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Palatable Charcoal

Charcoal becomes a culinary staple outside of health-driven beverages

Implications - After quickly dominating the skincare and wellness beverage markets, charcoal has become ubiquitous with a notable emergence of the ingredient infused into various sweet and savoury menu items. Highlighting the fast adoption cycle of such "superfood" ingredients in a wellness-obsessed culture, this shift also points to the underlying interest in unique going out options that provide experiential elements that serves to enable social facilitation.
Workshop Question - How can your brand incorporate more experiential elements into its products/services, or marketing strategies?
Trend Themes
1. Charcoal Infusion Into Food and Beverage - Charcoal as an ingredient infused into various sweet and savoury menu items.
2. Unique Experiential Options - Underlying interest in unique going out options that provide experiential elements that serve to enable social facilitation.
3. Use of Activated Charcoal in Food - Activated charcoal now being used in food, drinks, and cosmetics; reputed to aid digestion, reduce gas and bloating, and absorb toxins in the body.
Industry Implications
1. Food & Beverage - Incorporation of charcoal in food and drinks to add color and detoxifying properties.
2. Frozen Desserts - Use of charcoal in frozen desserts, such as yogurts and ice creams.
3. Wellness and Skincare - Charcoal's previous usage in the skincare, wellness beverage markets. Its incorporation into restaurants/restaurants/cafes speak of wellness-obsessed culture.
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 52 Examples:
173,850 Total Clicks
Date Range:
Aug 15 — Jun 17
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Superhero-Inspired Burgers
Superhero-Inspired Burgers
These Batman Burgers are Served on a Charcoal-Colored Bun
To celebrate the opening of its latest store, the DC Comics Super Hero Cafe is serving quirky Batman burgers on charcoal-colored buns. Colorful hamburger buns have popped up at a number of different... MORE
All-Black Ice Cream Cones
All-Black Ice Cream Cones
LA's Little Damage Serves Waffle Cones Made with Charcoal
Little Damage is an ice cream shop based in Los Angeles that is receiving many new visitors who are after its all-black ice cream cones. The so-called “goth” waffle cone gets its color... MORE
Hemp-Infused Sacred Chocolates
Hemp-Infused Sacred Chocolates
The Amasuni Butsuda is a Cannabis Dessert Shaped Like Buddha
The Amasumi Butsuda chocolates by Cacao Magic in Japan offer an edible cannabis dessert shaped to creatively look like miniature Buddha heads. The sacred chocolate designs are unconventional in... MORE
Frozen Charcoal Yogurts
Frozen Charcoal Yogurts
Twisted Yoghurt is Now Offering an Activated Charcoal Flavor
Twisted Yoghurt is an Australian brand that serves frozen yogurt, and it recently released a new flavor that incorporates an increasingly popular beauty trend. As activated charcoal continues to... MORE
Charcoal Pizza Crusts
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This Restaurant Pizza Crust Boasts Activated Charcoal as a Main Ingredient
A light char on a pizza is something that many foodies hope to see on a restaurant pizza crust, as it adds a smoky flavor and provides visual proof of the pizza oven’s high heat. However,... MORE
Ninja-Inspired Hot Dogs
Ninja-Inspired Hot Dogs
IKEA Japan Introduced an All-Black Addition to its Food Menu
IKEA Japan created a charcoal-colored hot dog that’s set to appear at a few select locations of the furniture company. The bizarre food item has been termed a ‘Ninja Dog’—a... MORE

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