Break Kingdom Packaging Opts for the Snug Eco Alternative
Amelia Roblin — January 5, 2012 — Eco
References: thedieline
When someone says "packaging," it is very common to think of materials such as paper and plastic which form the bulk of most product wrappers these days. Break Kingdom packaging may then be an unexpected sight since fabric is sometimes seen as a more costly commodity.
But Elizabeth Frison of Vancouver Island University decided that textiles are much more sustainable and responsible materials for bundling consumer goods. Items like these adorable printed cloth swathes look to have been hand produced with some effort and care, but just think about how beautiful blankets like these can be used again and again.
Loaves of break and quantities of smaller baked foods can be folded gently into Break Kingdom packaging. Tied by the corners and labeled with tags, this charming cover makes its contents seem all the more scrumptious.
But Elizabeth Frison of Vancouver Island University decided that textiles are much more sustainable and responsible materials for bundling consumer goods. Items like these adorable printed cloth swathes look to have been hand produced with some effort and care, but just think about how beautiful blankets like these can be used again and again.
Loaves of break and quantities of smaller baked foods can be folded gently into Break Kingdom packaging. Tied by the corners and labeled with tags, this charming cover makes its contents seem all the more scrumptious.
Trend Themes
1. Sustainable Textile Packaging - The use of textiles as packaging materials for consumer goods as a more sustainable and cost-effective option.
2. Reusable Packaging - The trend towards using packaging materials like cloth that can be repurposed as blankets or other useful items.
3. Handmade Packaging - The popularity of artisanal packaging techniques that communicate quality and care, such as the use of printed cloth swathes.
Industry Implications
1. Baked Goods - Opportunities for bakeries and food companies to adopt more eco-friendly packaging options like Break Kingdom that use sustainable textiles.
2. Textile Manufacturing - The potential for textile companies to expand into the packaging market and offer eco-friendly materials as a more sustainable and durable option.
3. Artisanal Products - The rise of demand for artisanal and handmade goods creates opportunities for companies to offer unique, sustainable packaging options as a way to differentiate their products.
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