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Curated Cooking

Consumers turn to online networks to make home-cooking more interactive

Implications - Seeking to maintain a sense of connectivity while at home, consumers are turning to meal-sharing programs and crowdsourced cooking for social appeal. Offering economical methods of dining without sacrificing peer-to-peer interaction, online cooking programs are reinventing traditions like home-cooking into more communal experiences. This suggests a move toward more open and expressive views toward consumption.
Trend Themes
1. Meal Sharing Communities - Develop unique online community experiences around sharing meals that can enhance the role of home cooking in communal dining.
2. VR Cooking Shows - Incorporate virtual reality technology into cooking shows in order to offer audiences an immersive experience that combines culinary instruction with entertainment.
3. Global Meal-sharing Platforms - Develop platforms like Traveling Spoon, that enables users to experience local, authentic cuisine made by local residents in foreign countries.
Industry Implications
1. Social Media - Explore how social media platforms can be used for interactive cooking tutorials and food sharing programs, especially with Instagram and Facebook.
2. Tourism - Curate and develop food and meal based tourism for domestic and international travelers, through collaborative services with platforms such as Airbnb and Traveling Spoon.
3. Technology - Use virtual reality (VR) systems for immersive cooking experience and enhancing the entertainment of home cooking thus helping businesses in the gadget industry to benefit from new usage scenarios.
4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 51 Examples:
200,274 Total Clicks
Date Range:
Feb 14 — Apr 16
Trending:
Average
Consumer Insight Topics:

Featured Examples

Crowdsourced Home Cooked Meals
Crowdsourced Home Cooked Meals
Eatro Allows People to Monetize Their Own Homemade Food
There are those of us who believe our homemade food belongs in a five-star restaurant and there are those whose food actually does. Whichever category you fall into, Eatro is letting you make a... MORE
Social Media Cooking Shows
Social Media Cooking Shows
This Instagram Cooking Show Teaches People How to Cook in 15 Seconds
With many of Instagram’s users using the platform for food demonstration purposes, it’s no strange feat to have someone invent an Instagram cooking show. While Instagram video is fairly... MORE
Global Meal-Sharing Platforms
Global Meal-Sharing Platforms
This Service Allows Users to Enjoy a Home-Cooked Dinner Abroad
‘Traveling Spoon’ is a new service that allows users to enjoy a home-cooked dinner anywhere in the world. When traveling abroad, many people try and seek out authentic cuisine and... MORE
VR Cooking Shows
VR Cooking Shows
The 360° Meals at Samsung Series Combines Gourmet Food with VR Technology
Samsung has created a new series called ‘360° Meals’ that combines gourmet cooking with VR technology. While VR devices have been used to enhance many different experiences, this new... MORE
Meal-Sharing Services
Meal-Sharing Services
The Casserole Club Helps Share Portions of Homemade Food with Neighbors
Considering the ratio of food that’s wasted on a daily basis to the number of people that go hungry each night, the Casserole Club is a fantastic service to help close that gap. Essentially,... MORE
Mobile Meal-Sharing Communities
Mobile Meal-Sharing Communities
A Dinner Party App Brings Neighbors Together for Home-Cooked Food
While many people view Internet-based technology as a means for people to alienate themselves, concepts like this dinner party app prove that the web can form both virtual and physical communities.... MORE

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