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Probiotic Refreshment

Consumers embrace probiotic-rich health beverages

Implications - As consumers pursue natural ways to build a stronger immune system, many are gravitating towards probiotic beverages that help maintain a healthy balance of organisms in the body. Aside from well-known digestive properties, probiotics have the potential to improve mood, immunity, appearance and even mental functions, leaving room for more creative uses in products. This progression showcases that although vitality is the ultimate goal, consumers are becoming more concerned with the function and purpose of every ingredient that make up a product.
Workshop Question - What does your brand do to keep up with quickly changing needs related to consumers' health?
Trend Themes
1. Probiotic Beverages - As consumers increasingly prioritize natural immune boosters, products that utilize probiotics for overall health and wellbeing have surged.
2. Flavor Innovation - Innovative flavor combinations, such as mushroom and cacao or grapefruit cinnamon, are emerging as companies seek to differentiate themselves in the probiotic beverage industry.
3. Effervescent Drinks - Effervescent probiotic drinks, often made from fermented vegetables, are gaining market share as consumers look for low-sugar, carbonated alternatives to traditional soda.
Industry Implications
1. Beverage Industry - Companies involved in the beverage industry can tap into the growing demand for probiotic-rich natural beverages and experiment with innovative flavor combinations.
2. Health Food Industry - The health food industry can benefit from incorporating more probiotic-infused products to meet the consumers' demand for natural health-boosting alternatives.
3. Wellness Industry - As consumers increasingly prioritize natural methods of wellness, the wellness industry can offer probiotic products and focus on educating consumers about the benefits of gut health.
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
9 Featured, 73 Examples:
219,307 Total Clicks
Date Range:
Jan 15 — Sep 17
Trending:
Warm

Featured Examples

Probiotic Coconut Shots
Probiotic Coconut Shots
Thirty-Two Degrees Makes Two-Ounce Coconut Water Kefir Shots
Thirty-Two Degrees makes a range of two-ounce coconut water kefir shots that are charmingly branded with flavors like Mini Mango + Pineapple, Little Lime and Itsy Bitsy Blueberry + Pomegranate.... MORE
Exotic Digestive Beverages
Exotic Digestive Beverages
Farmhouse Culture's Probiotic Beverages Encourage Good Gut Health
In addition to producing a range of fermented sauerkraut and vegetables, Farmhouse Culture is now expanding its healthy range by making a line of probiotic beverages called ‘Gut Shots.’... MORE
Probiotic Fruit Juices
Probiotic Fruit Juices
Goodbelly's Probiotic Drink Delivers Beneficial Bacteria Without Dairy
Rather than having a dairy base, Goodbelly’s probiotic drinks feature only fruit juices. With familiar tropical flavors like Mango, Tropical Orange and Coconut Water, these drinks are packed... MORE
Kefir-Infused Coconut Water
Kefir-Infused Coconut Water
Inner-Eco's Probiotic Coconut Water Cultivates Good Health
Inner-Eco is a Denver-based brand producing fresh probiotic coconut water that is free of additives. Available in three flavors, the fresh coconut water probiotic is a great alternative to water... MORE
Probiotic Mushroom Beverages
Probiotic Mushroom Beverages
Health-Ade's Newest Kombucha Flavor Blends Cacao and Reishi Mushroom
At this year’s Natural Products Expo West in Anaheim, California, Health-Ade unveiled its newest addition to its line of Super-Teas, which pairs powerful superfoods with raw, organic kombucha.... MORE
Effervescent Probiotic Drinks
Effervescent Probiotic Drinks
Farmhouse Culture's 'Gut Punch' is Naturally Sweetened with Stevia
Alongside its existing range of savory probiotic Gut Shots, Farmhouse Culture recently introduced a line of probiotic drinks made from fermented vegetables sweetened with stevia under the name ‘... MORE
Probiotic Holiday Drinks
Probiotic Holiday Drinks
HEALTH-ADE's Holiday Beverages Boast Good Cheer and Health Benefits
Since wishes of good health come in abundance over the holidays, it was fitting for HEALTH-ADE to brand its holiday beverages for the season. For the creation of its seasonal kombucha bottles,... MORE
Slimming Coffee Blends
Slimming Coffee Blends
Agnes Pauline Coffee Burns Fat While Boosting Energy Levels
This slimming coffee blend from Malaysian beauty brand Agnes Pauline boosts energy levels while burning fat in the process. The morning beverage is specially formulated to speed up one’s... MORE
Flavored Probiotic Drinking Vinegars
Flavored Probiotic Drinking Vinegars
Vitox Offers Uniquely Formulated, Health-Conscious Beverages
For health-conscious individuals who are willing to experiment with unique flavors, Vitox drinking vinegars aim to provide a multitude of nutritional benefits. The products are offered by the... MORE

Related Examples

Dual-Drink Shot Glasses
Dual-Drink Shot Glasses
The 'DoubleTake' Drinking Shot Glasses Pack Alcohol and a Chaser
Vinegar Shot Packets
Vinegar Shot Packets
Vermont Village Makes It Easy to Take a Shot of Apple Cider Vinegar on the Go
Versatile Premium Brewed Espressos
Versatile Premium Brewed Espressos
The Raus Coffee Cold Roman Classic Espresso is Slightly Sweet
Functional Vinegar Shots
Functional Vinegar Shots
Ethan's Offers Apple Cider Vinegar Shots in Sweet, Tart and Spicy Flavors
Extended Release Caffeine Shots
Extended Release Caffeine Shots
The zümXR Shots will Provide Energy for Longer Periods
Sweet Milk Espresso Beverages
Sweet Milk Espresso Beverages
The Green Beans Coffee Double Espresso Drink is Richly Balanced
Cold Brew Coffee Shots
Cold Brew Coffee Shots
Bizzy Coffee Shots Deliver a Burst of Energy Without the Addititves
Digestive Wellness Shots
Digestive Wellness Shots
'FYLO' Features a Blend of Herbs and Minerals to Support Digestive Health
Supercharged Hydration Shots
Supercharged Hydration Shots
The ORAL I.V. Rapid Hydration Activator Shot Supports Recovery
Culinary-Inspired Probiotic Drinks
Culinary-Inspired Probiotic Drinks
Wonder Drink's Trio of Flavors Celebrate Offbeat Food Pairings
Hoppy Citrus Kombuchas
Hoppy Citrus Kombuchas
Humm Kombucha's 'Hopped Grapefruit' Introduces a New Flavor Pairing
Probiotic Hangover Supplements
Probiotic Hangover Supplements
The ClearVia Probiotic Blend Helps the Body Metabolize Alcohol
Coffee Kombucha Hybrids
Coffee Kombucha Hybrids
Blue Island Makes a Blend of Coffee and Kombucha Called 'CoffeeBucha'
Probiotic Face Creams
Probiotic Face Creams
Tula's Hydrating Day & Night Cream Boasts a Probiotic Strain
Collaboration in Creativity
Collaboration in Creativity
VP of Marketing at Fairway Markets, Deana Moore
play_circle_filled8-Bit Pop-Up Bars
8-Bit Pop-Up Bars
The Super Mario Bros Bar Celebrates the Blooming of D.C.'s Cherry Blossoms
Exploring Exciting Flavors
Exploring Exciting Flavors
Sanjiv Gajiwala, Vice President of Marketing at Mike's Hard Lemonade
Breaking Out of Fixed Mindsets
Breaking Out of Fixed Mindsets
Suzanne Zimny, Head of Innovation at Vimto
Recycled Sneaker Containers
Recycled Sneaker Containers
The New Nike Air Max Container is Made from Lids and Drink Containers
Caffeine-Enriched Supplements
Caffeine-Enriched Supplements
The Protein World 'The Super Man Pump' Pre-Workout Drink is Boosting
Vitamin-Enriched Instant Noodles
Vitamin-Enriched Instant Noodles
The NISSIN Miso Ginger Energy Instant Noodle Cup is Flavorful
Copper Water-Purifying Containers
Copper Water-Purifying Containers
The 'COHO' Water Container Uses Natural Antioxidant Power
Boozy Brunch Marathons
Boozy Brunch Marathons
The Great Divide Brewing Company's 'bRUNch' Served "Breakfast Beer"
Alcoholic Kombucha Tonics
Alcoholic Kombucha Tonics
Good Omen Bottling's Kombucha Beverages Introduce a New Craft Brew
In-Store Apothecary Bars
In-Store Apothecary Bars
Naturopathica's NYC Store Boasts a Healing Bar with Natural Remedies
Origin-Focused Beverage Branding
Origin-Focused Beverage Branding
The KHUYA Bottled Beverages are Raw and Healthy
Fermented Food Festivals
Fermented Food Festivals
The New York City Fermentation Festival is the First of Its Kind
Flavorfully Fermented Vegetables
Flavorfully Fermented Vegetables
Farmhouse Culture's Fermented Foods Include Leeks and Radishes
Digestion-Aiding Vegetable Chips
Digestion-Aiding Vegetable Chips
These Chips are Made with Probiotic-Rich Fermented Vegetables
Botanical Melon Kombuchas
Botanical Melon Kombuchas
This Fermented Tea Beverage Combines Watermelon Extract and Lavender
Worldly Breakfast Burritos
Worldly Breakfast Burritos
Sweet Earth's Vegetarian Burrito Wraps Channel Global Cuisine
Gourmet Sriracha Blends
Gourmet Sriracha Blends
The Weak Knees Gochujang Sriracha Two-Pack is for Spice Lovers
Fermented Dessert Teas
Fermented Dessert Teas
The Tart Master Brew Kombucha Blend Offers a Healthy Sugar Alternative
Skin-Protecting Supplements
Skin-Protecting Supplements
The St. Anna L-Glutathione Supplement Provides Internal Sun Protection
Relaxation-Inducing Supplements
Relaxation-Inducing Supplements
The Kinohimitsu Diamond Nite Drink is a Vitamin Sleeping Aid
Vitamin-Packed Shots
Vitamin-Packed Shots
The Tsubaki Perfect Beauty Drink Stimulates the Body's Natural Functions
Moisturizing Rice Capsules
Moisturizing Rice Capsules
This Japanese Rice Ceramide Supplement Keeps Your Skin Soft and Supple
Skin-Firming Supplements
Skin-Firming Supplements
This Placenta Drink Enhances Well-Being from the Inside-Out
Multivitamin Collagen Drinks
Multivitamin Collagen Drinks
'COLLA-E' is Enriched with Seaweed and Passion Fruit Essence
Antioxidant Collagen Beverages
Antioxidant Collagen Beverages
The LANEIGE Collagen Drink Promotes Healthy and Hydrated Skin
Rose-Infused Skin Tonics
Rose-Infused Skin Tonics
This Bergamot Rose Toner Cleans and Rejuvenates Skin
Collagen-Boosting Drink Powders
Collagen-Boosting Drink Powders
DHC's Collagen Powder is Added to Beverages to Beautify Skin
Fermented Cabernet Teas
Fermented Cabernet Teas
The Reed's Culture Club Kombucha Beverage Offers a Cabernet Grape Flavor
Complex Vitamin Shots
Complex Vitamin Shots
'VISTRA DRINK' Health Beverages Make it Easy to Drink One's Vitamins
Cultured Breakfast Burritos
Cultured Breakfast Burritos
Sweet Earth's Healthy Burritos Have Probiotics for Easy Digestion
Artisan Coconut Cheese
Artisan Coconut Cheese
Field Roast's 'Chao' Slices are a Vegan Cheese Alternative
Kale-Infused Gourmet Sauerkraut
Kale-Infused Gourmet Sauerkraut
This Smoke & Kale Sauerkraut is a Foodie Kitchen Must-Have
Kombucha Punch Cocktails
Kombucha Punch Cocktails
This Healthy Alcoholic Drink Features Natural Probiotic Properties
Organic Tea Bars
Organic Tea Bars
Sydney's The Rabbit Hole Combines Artisanal Drinks with Tea-Soaked Dishes
Gingery Vinegar Beverages
Gingery Vinegar Beverages
Up Mointain Switchel is Being Touted as "The New Kombucha"
Homemade Kombucha Recipes
Homemade Kombucha Recipes
This DIY Tutortial Explains How to Make Carbonated Fermented Tea at Home
Plum Kombucha Cocktails
Plum Kombucha Cocktails
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This Spiced Rum Cocktail Combines Figs, Orange, Rum and Gut Health
DIY Kombucha Teas
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This Recipe for Homemade Kombucha is Completely Customizable
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This Boozy Kombucha Drink is Packed with Healthy and Nutritious Probiotics
Vibrant Organic Taquerias
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Poppo's Taqueria is an All-Natural Mexican Food Restaurant in Florida
Probiotic Coffees
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'Café Viva' Combines the Taste of Coffee with the Health Benefits of Probiotics
Probiotic Protein Drinks
Probiotic Protein Drinks
Powerful Yogurt Features Chocolate, Vanilla and Acai Flavors
Honeyed Fermented Sodas
Honeyed Fermented Sodas
This Refreshing Fermented Soda Features Honey and Rhubarb
Indian Yogurt Drinks
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The New Drink from DAHlicious Lets You Enjoy Traditional Indian Lassi
Probiotic Fermented Lemonade
Probiotic Fermented Lemonade
Hello Natural's Healthy Lemon Drink is Filled with Good Bacteria
Probiotic Coconut Drinks
Probiotic Coconut Drinks
Rhythm Health's Coconut Kefir Drinks Do Away with Dairy
Kefir-Based Pancakes
Kefir-Based Pancakes
The Manuka Honey-Sweeted Healthy Pancake Recipe Doesn't Contain Added Sugar
Kombucha Tea Blends
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Toronto's Pekoe Kombucha Bar is an Innovator in the World of Fermented Drinks
Brazilian Juice Bars
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Pitanga Juices Capitalize on the Juice Craze in a New Way
Bagged Brazilian Cocktails
Bagged Brazilian Cocktails
This Ready to Drink Cocktail is Made with Natural Ingredients
Vegetable Juice Jars
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TO BAZAKI's Juice Packaging Design Uses Jars Instead of Bottles
Clean Organic Branding
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The Design Concept for RAW Reflects Its Simple Ethos
Shapely Juice Pouches
Shapely Juice Pouches
This Juice Packaging Concept Plays Up Natural Fruit Shapes and Colors
Vibrant Juice Bottles
Vibrant Juice Bottles
Odwalla's Fresh Juice Drinks Are Branded with Health in Mind
Autumn Citrus Cocktails
Autumn Citrus Cocktails
This Gin Hound Beverage Recipe is Perfect for Fall Weather
Boozy Childhood Drinks
Boozy Childhood Drinks
This Fruit Kool-Aid Vodka Beverage is Ideal for Nostalgic Adults
Savory Quinoa Drinks
Savory Quinoa Drinks
NUWI Quinoa Snacks Take the Form of Beverages