These unique chocolate bar wrappers highlight the importance of appealing to adult consumers, rather than sugar-hungry kids. There are many ways to appeal to children using graphics, iconic characters and the idea of chocolate alone will draw them in.
Adults on the other hand are more attracted to simple styles. The elegance of the packaging is a huge marketing strategy for chocolate makers. There are beautiful chocolate bar wrappers that use soft colors and simple designs.
When chocolate makers want to promote their organic recipes, they will use natural packaging with wholesome colors. Other designs use pops of color that are attractive without being overwhelming to the consumers. There are also a lot of designers who embrace white space in chocolate bar branding as well.
25 Unique Chocolate Bar Wrappers
From Vibrant Cocoa Branding to Whimsical Chocolate Packaging:
Ady Floyd — Jul 23, 2015 — Art & Design
25
Tasteful Treat Packaging
This Sophisticated Chocolate Wrapper Caters to a Mature Chocolate Lover
24
Cheery Chocolate Packaging
Kommunarka's Chocolate Bar Wrapping is Designed to Brighten Days
23
Whimsical Chocolate Packaging
Leon's Chocolate Bars Feature a Dizzying Package Design
22
Artisan Chocolate Packaging
Les Recettes d'Atelier Takes Pride in its Contents
21
Vivid Color Chocolate Branding
Droga Chocolates Uses Various Sources of Inspiration for Packaging
20
Minimalist Milk Chocolate Branding
Dark Choco Milk is Designed in a Simple and Eco-Friendly Manner
19
Whitespace Chocolate Bar Labels
This Simple Chocolate Bar Brand Combines Whitespace & Bold Print
18
Biblical Confection Branding
Believe In's Three Kings Chocolate Bars Reference the First Christmas
17
Possessive Chocolate Packaging
Hands Off My Chocolate Wrappers Don't Want You to Share
16
Vibrant Cocoa Branding
Antidote Chocolate's Raw and Roasted Products Feature Colorful Packaging
15
Mazed Confection Branding
This Illustrated Chocolate Packaging Differentiates Flavors by Color
14
Personalized Chocolate Bars
Chocomize Lets Individuals Create Their Ultimate Candy Bar
13
Postcard Chocolate Branding
Lapp & Fao Send Out Greetings for Those with a Sweet Tooth
12
Artsy Chocolate E-Retailers
Le chocolat des Francais Boasts Illustrated Branding and Web Design
11
Colorful Bon Bon Bags
Packaging for Petit Bon Bon is Straightforward and Color-Coded
10
Feminist Candy Packaging
This Fruene Chocolate Box Branding Highlights Inspiring Women in History
9
Finger Print Packaging
Innato Chocolate Branding Takes the Notion of Visual Identity Literally
8
Punchy Chocolate Packaging
Vibrant Fudge Branding Jumps Off the Wrapper with Every Visual Element
7
Typographic Chocolate Bars
Berlin University Students Have Created a Textual Snack Range
6
Artisan Chocolate Creations
Compartes Stuns with Gourmet Flavors and Visually Vivid Branding
5
Iconic Holiday Chocolate Concepts
This Concept for a Holiday Edition of the Wonka Bar is Genius
4
Treasure Map Chocolate Branding
Marou's Chocolate Bar Packaging is the 'X' That Marks the Spot
3
Energizing Chocolate Bars
These Superfood Chocolate Bars are Packed with Hemp & Chia Seeds
2
Paint-Splattered Chocolate Bars
Unelefante Designs Artistic Treats that Look Like Melted Crayons
1
Gummy Candy Chocolates
The Monchie Bar Mixes Chocolate, Gummy Bears and Sour Candies
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Artisanal Easter Chocolates
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Literature-Inspired Packaging Designs
Bennet's Good to Read Packs are Informative
Minimalist QSR Packaging Designs
This Updated McDonald’s Japan Packaging Includes 70 Updates
80s-Inspired Pet-Friendly Cereals
BARK Presents the Snack Pack of Colorful Cereal Boxes
Mental-Health Awareness QSR Packaging
McDonald's Alters Its Happy Meal Boxes for Mental Health
Memory-Stimulating Chocolate Boxes
Cadbury's Memory Bar Boxes Help People Living with Dementia
Paper-Made Chocolate Packaging
Nestlé Quality Street Tubs are Being Trialled in a New Format
Wrapperless Snack Bars
One Good Thing Packages Its Products in an Edible, All-Natural Film
Celebratory Eclipse Snack Bars
Perfect Bar Chocolate Brownie Has Over 20 Superfood Ingredients
Comic Strip Milk Bottles
Seki Milk Created Artful Bottle Designs to Encourage Dairy Consumption
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
Pride Month Candy Branding
The Limited-Edition Skittles Pride Packaging Celebrates Community
Durable Egg Packaging Designs
Cascades Unveils the New Cascades Fresh GUARD EnVision™ Packaging
Modern Coffee Packaging Designs
Copper Cow Coffee Recently Debuted a New Look for Its Coffees
Organic Gradient Sunscreens
COOLA's Sunscreen Packaging Designs Convey Efficacy & Innovation
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Creamy Milk-Free Chocolates
Fellow Creatures Recreates Milk Chocolate Without Dairy
Refreshed Chocolate Bar Logos
Sterling Brands Redesigned its Kit Kat Logo to be Thicker
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Modern Coffee Packaging Designs
Happy™ Products Offers a Range of Coffee to Elevate Mornings
Paper-Packaged Chocolate Bars
Walkers Chocolates Switched to 100% Recyclable Packaging
Ice Cream-Inspired Candy Bars
These Nestlé Sharing Bags Come in Four Flavor Options
Proudly Paper Candy Packaging
Quality Street Paper Sharing Packs are Made with FSC-Certified Paper
Day-to-Night Functional Chocolates
Raaka Boosts Dark Chocolate's Benefits with Adaptogens
Crunchy Candy-Like Protein Bars
The Warrior® CRUNCH Bars Come in Two New Flavors
Premium Organic Chocolate
Green & Black’s Smooth Flavours Revolutionize Dark Chocolate
Interactive Fruit Juice Packaging
Tetra Pak and Jus de Fruits Caraïbes Debut `Connected Packaging
Caffeinated Dark Chocolates
AWAKE Chocolate's Debuts its Dark Chocolate Variety Pack
Paper-Made Shrink Wrap Packaging
The 'TrayWrap' Paper Solution is Plastic-Free
Velvety Dark Chocolate Truffles
Lindor Dark 70% Chocolate Truffles are Smooth and Complex
Functional Superfood Chocolates
Antidote Chocolate Delivers Sweet Snacks with Health Benefits
Opulent Hazelnut Chocolates
Ferrero Rocher Presents Gifting Options for Chocolate Lovers
Mono-Material Chocolate Packaging
SNICKERS® Launched a Dark Chocolate Cereal Bar in New Packaging
Luxurious Vegan Chocolates
Purdys Chocolatier will Debut Four New Flavors for its Artisanal Boxes
Vegan Halloween Chocolate Boxes
These Vegan-Friendly Halloween Treats are Spooky & Cruelty-Free
Decadent Dessert Bars
The Dessert Bar by Divine Deliciously Brightens Everyday Occasions
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Informative Avocado Packaging
Avocados From Mexico Introduces a New QR-Based Packaging Format
Gifting-Focused Travel Chocolate Products
Ferrero Travel Market Has Shown Off New Treats
Artisan-Inspired Private Label Chocolates
These Tesco Chocolate Bars Come in 10 Varieties
Chocolate Bar Variety Packs
Trader Joe's Wicked Good Mini Chocolate Bars are Here for Halloween
Mindful Advent Calendars
The PLAYin CHOC Advent Calendars Have Low-Sugar Chocolate and More
Adult-Targeted Milk Chocolates
Gnaw Chocolate Makes Bold Flavors That Evoke Childhood Memories
Summer-Themed Gourmet Chocolates
Compartés Chocolate Launches Elevated Summertime Collection
Spooky Slider Packaging
White Castle Unleashed Limited-Edition Halloween Retail Packaging
Coffee Bean Candy Bars
The Coffee Bar is Made with Whole Coffee Beans Over Cocoa Beans
Oversized Minty Chocolate Gifts
The Aero Peppermint Gifting Bar Comes in at 295-Grams
Wine-Infused Chocolate Packaging
Vine to Bar Chocolate Unveiled Its New Library Box Packaging
Better-For-You Halloween Lollipops
The Zolli Candy Seasonal Packaging Celebrates Halloween
Honeybee-Themed Fragrance Packaging
Hunter Luxury Has Unveiled the Alvari Collection
Candy-Paired Wine Tastings
Vinebox's Candy Pairing Tasting Experience Matches Candy to Wine
Exclusive Toy-Inspired Candy Bars
The IT'SUGAR Barbie Chocolate Bars Were Created with Mattel
Chocolatey Cereal Snack Bars
Cadbury Brunch Choc Chip Bars are Sweetened with Chocolate and Honey
Nutrition-Minded Halloween Candies
The UNREAL Halloween Variety Bag is Arriving at Target
Gifting-Friendly Candy Pouches
These M&M’s Peanut Gifting Pouches Come in Four Styles
Plant-Based Filled Chocolates
Thro's Filled Chocolates are Salty, Sweet Multi-Textured Indulgences
Scrumptious Cocoa-Free Candy Bars
WNWN Food Labs Has Unveiled Three New Bars in the UK
Legacy Chocolate Brand Packaging
The Cadbury 200th Anniversary is Being Marked with Retro Branding
Flavor-Filled Easter Chocolates
The Chocolove Filled Eggs are Launching in Four Options for Easter
Customized Corporate Chocolate Gifts
Bitzel's Chocolate Introduced New Gifting Options
Biodegradable Bubblegum Packages
Milliways Launches a New Biodegradable and Recyclable Box Design
Cocoa Bean-Based Display Units
Mars Wrigley is Trialing a Second 'Cocoa Cardboard' Bean Display
Chocolatey Coffee Pod Packs
Little's Chocolate Coffee Pod Variety Pack Has Two Flavors
High-Quality Mini Truffle Bars
Endangered Species Chocolate Recently Introduced Three New Flavors
Treasure Box-Inspired Wellness Packaging
NATPAT Recently Unveiled Redesigned Retail Packaging
Collaboration Candy Bars
The Chocolat Stella Quality & Diversity Collection Arrives This Fall
Kid-Friendly Protein Bars
Ready's Kids Whole Grain Protein Bars Come in Treat-Like Flavors
Sustainable Travel Retail Chocolates
The Nestlé Sustainably Sourced Chocolate Range is Flavorful
Easy-to-Enjoy Easter Chocolates
Reese's Peanut Butter Mini Eggs Now Come Unwrapped
Customized Candy Mix Experiences
IT'SUGAR Chews-Your-Mix Offers Customers More Options
Interactive Toothpaste Packaging
Bluemarlin Created the Designs for the Colgate Toothpaste Packs
Gourmet Halloween-Themed Chocolates
Compartés Celebrates Spooky Season with Limited-Edition Bars
Ethical Snacking-Friendly Chocolates
Tony’s Chocolonely Lil Bits Come in Three Flavor Options
Accessible Candy Branding
Nestlé Confectionery is Trialling Accessible QR Codes
Botanical Chocolate Bars
Raaka Infuses Unroasted Dark Chocolate with Fruits, Flowers & Herbs
Plant-Based Candy Bars
Harken Sweets Bars Offer New Takes on Classic Combinations
Low-Sugar Chocolate Cereal Bars
Mars China Debuted a Low-GI Snickers Bar with Flexible Packaging
Coconut-Packed Protein Bars
The Barebells Coco Choco Soft Protein Bar is Candy Bar-Like
Vintage-Style Candy Branding
Cadbury Yours for 200 Years Packaging Marks the Brand's Anniversary
Textural Chocolatey Candy Bars
KitKat Chunky Crunchy Double Chocolate is Limited-Edition
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Themed Heart-Shaped Chips
Japanese Snack Brand Calbee Unviels its Valentine's Day Chips
Motivational AR Packaging
RXBAR's No B.S. Motivator Experience Enhances Packaging with Holograms
Sustainable Mainstream Candy Bars
This New KitKat Bar is Made with Sustainably Sourced Cocoa
Vegan Convenience Store Chocolates
These New Ombar Oat M’lk Bars are for the Impulse Industry
Heritage-Honoring Holiday Chocolates
Purdys Chocolatier Holiday Range Has Three Advent Calendars
Texturally Chunky Candy Bars
Cadbury Dairy Milk &More Comes in Two Flavor Options
Beverage-Flavored Candy Bars
The Yoo-Hoo Candy Bar Offers a Nostalgic Flavor Experience
Colombian Chocolate Packaging
Cox & Co. Showcases the First Flow Wrap Chocolate Packaging
Gifting-Friendly Chocolate Packs
Twix & Friends Christmas Selection is Arriving in the UK
Mini Snack-Friendly Protein Bars
The Warrior White Chocolate Blondie Has 10-Grams of Protein
Vibrant Spanish Meat Packaging
Onmi Design Re-Imagined Purlom's Branding
Flavorful Fall-Enthused Chocolates
Chocolove Introduced its Pumpkin-Shaped Fall Bites
Intensely Sour Candy Chews
The Barratt WHAM Extreme Stickpack is Packed with Flavor
Snacking-Friendly Chocolate Bars
Hu Snack-Size Bars are Perfect for Anytime Enjoyment
Playful Coffee Packaging
Sunday Coffee Project's Packaging is Inspired by Cereal Boxes
Dark Chocolate Wafer Bars
KitKat Releases a New Dark Chocolate Called KitKat 70% Dark
Nostalgic Better-for-You Chocolates
Raaka's Cookies & Cream Bar Features Vegan White Chocolate
Bean-Shaped Vibrant Chalks
Areaware Presents the Colorful New Bean Chalks for Imaginative Drawing
Playful Baked Good Branding
Whaoo! Filled Crêpes Have Been Rebranded to Target Parents
CBD Packaging Boxes
These Custom CBD Boxes Enhance the Customer Experience
Vibrantly Re-Designed Tea Packaging
Chay Tea Has Undergone a Geometric Packaging Rebrand
White Chocolate Candy Bars
Nestle UK Relaunches a Fan-Favorite KitKat and Debuts a New Version
Chocolate-Covered Orange Chips
Chiwis Chocolate Orange Chips Come in Three Flavors
Farmer-Supporting Chocolate Bars
Hotel Chocolat Better Way Bars Come in Two Options
Whimsical Chocolate-Inspired Experiences
Hershey's Chocolate World is Rolling Out Summer Offerings
Cheeky Candy Campaigns
This Kinder Bueno Campaign Targets Millennial and Gen Z Consumers
Fruit-Sweetened Chocolate Products
The Wild West Chocolate Line Has Nine Varieties
Festive Belgian Chocolate Treats
These Guylian Chocolate Products are Headed to UK Retailers
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Chocolate-Covered Candy Beans
Kopper's Chocolate Pastel Chocolate Jelly Beans are Ready for Spring
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Sundae-Inspired Chocolate Bars
Compartés' Hot Fudge Sundae Chocolate Bar is a Gourmet Treat
Professional Chocolate Solutions
Guittard Couverture Comes in Many Options for Wholesale Customers
Halloween Carbonated Drink Packaging
Tango and 7UP's Two-Litre Packs Get a Spooky Redesign
Cost-Conscious Customizable Bottles
The Chameleon by Berry Global Makes Fast, Affordable Packaging
Pink Sushi Boxes
Dept. Sushi Serves Up Sushi in Chic, Vibrant Boxes
Ethical Chocolate Bars
UP-UP Makes Chocolate with 100% Certified Slave-Free Cocoa
Wisdom-Focused Skincare Packaging
Wise Personal Grooming Believes Wisdom Comes with Aging
Producer-Focused Coffee Packaging
Onyx Coffee Lab's Retail Coffee Packaging Enhances Connection
Nutrition-Focused Cereal Branding
The Cheerios Range is Showcasing New Branding in the UK
Small-Batch Hot Chocolate Mixes
Cocoa Canopy Real Hot Chocolate is Arriving at Ocado
Creepy Autumnal Snack Packaging
Walkers Halloween Packs Transform Classic Snacks
Gifting-Ready Candy Tubs
Swizzels Gift Drums Come in a Variety of Flavors
Contemporary Tea Packaging
Chaiboy's Tea Tells a Story Through Its Design
Festive Candy Cane Chocolates
This Galerie au Chocolat Holiday Bar Combines White & Dark Chocolate
Inclusive Rice Snack Packaging
Rice Krispies Unveils its Braille Packaging and Writable Wrapper
Gilded Free-Range Egg Packaging
Bird Bros Gloriously Golden Eggs Now Come in New Cartons
Halloween-Ready Snack Bars
Clif Kid Zbar Halloween Mini Bars are Ready for Trick-or-Treaters
Dessert-Hued Underwear Ranges
The Stripe & Stare Chocolate Collection Highlights an Earthy Hue
Boozy Easter Chocolates
Compartés' Dark Chocolate Easter Bunny is Whiskey-Infused & Gold-Flecked
Nutritionally Balanced Snack Wraps
Gold Standard Nutrition High Protein Wraps are Satiating
Candy Bar-Inspired Cannabis Chocolates
Swifts Stellar Bites Have a Chewy Nougat Center
Vibrant Non-Alcoholic Wine Labels
Kally Wines Boast New Labels for Its Non-alcoholic Beverages
On-the-Go Dark Chocolate Wafers
Loacker Classic Dark Chocolate Wafers Come in a New Pack
Classically Flavored Holiday Chocolates
Terry’s Chocolate Milk Ball Breaks into 20 Segments
Simplified Fastener Packs
VELCRO Brand's Color-Coded Packaging Inspires & Speeds Up Shopping
Curated Candy Gift Boxes
The Sugar Plum Chocolate Wonderful Winter Chocolate Collection is Tasty