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Social Retiree

A desire to stay connected has seniors turning to social networking platforms

Implications - Seeking to maintain social engagements, seniors are turning to digital networking platforms as a means to stay connected. Providing social platforms that make engagement and online communication easier for aging consumers, these custom-tailored platforms offer seniors the chance to connect with others in similar life stages, reflecting a need to maintain a level of socialization, even in old age.
Trend Themes
1. Senior Social Networking - Creating social networking platforms tailored to the needs of aging consumers in order to help them maintain social connections and a sense of community.
2. Elderly Life-logging - Developing smartphone apps that monitor the daily habits of a senior, so that family members can receive notification of suspicious or unusual activity.
3. Senior Communication Technology - Developing simplified communication technology and apps that are easy to use and navigate for those who are new to technology.
Industry Implications
1. Technology - Companies within the technology industry can take advantage of the growing market of seniors by creating digital platforms that cater to their needs and wants.
2. Healthcare - Healthcare professionals have the opportunity to partner with technology companies to develop innovative health and wellness apps or tracking devices that can specifically benefit seniors.
3. Fast Food - Fast food companies have the chance to incorporate seniors into their marketing campaigns by promoting their products as something enjoyed by people of all ages and demographics.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 59 Examples:
314,293 Total Clicks
Date Range:
Apr 14 — Jan 15
Trending:
Mild

Featured Examples

Social Media-Connected Photo Frames
Social Media-Connected Photo Frames
The Famatic Social Photo Frame Targets Older Generations
Staying connected with friends and family members in this day and age seems almost effortless, yet for some it isn’t so easy; enter the Famatic Social Photo Frame. It targets older generations... MORE
Senior Social Media Apps
Senior Social Media Apps
This 7-In-1 App For Seniors Supports Facebook, Email & More
FamilyRibbon is a New York-based startup that has come up with an incredible 7-in-1 app for seniors that will enable them to use the Internet and social media for communication. The app is actually... MORE
Senior Social Networking Sites
Senior Social Networking Sites
SeniorMaze Helps Seniors Connects With Others Their Age
Seniormaze.com is a senior social networking website that is dedicated to people around the world aged 40 and over. That may appear to be a pretty broad definition of ‘senior’, but the... MORE
Elderly Life-Logging Apps
Elderly Life-Logging Apps
Sensara is an App for the Elderly That Spots Unusual Activity
Parents and their children are often at ends when it comes to senior care, but Sensara is a fantastic app for the elderly that helps keep family members in the loop and lets seniors maintain their... MORE
Elderly Video-Calling Platforms
Elderly Video-Calling Platforms
Speakset is a Simplified Video Calling Service for Seniors
Speakset is a UK video calling service start-up that aims to make its platform extremely easy to use, especially by seniors. Rather that requiring its users to have a computer or a smartphone, this... MORE
play_circle_filledSenior Communication Apps
Senior Communication Apps
BigHappyInbox's Technology for Seniors Simplifies Emails, Photos & News
BigHappyInbox is an app that simplifies news and email technology for seniors, so that they can easily keep in touch with family members. A lot of messaging services are so packed with features,... MORE
play_circle_filledSenior Selfie Campaigns
Senior Selfie Campaigns
The McDonald's Senior Citizen Edition Commercial Proves Aging is Fun
The McDonald’s Senior Citizen Edition commercial proves that getting old can be a lot of fun. The fast food ad features an elderly cast who are carefree and youthful in their spirit. This... MORE

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Midwife-Honoring Ads
Midwife-Honoring Ads
The Coca-Cola 'Ursula's Surprise' Ad Celebrates a Legendary Midwife
Cranky Senior Campaigns
Cranky Senior Campaigns
The Taco Bell Crunchwrap Commercial is Hilariously Informative
play_circle_filledElderly Pizza Marketing
Elderly Pizza Marketing
The Pizza Hut Old World Ad Travels to Italy to Determine Taste and Quality
Senior Wayfinding Devices
Senior Wayfinding Devices
China's Technology for Seniors Prevents the Elderly from Getting Lost
Simplified Senior Smartphones
Simplified Senior Smartphones
Zilta is a Phone for the Elderly That Makes Communication Easy
Caregiver-Connecting Communication Devices
Caregiver-Connecting Communication Devices
OnKöl Gives Senior Users More Independence at Home
Assistive Library Beacons
Assistive Library Beacons
Using Emerging Library Technology, This Florida Library Keeps Current
Snow Shoveling Tours
Snow Shoveling Tours
This Unusual Winter Tour in Japan Has City-Dwellers Get Out & Shovel Snow
Concrete Photo Blocks
Concrete Photo Blocks
Print Studio Designs a Dual-Purpose Home Decor Piece
play_circle_filledHoliday Humor
Holiday Humor
Editor Jaime Neely Counts Down Her Favorite Examples of Humorous Seasonal Campaigns
play_circle_filledViral Senior Drug Videos
Viral Senior Drug Videos
Watching Grandmas Smoking Weed is the Funniest Thing on the Internet
Elderly Toddler Photography
Elderly Toddler Photography
Zachary Scott Accelerates the Aging Process for a Group of Toddlers
Chat Compilation Books
Chat Compilation Books
Memeoirs Turns Your WhatsApp Chat History into a Hard Cover Book
Email Categorizing Apps
Email Categorizing Apps
Google's Inbox App Helps Organize Your Mail Without Having to Read It
play_circle_filledDigital Silence Campaigns
Digital Silence Campaigns
'Minute of Silence' Challenges Phone Users to Pay Their Respects
Co-Worker Survey-Summarizing Stats
Co-Worker Survey-Summarizing Stats
This Infographic Analyzes Co-Workers and Productivity
Female-Empowering Senior Organizations
Female-Empowering Senior Organizations
The Red Hat Society Reshapes the Way One Looks at Women
play_circle_filledSenior Music Videos
Senior Music Videos
The Waverley Mansion Encourages Activity and Education Through Music Videos
Organizational Audio Messaging
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Talko App Adds Multimedia Elements and Text Threads to Phone Calls
Collaborative Inbox Apps
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The Front App Lets Others Help You Tackle an Overwhelming Inbox
play_circle_filledSeamless File-Transfering Systems
Seamless File-Transfering Systems
THAW by Tangible Media Group Connects Computers and Smartphones
Intergenerational Learning Programs
Intergenerational Learning Programs
The Learner Link Lets Seniors & Teens Learn From Each Other
Classroom Chat Apps
Classroom Chat Apps
The Class Chat App Helps Students Keep in Touch with Other Classmates
Golden-Age Social Networking
Golden-Age Social Networking
The Stitch Service for Senior Citizens Helps Connect Older Folk
play_circle_filledPrivacy-Focused Social Networks
Privacy-Focused Social Networks
The Anomo App Encourages You to Reveal Only What You Want To
Catty Social Networking Apps
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Communal Soccer Apps
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Brazil National Team Fans Can Showcase Their Pride Through Nike Football App
Location-Based Communication Apps
Location-Based Communication Apps
Slight App is an Anonymous Chat Room Connecting People Nearby
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Private Picture Posting Apps
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Galactic Social Networking Guides
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Singing Senior Ads
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This Vodafone Red 4g Commercial Celebrates Discovering New Music at Any Age
Coupled-Up Communication Apps
Coupled-Up Communication Apps
The New You&Me Messaging App is Content Comprehensive
Social Media-Integrated Paintings
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Nastya Ptichek Reimagines Paintings with Social Networking
Senior-Targeted Smartphones
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This Fujitsu Smartphone is Providing Easier Access to Communication
Playdate-Finding Children Apps
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Animalistic Social Network Depictions
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Blonde 2.0's Funny Graphic Imagines Social Media Animals
Wireless Social Networking Printers
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LifePrint Introduces a Wireless Printer for Social Networkers
Social Site Ad Infographics
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Wishpond's Infographic Breaks Down Online Social Advertising Stats
Breaking News Social Apps
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HereFeed is a Social Media App That Tracks Breaking News
play_circle_filledCloud-Connected Photo Frames
Cloud-Connected Photo Frames
The Flink Wireless Digital Frame Displays Your Photos Using Wi-Fi
play_circle_filledSpeedy Social Scheduling Gadgets
Speedy Social Scheduling Gadgets
The mReminder is a Gadget for Scheduling and Social Exchange
Manly Picture Frames
Manly Picture Frames
This Tough Guy Photo Frame Will Suit Any Working Man's Decor
Face-Dialing Phones
Face-Dialing Phones
A Phone for Seniors Lets You Scan Pictures to Call People
Clever Smartphone Eye Drops
Clever Smartphone Eye Drops
These Eye Drops are Made Specifically for Smartphone Users
Plane Window Photo Frames
Plane Window Photo Frames
The Air Frame Lets You Bring the Window Seat Home
play_circle_filledSmartphone Photo Framing Apps
Smartphone Photo Framing Apps
The Pixuru App Turns Mobile Photos into Works of Art
Postage Polaroid Picture Frames
Postage Polaroid Picture Frames
These Stamp Photo Frames Are the Perfect Way to Showcase Memories
Automated Magnetic Albums
Automated Magnetic Albums
These Digital Photo Magnets Keeps the Fridge Constantly Updated
play_circle_filledSenior-Friendly Smartphone Shortcuts
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Silverline Apps Take the Mystery Out of Future Phones
Senior Citizen Cellphones
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The Edd Phone by Anurag Sarda Brings Modern Communication to the Elderly
Photo-Displaying Tablet Docks
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Real-Life Social Media Mayors
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Mayor Bob Buckhorn of Tampa Uses Foursquare to Promote City
Social Media Appreciation Boxes
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The Like Tip Jar is Inspired by Facebook
Innovative Networking Apps
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The Google Social Media App is Positioned to Rival Facebook
Interactive Communication Apps
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ShakeCall App Simplifies Answering Calls on Android Devices
Senior-Friendly Cell Phones
Senior-Friendly Cell Phones
The Simplesee Cellphone is Designed With Grandparents in Mind
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The Simple 'John's Phone' Handset Embraces the Basics
Alarming Old Folks' Phones
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The Senior Citizen Cell Phone Has Big Numbers and a Panic Button