From Mini-Mart Sneaker Pop-Ups to AR Pizza Boxes
This compilation of April 2021 marketing trends cover global efforts of how brands are communicating with and connecting with their respective consumers. There are a plethora of campaigns, branding, or pop-up events that are progressive and spotlight what's to come.
One of the standout examples is by atmos Japan and its creative 'atmosmart' which stocks the location with products catered towards the streetwear and sneaker community. It draws design inspiration from convenience stores and specially references the mini-marts in Japan whilst showcasing a new selection of Nike Swoosh Mart Air Max sneakers. Another notable example this month is the Pizza Hut PAC-MAN pizza packaging, which incorporates augmented reality technology. The limited edition design is nostalgic and brings the character to life with a chance to win a custom game cabinet.
One of the standout examples is by atmos Japan and its creative 'atmosmart' which stocks the location with products catered towards the streetwear and sneaker community. It draws design inspiration from convenience stores and specially references the mini-marts in Japan whilst showcasing a new selection of Nike Swoosh Mart Air Max sneakers. Another notable example this month is the Pizza Hut PAC-MAN pizza packaging, which incorporates augmented reality technology. The limited edition design is nostalgic and brings the character to life with a chance to win a custom game cabinet.
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