Beloved by Love Beauty and Planet Includes Several Options
Michael Hemsworth — March 13, 2021 — Marketing
References: lovebeautyandplanet & drugstorenews
The Beloved by Love Beauty and Planet collection has been launched by the brand to offer consumers with a range of products that are perfect for taking some time to pay attention to their individual need for some me-time. The product range includes seven scents to choose from including Cherry Blossom & Tea Rose, Cactus Flower & Basil, Green Clay & Eucalyptus, Grapefruit & Red Ginger, Lavender & Hyssop, Patchouli & Orange Flower and Coconut & Warm Vanilla. All the products within the collection are vegan-friendly, made with plant-based ingredients and maintain a free-from formula that doesn't have any sulfate cleansers or parabens.
The Beloved by Love Beauty and Planet collection is priced from $3.99 to $9.99 and is available for purchase exclusively at Target.
The Beloved by Love Beauty and Planet collection is priced from $3.99 to $9.99 and is available for purchase exclusively at Target.
Trend Themes
1. Plant-based Cosmetics - The rise of plant-based cosmetics presents an opportunity for the beauty industry to tap into the growing demand for eco-friendly and sustainable products.
2. Self-care Products - As consumers prioritize self-care, there is an opportunity for the beauty industry to cater to this trend with more pampering and indulgent products.
3. Vegan Beauty Products - The trend towards veganism and ethical consumerism presents an opportunity for the beauty industry to innovate and create more plant-based and animal-friendly products.
Industry Implications
1. Beauty - The beauty industry can innovate by creating more plant-based, indulgent, and ethical products to cater to the rising trends of eco-friendliness, self-care, and veganism.
2. Retail - As more consumers prioritize eco-friendliness and ethical consumerism, retailers have an opportunity to stock and promote more sustainable plant-based products like the Beloved by Love Beauty and Planet collection.
3. Sustainability - Innovations in plant-based cosmetics like the Beloved by Love Beauty and Planet collection contribute to the wider trend of sustainability by reducing the carbon footprint and environmental impact of beauty products.
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