Electric transportation moves outside of the auto industry
Implications - Electric transportation is entering the mainstream, both in terms of public transit, as well as personal mobility outside of the auto industry. Consumers' eco consciousness is quickly evolving into a sense of eco responsibility, even amongst those who aren't vehicle owners. This progression speaks to a new, action-oriented consumer, who is using even the minutia of their daily routines to champion their values.
Workshop Question - How can your brand incorporate the principles it stands for into consumers' regular interactions with its products, services, or campaigns?
Trend Themes
1. Rising Demand for Eco-friendly Transportation - Consumers' eco consciousness is quickly evolving into a sense of eco responsibility, leading to increasing demand for eco-friendly transportation options.
2. Innovation in Electric Mobility Solutions - Electric transportation is entering the mainstream, both in terms of public transit, as well as personal mobility outside of the auto industry.
3. Lightweight, Low-cost Electric Vehicles - Innovations in lightweight electric vehicles are emerging, that offer a range of features such as flexible transportation, low cost and easy maintenance.
Industry Implications
1. Automotive and Transportation - The automotive and transportation industry will need to adapt to the rising demand for eco-friendly vehicles and the innovations in electric mobility solutions.
2. Consumer Electronics - The demand for personal electric mobility devices such as electric skateboards, bikes, and motorbikes are creating growth opportunities in the consumer electronics industry.
3. Sustainable Energy and Materials - Producing eco-friendly electric mobility solutions require innovation in sustainable energy and materials, highlighting the importance of the sustainable energy and materials industry.
4 Featured, 35 Examples:
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Date Range:
Feb 16 — Feb 16
Trending:
Warm
Consumer Insight Topics:
