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Festive Homestyle QSR

QSR brands use homestyle holiday menus to allude to family bonding

Implications - In introducing unique menu items that recall family meals spent together over the holidays, quick-service restaurant brands aim to embed themselves in familial traditions during a holiday season marked by communal meals. Highlighting the consumer expectation that the brands they patronize will help them lead their best lives, this progression also demonstrates the value in channeling emotional connotations with product offerings that signify family bonding during the holiday season.
Workshop Question - What can you do to create stronger sentimental bonds between your brand and its customers?
Trend Themes
1. Homestyle QSR - Restaurants use homestyle holiday menus to allude to family bonding.
2. Alternative Thanksgiving Options - Brands offer convenient take-out and easy-to-prepare options for traditional Thanksgiving dinners.
3. Festive Vegan Options - Restaurants are recognizing changing traditions and including vegan holiday options in their menu.
Industry Implications
1. Fast Food Industry - Quick service restaurants offer themed menu items to attract customers during holiday season.
2. Catering Industry - Catering companies create convenient and hassle-free options for busy families during holidays.
3. Food and Beverage Industry - Food and beverage industry recognizes the need for festive-themed products to accommodate the changing traditions
3.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 43 Examples:
54,495 Total Clicks
Date Range:
Dec 15 — Nov 16
Trending:
Average
Consumer Insight Topics:

Featured Examples

Take-Out Holiday Dinners
Take-Out Holiday Dinners
Cracker Barrel is Now Offering Thanksgiving Meals To-Go for Busy Families
In an effort to increase sales during the holiday season, Cracker Barrel is now offering Thanksgiving meals to-go for busy families. The handy new meals provide all the convince of ordering food... MORE
Festive Ice Cream Flavors
Festive Ice Cream Flavors
These Holiday Flavors are Inspired by Traditional Christmas Treats
‘Cold Stone Creamery’ recently debuted two seasonal ice cream dishes that are inspired by traditional Christmas treats. This time of year, it seems that every restaurant is rolling out... MORE
Festive Vegan Sandwiches
Festive Vegan Sandwiches
Pret a Manger is Launching Its First Ever Vegan Christmas Baguette
The UK coffee shop chain Pret a Manger recently announced that it will be rolling out its 2016 holiday menu, complete with its first ever vegan Christmas baguette. With something for nearly everyone,... MORE
Convenient Fast Food Turkeys
Convenient Fast Food Turkeys
Bojangles' Seasoned Fried Turkey is a Hassle-Free Thanksgiving Option
Cooking a Thanksgiving dinner from scratch can be a lengthy and frustrating affair, which is why Bojangles is helping consumers skip one of the most complicated dishes with its delicious Seasoned... MORE
Indulgent Christmas Burgers
Indulgent Christmas Burgers
This Holiday-Themed Burger is Being Offered by KFC
KFC is trying something new this year with its soon-to-be released Christmas burger. The ‘Colonel’s Christmas Burger’ will be released by the end of the month and is the brand&#... MORE
Festive Holiday Desserts
Festive Holiday Desserts
Tim Hortons is Offering Holiday Snacks Inspired by Sugar Cookies
These Tim Hortons holiday snacks are inspired by a traditional dessert that many people consume at this time of year. As December fast approaches, holiday-themed food is beginning to pop up in... MORE

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