Ideas
Explore the world's #1 largest database of ideas and innovations, with 470,884 inspiring examples.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,251 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,251 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 470,884 cutting edge ideas.

Composite Confection

Big snack brands reinvent grocery store sweets with a jolt of spicy flavor

Implications - Looking to satisfy the desires of thrill-seeking snackers and a growing online subculture of "junk food" aficionados, big snack brands have begun to launch spice-infused versions of confectionery favorites. This progression points to the influence of international cuisine and flavors on the collective North American palate, as well highlighting the influence of this new world of customer-driven food and beverage communities online.
Workshop Question - What are the social influences that are impacting your consumer's preferences?
Trend Themes
1. Spice-infused Confectionery - Big snack brands are launching spice-infused versions of confectionery favorites as a means to cater to a growing online subculture of 'junk food' aficionados and satisfy the thrill-seeking snackers.
2. Global Flavor Influences - Big snack brands are incorporating international cuisine and flavors to satisfy the collective North American palate and respond to the changing food and beverage communities online.
3. Hybridized Sweet and Spicy Flavors - The popularity of hybridized sweet and spicy flavors has created a market for novelty snack lovers and enthusiasts who enjoy audacious foods that keep their taste buds guessing.
Industry Implications
1. Food and Beverage Industry - The food and beverage industry can incorporate international cuisine and flavors, offering a more diverse product selection.
2. Confectionery Industry - The confectionery industry can offer more hybridized sweet and spicy flavors to cater to the popularity of audacious foods.
3. Marketing and Advertising Industry - The marketing and advertising industry can benefit from using spicy flavors to create celebratory drink options for product launches or anniversaries such as Icee did.
2.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
86,623 Total Clicks
Date Range:
Sep 16 — Jun 17
Trending:
Mild
Consumer Insight Topics:

Related Examples

Layered Neon Slushies
Layered Neon Slushies
This Frozen Drink at Pandora - The World of Avatar Features Popping Boba
Dog-Friendly Snack Bars
Dog-Friendly Snack Bars
Lily's Kitchen Makes Ultra-Portable Natural Snack Bars for Dogs
Novelty Popsicle Flavors
Novelty Popsicle Flavors
Van Holten’s Pickle Popsicles are a Delicious Treat Targeting Athletes
Pink-Colored Pineapples
Pink-Colored Pineapples
These Pineapples Get Their Rosy Hue From Genetic Modification
Novelty Candy Wrapper Dresses
Novelty Candy Wrapper Dresses
This Woman Made a Dress Using 10,000 Starburst Wrappers
Cookie-Filled Chocolate Cups
Cookie-Filled Chocolate Cups
Reese's New Crunchy Cookie Cups are Filled with Cookie Dough
Flag-Inspired Candy Collections
Flag-Inspired Candy Collections
The New 'Oh Canada' M&M's Include Red and White Candies
Chocolate Wafer Milkshakes
Chocolate Wafer Milkshakes
Steak 'n Shake's Kit Kat Milkshake Includes Blended Chocolate Pieces
Candy-Inspired Produce Wrappers
Candy-Inspired Produce Wrappers
These Packages Present Fruits as Nature's Candy
Virtual Gaming Promotions
Virtual Gaming Promotions
'Pokemon Go Adventure Week' Offers Special Incentives to Players
Candy-Flavored Breakfast Snacks
Candy-Flavored Breakfast Snacks
The Jolly Rancher Pop-Tarts are Available for a Limited Time
Hybrid Dessert Donuts
Hybrid Dessert Donuts
The 7-Eleven Caramel Bar Made with Twix Donut is the its First Fresh Donut
Beet-Infused Dog Biscuits
Beet-Infused Dog Biscuits
Bad Dog Bakery's Red Beet Treats are a Pet-Friendly Superfood Snack
Egg Snack Packs
Egg Snack Packs
These Protein-Rich 'READY EGG go!' Snacks Pair Eggs with Nuts and Cheese
Nostalgic Novelty Candies
Nostalgic Novelty Candies
The Popular 90s Candy 'Wonder Ball' is Back on Store Shelves
Pecan Pie-Inspired Shakes
Pecan Pie-Inspired Shakes
Sonic's New Holiday Pecan Pie Flavor Funnel Features a Chocolate Center
Cardiologist-Crafted Gelato Recipes
Cardiologist-Crafted Gelato Recipes
This Antioxidant-Rich Gelato Can Improve Athletic Performance
Potato-Inspired Ice Cream Cones
Potato-Inspired Ice Cream Cones
This Ice Cream Cone Looks and Tastes Like a Japanese Sweet Potato
Story-Telling Ice Creams
Story-Telling Ice Creams
This Vibrant Ice Cream Branding Reveals Stories in the Form of Images
Indulgent Email Promotions
Indulgent Email Promotions
Dairy Queen's Blizzard Fan Club Offers Monthly and Birthday Promos
Candied Caramel Shakes
Candied Caramel Shakes
McDonald's Japan is Selling Sweet Drinks in Partnership with Morinaga
play_circle_filledMusical Candy Packaging
Musical Candy Packaging
Hershey's TAKE5 Remixer is an Interactive Candy Bar That Makes Beats
Zesty Caramel Chocolates
Zesty Caramel Chocolates
These 'Zesty Caramel Bombes' Combine Citrus, Caramel and Chocolate
Travel-Inspired Granola Branding
Travel-Inspired Granola Branding
These Healthy Granola Bars Come in a Variety of Flavors
Frozen Fountain Drinks
Frozen Fountain Drinks
McDoanld's is Currently Testing a Line of Frozen Sodas
Food Truck Trivia Promotions
Food Truck Trivia Promotions
This Dessert Truck Offers a Playful Experience for Its Customers
Creamy Pumpkin Ice Creams
Creamy Pumpkin Ice Creams
Cold Stone Creamery's Fall Menu Combines Pumpkin Flavors with Cheesecake
Realistic 3D Food Letters
Realistic 3D Food Letters
'Cess' Designed a Typography Series That Surrounds Appetizing Dishes
Boxed Sundae Bowls
Boxed Sundae Bowls
This Unique State Fair Food is Served in a Cracker Jack Box
Cocktail-Inspired Candies
Cocktail-Inspired Candies
This Candy Gummy Product by Sugar Sin is Inspired by a Classic Cocktail
Wintergreen Marshmallow Ice Creams
Wintergreen Marshmallow Ice Creams
This Ice Cream Flavor Aims to Replicate Root Beer Floats
Buttery Popcorn Ice Creams
Buttery Popcorn Ice Creams
This Jeni's Creation Infuses a Savory Popped Corn Touch to Ice Cream
Berry Wine Slushies
Berry Wine Slushies
This Homemade Vanilla Berry Slushie Cocktail is Made With Pinot Noir
Celebratory Slushie Promotions
Celebratory Slushie Promotions
7-Eleven is Giving Out Free Icy Slurpees in Honor of 7-Eleven Day
Shark-Themed Snacks
Shark-Themed Snacks
7-Eleven is Celebrating Shark Week with Aquatic Decorated Edibles and Drinks
Fruity Sangria Snow Cones
Fruity Sangria Snow Cones
This Alcoholic Granita Recipe Features Fruity and Fall Flavors
Experimental Artisan Ice Cream
Experimental Artisan Ice Cream
Jeni's Splendid Ice Cream in Nashville Serves Up Creative Flavors
Pastry-Filled Churro Ice Cream
Pastry-Filled Churro Ice Cream
Jeni's Ice Creams Has a Cinnamon-Tinged Churro Flavor on Deck
Energy-Infused Slushies
Energy-Infused Slushies
This Fruit Slushie is Made from a Popular Energy Drink
Exotic Strawberry Slushies
Exotic Strawberry Slushies
Bespoke Bride`s Frozen Berry Cocktail is Perfect for Hot Summer Days
Vegan Dessert Slushies
Vegan Dessert Slushies
The Young Coconut, Dark Chocolate and Smashed Berries Slushie is Decadent
Charitable Drag Queen Chocolates
Charitable Drag Queen Chocolates
The RuPaul Bar by Sweet Hollywood Honors an Iconic Queen
Spicy Condiment-Flavored Candies
Spicy Condiment-Flavored Candies
The Sriracha Chocolate Bar Brings the Heat to Your Mouth
Faux Midas Touch Cases
Faux Midas Touch Cases
Candies Gold Bar Silicon Cover Spares the Expense of the Real Deal
Human Dog Food
Human Dog Food
Candy Shaped Like Dog Food