juice Packaging
Gulf Union Foods Launched Fun Connected Packaging for its Juices
Personalized Nootropic Supplements
Thesis Helps Users Boost Their Energy, Focus and Motivation
Advanced Printing Techniques
BrandMyDispo Has Introduced Printing Techniques for Custom Mylar Bags
QR Code Turkey Branding
This New Butterball Branding Encourages Consumers to Engage with the Brand
Modernized Soup Packaging Designs
Zoup! Specialty Products Undergoes a Rebranding Initiative
CBD Packaging Boxes
These Custom CBD Boxes Enhance the Customer Experience
Appealing Text-To-Visual Tools
Word Glow Converts Text into Stunning Visuals for Social Media
Semi-Transparent Potato Packaging
Tasteful Selections® Launches a New Transparent Potato Bag
Expansive Rebranding Initiatives
MysteryVibe Goes Beyond Sexual Health and into New Markets
Revamped Cotton Swab Branding
Q-tips Packaging Has Been Updated for the Brand's 100th Anniversary
Eye-Catching Value Crisp Branding
Discos Snacks are Introducing New Branding for its PMP Products
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Revitalized Pasta Packaging Designs
MarketPlace Branding Has Revitalized the Ronzoni Pasta Brand
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Retro Snack Rebrands
Back to Nature Unveils California-Inspired Nostalgic Packaging Design
Urban-Inspired Bag Campaigns
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Absolut Introduces the Andy Warhol-Inspired 'blue' Bottle
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Pink Sushi Boxes
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Sustainable Marble-Effect Packaging
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Wisdom-Focused Skincare Packaging
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Halloween Carbonated Drink Packaging
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Producer-Focused Coffee Packaging
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Sophisticated Supermarket Sub-Brands
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Moisture-Protecting Pharmaceutical Bottles
LOG Pharma Debuts an Eco-Friendly Pharmaceutical Bottle
Inclusive Rice Snack Packaging
Rice Krispies Unveils its Braille Packaging and Writable Wrapper
Neon-Colored Portable Bottles
Stanley is Previewing its Upcoming 'Neon Collection' for Spring
Aluminum Packaging Color Palettes
Pantone Debuts Monobloc Color Libraries for Aluminum Packaging
Branding Trivia Games
Decode the Identity is a Playful Homage to Iconic Brands
Business Slogan Generators
The Slogan Generator Will Create a Catchy Slogan for Any Business
Artisanal Pour Bottles
The Polished Jar Has Introduced a New Line of Artisanal Pour Bottles