Haagen-Dazs' Lemon Ginger Ice Cream Promises to Make You Feel Better
Laura McQuarrie — July 7, 2014 — Lifestyle
References: haagen-dazs.co.jp & en.rocketnews24
Häagen-Dazs Japan's new lemon ginger ice cream flavor has appeal both as a refreshing summer treat and as a feel-good thing to eat when you're under the weather.
The Häagen-Dazs Lemon Ginger Float combines a creamy milk-based ice cream with a lemon and ginger sorbet, complete with chunks of actual lemon zest for an extra citrusy kick. Even though lemon ginger tea is often consumed hot as a remedy for illness, this chilled treat isn't specifically branded as a dessert for wellness. Even so, a few scoops of this lemon ginger ice cream has got to be a lot more enjoyable to down than a spoonful of cough syrup—and even if you're not sick, doesn't eating a bowl of ice cream always manage to make you feel so much better?
The Häagen-Dazs Lemon Ginger Float combines a creamy milk-based ice cream with a lemon and ginger sorbet, complete with chunks of actual lemon zest for an extra citrusy kick. Even though lemon ginger tea is often consumed hot as a remedy for illness, this chilled treat isn't specifically branded as a dessert for wellness. Even so, a few scoops of this lemon ginger ice cream has got to be a lot more enjoyable to down than a spoonful of cough syrup—and even if you're not sick, doesn't eating a bowl of ice cream always manage to make you feel so much better?
Trend Themes
1. Lemon Ginger Ice Cream - The lemon ginger ice cream trend offers an opportunity for dessert brands to create unique and refreshing flavor combinations.
2. Wellness Desserts - The rise of wellness desserts presents an opportunity for food and beverage companies to market their products as indulgent yet health-conscious treats.
3. Functional Ingredients in Ice Cream - The use of functional ingredients like ginger in ice cream opens up opportunities for the development of products that offer added health benefits.
Industry Implications
1. Dessert Industry - Incorporating unique flavors like lemon ginger in ice cream can help dessert companies stand out in the market and attract health-conscious consumers.
2. Wellness Industry - The wellness industry can leverage the trend of wellness desserts to offer consumers guilt-free indulgence options.
3. Functional Food Industry - The functional food industry can explore the use of ingredients like ginger in ice cream to create innovative products that cater to consumers' health needs.
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