These Cortez Classic LX Velvets from Nike Come in Two Colorways
Riley von Niessen — May 23, 2017 — Fashion
Nike is gearing up for the spring by releasing two fresh iterations of its Cortez Classic LX Velvets, which have a sleek build, minimal branding, and a lightweight design.
Both colorways have a tie-dye pattern decorating them, with the design overtaking the entirety of the uppers in a monochrome fashion. On one version, the uppers are covered a deep hue of purple, which varies in a random nature. On the other, the uppers are charcoal and gray. Both versions feature Nike's Swoosh logo on the sides of the uppers in a matching material in the same color, and have stark white soles finishing them off for added contrast.
The new Cortez Classic LX Velvets are expected to drop online and at select Nike retailers on May 30th.
Both colorways have a tie-dye pattern decorating them, with the design overtaking the entirety of the uppers in a monochrome fashion. On one version, the uppers are covered a deep hue of purple, which varies in a random nature. On the other, the uppers are charcoal and gray. Both versions feature Nike's Swoosh logo on the sides of the uppers in a matching material in the same color, and have stark white soles finishing them off for added contrast.
The new Cortez Classic LX Velvets are expected to drop online and at select Nike retailers on May 30th.
Trend Themes
1. Tie-dye Fashion - There is an opportunity for fashion brands to incorporate tie-dye patterns in their product releases as a way to appeal to those seeking unique and colorful designs.
2. Minimalistic Footwear Design - Sneaker brands can take inspiration from Nike's approach and create minimalist designs that feature subtle branding and lightweight materials.
3. Monochromatic Color Schemes - Brands can explore the use of monochromatic color schemes in their products as a way to create a cohesive and visually appealing aesthetic.
Industry Implications
1. Footwear - The footwear industry can apply Nike's minimalist design approach to their own product releases, creating lightweight and stylish sneakers with subtle branding.
2. Fashion - Fashion brands can experiment with tie-dye patterns and monochromatic color schemes in their clothing and accessory releases to stand out from competitors and appeal to trend-seekers.
3. Athletic Apparel - Athletic apparel brands can incorporate Nike's lightweight and minimalistic design approach into their own product releases, creating comfortable and stylish workout clothing.
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