Creative contemporary buildings fill partial voids in historical sites
Implications - Tearing down a historical building is a grave task, but it's impossible to ignore the value of the real estate that those buildings sit upon. Architects and designers cleverly solve the dilemma by inserting contemporary elements into old structures, maintaining historical sites while simultaneously adding and accessing value. This appeals to the desire for vintage charm, while providing the convenience and effectiveness of the modern age.
Workshop Question - Similar to nostalgia, how can your brand embrace a vintage characteristic to appeal to the modern consumer?
Trend Themes
1. Contemporary Insertion in Historical Sites - Architects and designers are cleverly maintaining historical sites by inserting modern elements into old structures, accessing and adding value while appealing to the desire for vintage charm.
2. Preservation of Cultural Landmarks - Preservation firms and architects are revitalizing historical buildings and castles using creative techniques that fuse modern and ancient to maintain cultural landmarks.
3. Bifurcated or Split Architecture - Architects are creating visually striking representations of the bifurcation between old and new architectures, instead of effacing historical specificity when refurbishing old homes.
Industry Implications
1. Architecture and Design - Companies in the architecture and design industry could take advantage of trends by creating designs that allow for contemporary elements to be inserted into historical sites while maintaining their charm.
2. Historic Preservation - Companies that specialize in historic preservation can take advantage of the trends to revitalize historical buildings and maintain cultural landmarks.
3. Real Estate - Real estate investors can look for opportunities to purchase historical buildings that could benefit from the trends by inserting contemporary elements and increasing their value.
8 Featured, 69 Examples:
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Date Range:
Aug 16 — Nov 16
Trending:
Hot
Consumer Insight Topics:
