A desire for efficiency has consumers using apps to curate meals
Implications - Seeking a more affordable alternative to restaurant dining, consumers are turning to apps and mobile technology to make interesting, new meals more accessible. Providing more than a mere recipe guide, meal-curating apps help consumers refine cooking methods and even plan shopping trips, speaking to a consumer openness and need for assisted at-home activities.
Trend Themes
1. Digitized Meal Planning - Consumers are turning to meal-curating apps and mobile technology to make interesting new meals more accessible.
2. Curated Food Apps - Apps like HotSauce use intelligent algorithms to enhance dining experiences and give personalized suggestions.
3. Food Mapping Apps - Apps like Foodmento catalog a city's best dishes with photos and filter results based on price and rating.
Industry Implications
1. Food Technology - Developing apps that enhance meal planning, dining experiences, and food discovery.
2. Hospitality Industry - Integrating apps like HotSauce and Foodmento to offer immersive dining experiences with personalized recommendations and food mapping.
3. Grocery Industry - Partnering with apps like Foodfully to reduce grocery bills and plan meals based on food expiration dates.