Ideas
Explore the world's #1 largest database of ideas and innovations, with 470,884 inspiring examples.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,251 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,251 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 470,884 cutting edge ideas.

Faux Artisan

QSR breakfast menus are upleveled with patisserie-inspired pastry-buns

Implications - As consumers push to see higher quality ingredients used in fast food meals, many QSR brands are incorporating pastry-inspired buns into traditional breakfast sandwiches that take inspiration from artisan options available at local cafes. In addition to highlighting the pursuit of a more refined experience, this pattern showcases a desire to see hybridized offerings that are convenient while still satisfying the taste for fresh, locally sourced foods.
Workshop Question - Are there ways your brand can adapt your products or services to offer a more refined, elevated experience?
Trend Themes
1. Hybridized Offerings - Consumers are desiring hybridized offerings that blur the line between traditional breakfast and dessert, as shown by an ongoing demand for bakery-inspired and savory-sweet options.
2. Artisanal Fast Food - QSR breakfast menus are incorporating pastry-inspired buns inspired by artisan options available at local cafes, showcasing a desire to see higher quality ingredients used in fast food meals.
3. Savory Donut Sandwiches - Restaurants such as Astro Doughnuts and Fried Chicken are setting themselves apart by putting an innovative spin on classic dishes such as breakfast sandwiches by adding savory donuts.
Industry Implications
1. Fast Food - QSR breakfast menus and new bakery-inspired items showcase a move towards artisanal fast food that utilizes higher quality ingredients.
2. Bakery - Bakeries are teaming up with fast food chains and creating unique pastries to cater to a broad range of on-the-go breakfast options.
3. Coffee - Coffee shops are partnering with pastry shops to showcase unique on-the-go breakfast items such as Venezuelan-style pastries or sausage sandwiched in glazed donuts.
3.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 50 Examples:
76,486 Total Clicks
Date Range:
Apr 16 — May 18
Trending:
Average
Consumer Insight Topics:

Featured Examples

Mince Pie Croissant Hybrids
Mince Pie Croissant Hybrids
UK Bakery Paul's Remixes an On-the-Go Breakfast with Mincemeat
UK-based bakery Paul added its own twist to the classic croissant late last year with the launch of its mince pie pastries. Inspired by traditional meat pie dishes, the hybrid snack is ideal for on-... MORE
Bakery-Inspired Pancakes
Bakery-Inspired Pancakes
The New Cupcake Pancakes from IHOP are Inspired by a Sweet Treat
IHOP recently expanded its breakfast menu with the addition of Cupcake Pancakes and two other bakery-inspired dishes. While the new items are pegged as a breakfast fare, the rich flavors and... MORE
Pretzel-Based Breakfast Sandwiches
Pretzel-Based Breakfast Sandwiches
The Pretzel Breakfast Sandwich is Served on a Soft Pretzel Roll
Carl’s Jr. and Hardee’s recently teamed up with Auntie Anne’s to create the new Pretzel Breakfast Sandwich. A growing number of fast food chains have been experimenting with... MORE
Savory Donut Sandwiches
Savory Donut Sandwiches
This Chain Serves Up Donuts and Fried Chicken for Breakfast
The chain Astro Doughnuts and Fried Chicken, is reinventing breakfast by serving up savory donut sandwiches first thing in the morning. With a growing number of fast food chains selling breakfast... MORE
Artisanal Pastry Breakfasts
Artisanal Pastry Breakfasts
IHOP 'Sugar, Spice & Everything Nice' Breakfast Menu Items are Tasty
Launched as limited-edition items for patrons to enjoy, the IHOP ‘Sugar, Spice & Everything Nice’ breakfast menu items offer an artisanal taste experience. The IHOP ‘Sugar,... MORE
Venezuelan Pastry Pairings
Venezuelan Pastry Pairings
This Montreal Bakery Sells Cachitos Alongside Fresh Coffee
Montreal bakery concept ‘Cachitos’ is giving consumers a brand new breakfast option that serves as a savory alternative to the traditional coffee and pastry combo. As part of its... MORE
Glazed Breakfast Sandwiches
Glazed Breakfast Sandwiches
Country Style's New Doughnut Breakfast Sandwiches are Sweet and Savory
The Canadian coffee shop chain Country Style recently began selling Doughnut Breakfast Sandwiches made with a unique combination of sweet and savory ingredients. While many fast food chains have... MORE

Related Examples

Hybrid Cultural Street Food
Hybrid Cultural Street Food
The Street Food Fighter Truck Offers Asian-Mexican Fusion Foods
Grab-and-Go Indian Street Snacks
Grab-and-Go Indian Street Snacks
The Chaat Company Makes Punjabi Puffs and New Delhi Nachos
Colorful Tapioca Crepes
Colorful Tapioca Crepes
NYC's Market Ipanema Colors Its Crepes with Vegetable and Fruit Juice
Vegan Street Food Restaurants
Vegan Street Food Restaurants
'Fancy Radish' Reinterprets Global Street Food as Plant-Based Dishes
Car Park Playgrounds
Car Park Playgrounds
Seven Levels of a Car Park in Peckham Were Converted into Play Areas
Re-Purposed Industrial Restaurants
Re-Purposed Industrial Restaurants
The Proxi Serves Up Delicious Meals in a Former Printing House
Inventive NYC Tacos
Inventive NYC Tacos
Two Atla Tacos Have Been Released and in Two Incredible Flavors
Sri-Lankan Street Food Pop-Ups
Sri-Lankan Street Food Pop-Ups
Hopper Kadé Offers Sri-Lankan Dishes to an Australian Market
Indian-Inspired Yogurt Cups
Indian-Inspired Yogurt Cups
Chaat's Spicy, Sweet and Savory Yogurt is Topped with Lentil Puffs
Chocolate Peppermint Pancakes
Chocolate Peppermint Pancakes
IHOP is Offering Christmas Pancakes for the Holiday Season
Patriotic Veteran-Supporting Pancakes
Patriotic Veteran-Supporting Pancakes
IHOP is Paying Respect to the Troops with Patriotic Pancakes
Promotional Pancake Offers
Promotional Pancake Offers
The Breakfast Chain 'IHOP' Offers Customers Free Meals
Mint-Infused Hot Chocolates
Mint-Infused Hot Chocolates
IHOP's Frosted Mint Hot Chocolate is a Sweet Addition to the Fall Menu
Apple-Infused Pancakes
Apple-Infused Pancakes
IHOP Expanded Its Fall Menu with the Addition of Apple Ring Pancakes
Coffee Shop Brunch Menus
Coffee Shop Brunch Menus
Starbucks Recently Began Testing a Weekend-Only Brunch Menu
Hearty Mexican Breakfast Menus
Hearty Mexican Breakfast Menus
Miguel's Jr. Now Sells Its Homestyle Mexican Fare in the Morning
Vegetable-Packed Breakfast Burritos
Vegetable-Packed Breakfast Burritos
Protein Bar's Bar-ritos Serve as Healthy Breakfast Options
Portable Breakfast Bowls
Portable Breakfast Bowls
The Breakfast Cup from Honey Dew Donuts Makes It Easier to Eat on the Go
Fresh-Cooked Breakfast Burritos
Fresh-Cooked Breakfast Burritos
Charleys Philly Steaks is Offering Three New Breakfast Burritos
Syrup-Topped Chicken Sandwiches
Syrup-Topped Chicken Sandwiches
Wendy's Bacon Maple Chicken Sandwich Features a Sweet Maple Glaze
Waffle-Topped Breakfast Sandwiches
Waffle-Topped Breakfast Sandwiches
This Savory Breakfast Sandwich is Made with Two Belgian Waffles
Cuba-Inspired Breakfast Sandwiches
Cuba-Inspired Breakfast Sandwiches
7-Eleven's New Cubano Melt Puts a Spin on a Tasty Florida Dish
Fresh-Cracked Egg Sandwiches
Fresh-Cracked Egg Sandwiches
Einstein Bros. is Offering Two Fresh Breakfast Sandwich Options
Savory Breakfast Burritos
Savory Breakfast Burritos
McDonald's New Breakfast Burrito Celebrates Hatch Chile Season
Stuffed Breakfast Croissants
Stuffed Breakfast Croissants
IHOP's Criss-Croissants are Available in Sweet and Savory Flavors
Pizza-Based Breakfast Sandwiches
Pizza-Based Breakfast Sandwiches
Little Caesars' New Pizzini Sandwich Turns Pizza into Breakfast
Bottomless French Fry Promotions
Bottomless French Fry Promotions
IHOP is Offering Free French Fry Refills Along with Its Burgers
Tropical Pancake Flavors
Tropical Pancake Flavors
IHOP's New Line-Up of Paradise Pancakes Features Exotic Ingredients
Grilled Bagel Sandwiches
Grilled Bagel Sandwiches
The Italiano Grilled Bagel Sandwich Puts a Twist on Lunchtime Favorite
Omelet-Topped Breakfast Sandwiches
Omelet-Topped Breakfast Sandwiches
The New Dunkin' Donuts' Sandwiches Feature More Eggs
Premium Ingredient Breakfast Sandwiches
Premium Ingredient Breakfast Sandwiches
These Breakfast Sandwiches are Served on English Muffins
Fruity Dessert Empanadas
Fruity Dessert Empanadas
Taco Bell May Add Two New Dessert Options to Its Breakfast Value Menu
Convenience Store Breakfast Sandwiches
Convenience Store Breakfast Sandwiches
The New Hot Sandwiches from 7-Eleven are Made for Breakfast
Snack-Sized Breakfast Sandwiches
Snack-Sized Breakfast Sandwiches
This Brand Now Sells Miniature Versions of Its Breakfast Biscuits
Muffin-Topped Breakfast Sandwich
Muffin-Topped Breakfast Sandwich
These New Breakfast Sandwiches are Served on Muffin Tops
Meaty Breakfast Sandwiches
Meaty Breakfast Sandwiches
The New Supreme Breakfast Sandwich is Loaded with Hearty Toppings
Convenience Store Breakfast Sandwiches
Convenience Store Breakfast Sandwiches
The Breakfast Melts from 7-Eleven Cater to Busy Consumers
Fried Chicken Breakfast Sandwiches
Fried Chicken Breakfast Sandwiches
The Chicken McGriddle Combines Fried Chicken with Pancakes
Fudge-Filled Hybrid Donuts
Fudge-Filled Hybrid Donuts
This Decadent Croissant Donut is Filled with Chocolate Fudge
Holiday-Themed Bagels
Holiday-Themed Bagels
This Chain is Now Offering a Festive Bagel Inspired by a Seasonal Dessert
French Toast Sandwiches
French Toast Sandwiches
The Carl's Jr Breakfast Panini Features Cinnamon Swirl French Toast
Savory Cinnamon Breakfasts
Savory Cinnamon Breakfasts
This Carl's Jr. Breakfast Sandwich Combines Sweet and Savory Flavors
Sugary Blueberry Biscuits
Sugary Blueberry Biscuits
This Fruit-Filled Pastry is a Hearty Alternative to Morning Muffins
Summertime Breakfast Sandwiches
Summertime Breakfast Sandwiches
This Easy English Muffin Breakfast Uses Seasonal Summer Produce
Hybrid Breakfast Sandwiches
Hybrid Breakfast Sandwiches
This Cinnamon French Toast Breakfast Sandwich Blends Sweet & Savory
Sweetly Savory Sandwiches
Sweetly Savory Sandwiches
Sonic Introduces the French Toaster Breakfast Sandwich to Its Menu
Cheesy Breakfast Sandwiches
Cheesy Breakfast Sandwiches
This Grilled Cheese Breakfast Sandwich from Carl's Jr. is Comforting
Fruity Cheesecake Waffles
Fruity Cheesecake Waffles
The New IHOP Waffles Feature New York Cheesecake Inside the Dough
Fruity Breakfast Sandwiches
Fruity Breakfast Sandwiches
Dunkin Donuts Gets a Breakfast Menu with Chicken Apple Sausage
Cinnamon-Infused Fast Food
Cinnamon-Infused Fast Food
KFC is Testing a New ‘Go Cup’ Out that Includes Funnel Cake Fries