Buying groceries and products from a store often means accumulating a lot of harmful waste products, but these eco-friendly branding techniques are showcasing how retailers are starting to utilize a more environmentally conscious approach to their products.
When most people open a packaged container, the next step is often to throw it away in the trash. These eco-friendly packages however, are offering more recyclable and reusable methods that will help reduce pollution to the environment. From candy wrappers that are biodegradable to beer packages made from a creative cardboard design, these eco-friendly branding techniques are offering a more sustainable approach to these heavily utilized products.
A fantastic way to incorporate some environmentally conscious techniques into your everyday routine, these eco-friendly branding examples will certainly make you look more closely at what type of packaging your product has.
43 Eco-Friendly Branding Techniques

43
Flexible Eco Packaging
Billerud FibreForm is a Receptive and Recyclable Material

42
Handy Two-Part Packaging
W-Bags Split into a Pair of Compartments to Store Snack Scraps
41
Cardboard-Framed Branding
Purina ONE SmartBlend Packaging Makes Feeding Fido More Efficient
40
Tied Eco Takeaway
Take-Out Packaging by JoAnn Arello Contains All Food, Condiments and Cutlery
39
Plaited Gazette Packaging
Re News Encourages You to Reuse Yesterday's Journals for Useful Purposes
38
Organic Fruit Packaging
Nurture is a Living Fruit Bowl That Preserves Produce
37
Cardboard-Finned Cartons
24Bottles Packaging Emphasizes its Recycled Material to Send a Message
36
Elegant Berry Boxes
Sunrise's Eco Berry Box Design Can Be Constructed Without Glue
35
Efficient Eco-Friendly Branding
The Provenance Packaging Was Manufactured with the Earth in Mind
34
Eco-Friendly Folding Packaging
Timberland Earthkeepers Shoebox Encourages Reuse
33
Sustainable Rice Packaging
The Khaohom Concept Serves as a Green Container and Even a Rice Cooker
32
Sustainable Carton Packaging
The Tetra Pak and Valio Carton Package Design is Fully Renewable
31
Cardboard Beer Branding
The Mug Pub by Ivan Maximov is for Eco-Friendly Boozers
30
Organic Envelope Packaging
The Clean Clothes Project Aims to Create Social Awareness
29
Eco Earphone Packaging
Sennheiser's Eco Product Packaging Makes Use of a Simple Cardboard Frame
28
Biodegradable Chip Packaging
The Boulder Canyon Chip Snacks are Sold in Compostable Bags
27
Paper-Thin Packaging
Ecolean Makes Lightweight and Environmentally Friendly Drink Cartons
26
Snap-Apart Pencil Packaging
This Zero Waste Packaging was Designed by a Quebecois Student
25
Eco-Friendly Postal Packages
The Sendbag Concept Gives the Envelope an Extended Life
24
Repurposed Grease Packaging
Further Products Attains Simplistic Branding from Aesthetic Movement
23
Eco-Friendly Frozen Indulgences
The La Lune Ice Cream is Made Using Milk from a Goat
22
Reusable Package Planters
Taste Packaging Invites the Cook to Sew his Next Supper
21
Multipurpose Honey Containers
This Honey Packaging Design Doubles as a Candle
20
Eco-Friendly Cleanser Branding
Stain Solver Takes on a Minimalistic Look and a Humorous Persona
19
Blanketed Baked Goods
Break Kingdom Packaging Opts for the Snug Eco Alternative
18
Sustainably Packaged Malbec
The Eco Wine is Made Out of 100% Organic Grapes From Argentina
17
Socially Conscious Packaging
Level Ground Trading Re-Sealable Bags Take You Back to the Fields
16
Eco Cardboard Wrapping
Bellroy Product Packaging Uses Earthy Brown Paper Pouches
15
Recycled Cylindrical Wrappers
Woolfiller Packaging Reuses Card for Consistency with Brand Values
14
Biodegradable Lettuce Packaging
This Lettuce Packaging Uses Vegetable Inks & Sugar-Based Materials
13
Reusable Juice Cartons
The 'Juice in a Box' Encourages Conscious Consumption
12
Natural Product Packaging
Coto Stuffs Their Boxes With Reindeer Moss
11
Anti-Littering Gum Wrappers
This Wrigley's Chewing Gum Wrapper Reduces Sticky Situations
10
Organic Cellulose Packaging
Birkel's Pasta Packaging is Made from a Renewable Cellulose Base
9
Beautiful Eco-Branding
Lexus ‘Solar Trees' Campaign Proves Green Design is As Impressi
8
Eco-Friendly First Aid
The Duck Duck Green Apothecary Kit Keeps Kids Covered On the Go
7
Eco-Friendly Soft Drinks
Coca-Cola Sponsors Recycling Progam in the UK
6
Eco Freezer Bag Storage
This Bio-Degradable Freezer Bag Boasts a Sustainable and Recyclable Design
5
Reusable Delivery Packaging
The RePack System Encourages Consumers to Return Their Used Envelopes
4
Eco-Fast Food
Sustainable Fish for McDonald's EURO locations
3
Sun-Powered Makeup Cases
The Stila Solar Illuminated Compact Provides the Perfect Light
2
Eco-Friendly Coffee Covers
Starbucks EarthSleeves Will Save 10,000 Trees
1
Upcycled Waste Soap Bottles
Method Packaging to be Made of Recycled Plastic & Reused Ocean Debris
Related Ideas
Resealable Lettuce Packaging
Sensei Farms' Leafy Green & Salad Mix Package Reduces Plastic by 90%
Stress-Reducing Garbage Initiatives
The Hefty Brand Launches its 'Trash Time Out' Campaign
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Exclusive Brand Ambassador Programs
Better for All Seeks to Promote More Eco-Friendly Practices
Compostable Coffee Pod Packaging
These Cambio Roasters Organic Coffee Pods are Sustainable
Recycled Plastic Candy Packaging
Berry Global Group and Mars Launched 100% Recycled Plastic Jars
Refillable Alcohol Containers
Diageo Partnered With ecoSPIRITS On Refillable Alcohol Solutions
Edible Wrapper Snack Bars
One Good Thing Bars Have a No-Waste Formulation
Recycled Metal Skincare Packaging
The NIVEA Creme Tin Now Has an 80% Recycled Aluminum Design
Eco-Conscious Cleaning Product Packaging
Method is Introducing Recovered Coastal Plastic Packaging
Sunscreen Packaging Solutions
TerraCycle Partners With Leading Skincare Brands for Packaging
Aseptic Eco Beverage Packaging
The Tetra Brik Aseptic 200 Slim Leaf Carton is Paper-Based
Recycled Private Label Packaging
ALDI Introduced Recycled Plastic Bottles for Water and Soda
Eco-Conscious Coffee Programs
Costa Coffee's Club Loyalty Scheme Rewards Eco-Minded Customers
Fiber-Based Recyclable Packaging
Mother Parkers Tea & Coffee Debuts New Eco-Friendly Packaging
Durable Egg Packaging Designs
Cascades Unveils the New Cascades Fresh GUARD EnVision™ Packaging
Reusable Paper-Made Water Bottles
The 'reU' Reusable Water Bottle Concept is Recyclable
Organic Gradient Sunscreens
COOLA's Sunscreen Packaging Designs Convey Efficacy & Innovation
Sustainable Sourceable Packagings
Securikett's Eco-Friendly Packaging are Verifiable by Consumers
Reusable Skincare Packaging
The FANCL toiro Skincare is Packaged in Eastman Tritan Copolyester
Fully Recyclable Paper Wrappers
KIND Snacks Launched Curbside Recyclable Snack Bar Packaging
Recyclable Label-Free Soda Packaging
Coca-Cola is Trialling New Sprite Bottles in the UK
Recyclable Aluminum Tequila Packaging
DE-NADA Tequila is Rolling Out Eco-Friendly Packaging
Paper-Packaged Chocolate Bars
Walkers Chocolates Switched to 100% Recyclable Packaging
Fashion Industry Greenwashing Reports
Fashion Takes Action Zeroes in on Greenwashing Practices
Sustainable PET Dairy Packaging
Coop and Emmi Launch the New Sustainable Dairy Packaging
Sustainable Paper Cosmetic Packaging
The Arcade Beauty Paper Packette is Made with 80% Paper
Recyclable Coffee Packagings
'Tanuii Coffee' Redesigned its Packaging with Paper-Based Pouches
Sustainable Wine Bottle Designs
Telmont Unveils Plans to Produce Bottle in Different Green Shades
Sustainable Carton-Based Packaging
Tetra Pak Debuts Its First Trial Facility for Recart
Recyclable Apple Packaging Initiatives
Superfresh Growers Introduces a New Sustainable Packaging
Plastic-Free Hotel Amenities
ZeroWaste Global Introduces Plastic-Free Guest Amenities for Hotels
Paperboard Gin Bottles
Georgian Bay Spirit's 100% Recycled Paperboard Bottle is Produced in Canada
Upcycled Drinkable Yogurts
Maison Riviera's Drinkable Yogurt Helps to Reduce Food Waste
Everyday Sustainable Bags
Out of the Woods Offers Versatile Bags for Essentials
Sustainably Packaged Yogurt Cups
Yoplait Launches the Sustainable Pure-Pak eSense Cartons
Convenience-Focused Upcycled Tote Designs
Out of the Woods Enhances Its Out of the Ocean® Range
Encouraging Jar-Reusing Campaigns
Kraft Mayonnaise's Initiative Encourages Consumers to Repurpose
Refillable Product Pilots
Ocado Retail Debuts a Reusable Packaging Pilot with the Refill Coalition
Refreshed Food Packaging Designs
North Coast Organic Marks a Major Update to Its Century-Old Brand
Aluminum Plastic-Free Water Packaging
The Perfect Hydration Alkaline Water Comes in New Packaging
Repurposed Pasta Boxes
Barilla & Marie Kondo are Sharing How to Reuse Packaging
Ergonomic Eco-Friendly Drink Packaging
The Tetra Prisma Aseptic 300 Edge Packaging is Mindful
Plastic-Free Supply Chains
Ericsson is Investing in Sustainable Packaging Solutions
Recycled Plastic Bottle Campaigns
Coca-Cola Promotes the Toss In, Take Out Initiative
Recyclable eCommerce Packaging
This New Amazon Packaging is Paper-Made and Arriving in the UK
Recyclable Paper-Made Coffee Packaging
JDE Peet's is Rolling Out Recyclable Coffee Packaging
Eco-Friendly Spirit Packaging
Diageo and EcoSpirits Partnered on New Circular Packaging
Paper-Made Porridge Packaging
Quaker Porridge Pots are Now Made with Paper for Easy Recycling
Heat-Sealable Paper-Wrap Materials
Orlandi Launches the EcoPro™ Paper-Wrap Sustainable Packaging
Light-Blocking Packaging Sleeves
Brook + Whittle's Patented GreenLabel BlockOut is Recyclable
Earth-Inspired Special-Edition Tofu Packaging
Pulmuone Emphasizes Its Commitment to Sustainability
Paper-Made Shrink Wrap Packaging
The 'TrayWrap' Paper Solution is Plastic-Free
Fully Compostable Food Packaging
ETG ECO GREEN Unveils a New Line of 100% Compostable Products
Bio-Based Monomaterial Skincare Packaging
These Lumene Moisturizer Jars are Easy to Recycle
Paper-Packaged Haircare Products
Babo Botanicals Has Launched Haircare Products in Cartons
Upcycled Circular Design Products
Cyrc Designs Expansive Products with Sustainable Themes
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Brand Identity
Bio-Based Cosmetic Packaging
The Sulapac Nordic Collection from APG Europe is Sustainable
Recycled Diaper Packaging
Kimberly-Clark Collaborates with Amcor on a Sustainability Solution
Recyclable Bubble Mailer Envelopes
This Kite Mailer Range is Eco-Friendly and Economical
Insulated Recyclable Bags
ProAmpac Unveils a Sustainable Packaging Solution for Grocery Deliveries
Low-Plastic Seafood Packaging
This Sainsbury’s Packaging Update Reduces Plastic Use
Plastic-Reduced Handwash Bottles
PZ Cussons Taps Terracycle to Create Refillable Packaging
Compostable Foodservice Packaging
The Eco-Products GreenStripe Line Has New Bags and Wraps
All-Red Tomato Rebrands
Pomì Unveils a New Sustainable Design to Attract Consumer Attention
Eco-Friendly Dissolving Shampoo Bottles
BBDO Guerrero Designs the Dissolving Bottles of Shampoo
Recyclable Hardware Packaging
Nokia is Adopting Lighter Recyclable Packaging for Circularity
Plastic-Free Alcohol Packaging
The Aldi Recyclable Alcohol Packaging Reduces Plastic Waste
Sustainable Produce Packaging
These Cascades Eco-Friendly Produce Baskets are Recycled
Redesigned Insect Repellent Packagings
Murphy's Naturals has Undergone a Brand Refresh
Plastic Ring-Eliminating Packaging Machines
Labatt Breweries of Canada Invests in Sustainability
Reusable Paper Lunch Bags
Out of the Woods Reinterprets a Nostalgic Lunch Classic
Reduced Packaging Drink Ranges
The 7-Eleven 7-Select Replenish Range Features a New Bottle Design
Sustainable Pet Food Pouches
American Packaging Corporation Unveils a New Sustainable Solution
Compostable Foodservice Packaging
The Better Earth Farmer’s Fiber Collection is Being Expanded
Eco-Friendly Alt Milk Packaging
Califia Farms Packaging Now Features 100% Recycled Plastic
Sustainable Frozen Treat Packaging
Metsä Board Re-Designed its Ice Cream Packaging
Sleek PFAS-Free Packaging
Celebration Packaging Unveils PFAS-Free Enviroware Compostable Packaging
Aluminum-Packaged Hand Soaps
Grove Co. Debuted New Branding and Packaging
Ohio-Based Refill Stores
Reduce & Reuse Refillery Helps Save Money and Reduce Packaging Waste
Carbon Neutral Milk Packaging
Neutral Foods Offers a More Sustainable Solution
Sustainable Medical Packaging
Coveris Debuts Recyclable Thermoforming Film for Medical Purposes
Circular Packaging Facilities
Again Launched 'CleanCell' and 'Tag' for the Circular Economy
Sustainable Ocean Packaging Designs
COAST Cannabis Co. Unveils a New Ocean-Based Packaging Design
Sustainable Laundry Packaging
Ecover Launches the Laundry Capsules with Eco-Friendly Packaging
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Biodegradable Bubblegum Packages
Milliways Launches a New Biodegradable and Recyclable Box Design
Recyclable Paper Packaging Initiatives
Walmart is Swapping to Recyclable Packaging on All Channels
Plastic-Free Personal Care Products
Community Goods Touts Eco-Friendly Solutions and Packaging
Bark-Based Packaging Technology
Bpacks is a Biodegradable Packaging Startups with a New Solution
Treasure Box-Inspired Wellness Packaging
NATPAT Recently Unveiled Redesigned Retail Packaging
Eco-Conscious Canned Water
Wenlock Spring's Revamped Cans Appeal to Gen Z
Sustainable Easter Chocolate Packaging
Happi Launches its New Reduced-Wrapping Chocolate Packaging
Sustainably Minded Denim Brands
Yoga Jeans Highlights Its Dedication to the Environment
Eco-Friendly Cracker Packaging
Jacob’s Crackers Selection Now Comes in Boxes with Reduced Plastic
Recyclable Retailer Butter Packaging
ALDI is Rolling Out Recyclable Butter Packaging in the UK
Eco-Friendly Wooden Wine Cases
Cheval Blanc Opts for a New Eco-Friendly Packaging Design
PFAS-Free Food Packaging
Genpak Launches a New Packaging Line Without Added PFAS
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Attached Cap Drink Packaging
Purity Soft Drinks Will Use Attached Caps for 100% Recyclable Bottles
Paper-Based Earbud Envelopes
Oman Air Transitions to Using Recyclable Paper Envelopes for Earbuds
Revamped Eco Juice Packaging
Capri-Sun Packaging Now Features Stronger Paper Straws
Sustainable Supplement Packaging
This New Touchstone Essentials Packaging is Made with Bio-PPE
Ocean Plastic Laptop Bags
Targus is Expanding its Eco-Friendly Product Offerings
Shea Butter-Infused Lip Treatments
Kinfield's Lip Rescue Moisturizing Lip Treatment is Recyclable
Interactive Juice Packaging
Gulf Union Foods Launched Fun Connected Packaging for its Juices
Eco-Conscious Juice Boxes
Simple Times Mixers Supports Curbside Recycling with its New Packaging
Eco-Friendly Single-Use Cutlery
Better Earth Debuted Compostable Cutlery and a New Dispenser
Sustainable Disposing Initiatives
The Perfume Shop Has Updated Its Recycling System
Advanced Printing Techniques
BrandMyDispo Has Introduced Printing Techniques for Custom Mylar Bags
Tree-Free Sustainable Packaging
Craste Uses Crop Residue to Create Eco-Friendly Packaging
Eco-Friendly Paper Towels
Bravo's Paper Towels are Made from 90% Recycled Materials
Environmental Smart Packaging
iQRcode from BOTTA EcoPackaging Ensures Products Meet Standards
Reusable Cafe Packaging
SFU Reduces Waste with Tap to Reuse and Smart Return Bin Tech
Sustainable Crisp Bags
The British Crisp Co. Debuts the First Fully Recyclable Paper Crisp Packet
Forest-Protecting Fashion Brand Initiatives
Canopy Leads an Initiative To Save the Forests
Adaptable Plastic Alternatives
2M Group is Unveiling a Plastic Alternative for the Supply Chain
Sustainable Toilet Paper Brands
HeyBamboo Boasts an Eco-Friendly Approach That Appeals to Users
Waste Reduction Campaigns
Rhyme & Reason's #NoNewPlastic Encourages Small Daily Actions
Aluminum OTC Packaging
Foster & Thrive's Products Come in Eco-Friendly Aluminum Bottles
Plastic-Free Sushi Trays
BioPak's Latest Innovation is Eco-Friendly Sushi Trays
Artwork-Adorned Reusable Bags
This Giant Food Reusable Bag Campaign Supports Nonprofits
Sustainably Wrapped Gin Bottles
Lind & Lime Gin Launched Reusable Organic Cotton Gift Wrap
Ethical Tea Commercial Campaigns
Clipper Teas Showcases its New Marketing Tactics for 2025
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Honeycomb Paper Mailers
Ranpak Unveils a New Curbside-Recyclable Eco-Friendly Climaliner Plus
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Retro Snack Rebrands
Back to Nature Unveils California-Inspired Nostalgic Packaging Design
Revamped Packaging Brand Websites
Macpac's New Website Highlights its Sustainability Efforts
Sustainable Growing Containers
The HC Companies Debuts the Revamped Horticultural Containers
Sustainable Pop Album Packaging
Billie Eilish is Releasing an Eco-Friendly Album Design
Paper Packaging Recycle Stations
Co-cre8 Debuts the New Paper Cup Collection and Recycling Service
Biodegradable Refill Pouches
Wonderfeel Launches Bio-Assimilative Packaging for Refill Program
Sustainable Butter Packaging
Sirane Introduces the Plastic-Free and Paper-Recyclable 'Butter Wrap'
Moisture-Protecting Pharmaceutical Bottles
LOG Pharma Debuts an Eco-Friendly Pharmaceutical Bottle
Eco-Friendly Kids Lunchware
Duck Duck Books and Duck Duck Eco Goods Unveil a Lunchware Collection
Regulated Sustainability Solutions
FoodChain ID Unveils a Suite of Solutions for Sustainable CPG
Recyclable Pouch Refreshment Packaging
Capri-Sun Introduced Its First-Ever Recyclable Drink Pouch
Cost-Efficient Sustainable Bags
Paragon Debuts a New Range of Garbage Bags Made with Plastic Waste