When you think about Christmas, a lot of what comes to mind are physical things like cookies, presents, ornaments, evergreen trees, lights and greeting cards, but these seasonal social media campaigns kick the holiday season up a level with the use of technology. For example, since cozy scarves and sweaters are essentials for the winter, some of these campaigns acknowledge this and help tech-savvy shoppers generate their own online, satisfying the need for interaction as well as customization.
On Twitter, it's also possible to check how naughty or nice you've been, and then reach out to Santa. For several years now, kids have been able to get in touch with the toymaker by writing him letters, sending him an email or even a tweet, but the quickest way to keep up with what Santa is doing is to follow him on Snapchat.
28 Seasonal Social Media Campaigns
From Tweeting Charity Scarves to Laser Christmas Graffiti:
Laura McQuarrie — Sep 10, 2014 — Marketing
28
Ugly Holiday Sweater Creators
Coca-Cola's Sweater Battle Will Crown the Ugliest Christmas Sweater
27
Interactive Speaker Tennenbaums
The Beats Pill Christmas Tree Responds to Twitter and Instagram
26
Hunky Holiday Campaigns
Isaiah Mustafa Brings Christmas Cheer as the Old Spice MANta Claus
25
Social Media Christmas Ornaments
The Tweetball by Gelotology is Connected to Twitter
24
Booze-Branded Holidecor
The Heineken Social Tree Will Change Modern Christmas
23
Warm Weather Christmas Campaigns
Spring Santa is Helping AGF Japan Celebrate Christmas in Spring
22
Social Media Gift Wrap
Tweet Wrap Spreads Twitterific Spirit One Present at a Time
21
Quirky Holiday Campaigns
Easter Peeps' Every Day is a Holiday Celebrates Unusual Occasions Daily
20
Photo-Snapping Santa Accounts
Santa on Snapchat Counts Down to Christmas with Captures of His Life
19
Tweet-Generated Holiday Sweaters
Budweiser UK's Twitter Knitting Machines Make Sweaters
18
Zany Cartoon Video Chats
Wallace & Gromit Spend the Holidays in a Google Hangout Chat
17
Social Pinboard Gift Guides
Find Gifts for Anyone with the 'Pinterest Christmas Gift Ideas' Boards
16
Holiday Behavior-Measuring Apps
Use the Social Santa App to See if You've Been Naughty or Nice
15
Pinboard-Retailer Holiday Collabs
The 'Dear Topshop' Campaign Makes It Easy to Buy from Topshop
14
Hip-Hoppin' Saint Nicks
Lay-Z Santa Uses Beats to Promote the LG Optimus Phone
13
Virtual Family Feasts
The Virtual Holiday Dinner Uses Skype to Connect With Loved Ones
12
Social Media Holiday Stories
'A Social Network Christmas' is a Modern Take on a Religious Tale
11
Whistleblowing Elf Tweets
Mother London Leaks Lapland Secrets Via Twitter
10
Tweeting Charity Scarves
Twitter Knitter Uses Social Media to Keep the Cold & Needy Warm
9
Online Gift Advice Apps
Shopycat App Makes Gift Recommendations from Facebook Activity
8
Crowdsourced Shopping Playlists
Gap Store in San Francisco Lets Customers Choose In-Store Music
7
Social Media Gifting
The Twitter Secret Santa Exchange Begins a Digital Holiday Tradition
6
Laser Christmas Graffiti
The Vodaphone Campaign of Gift Giving Incorporated Facebook
5
Twitter Christmas Gifts
Get the Perfect Gift for Your Beloved Tweeps With the Twanta Web App
4
Twitterific Christmas Trees
Light Up the Merry Twitter Tree by Tweeting on the Social Network
3
Festive Fired Exec Campaigns
The Zellers Festive Finale Ends on a Bittersweet Note
2
Wish-Granting Greetings
Clinton Cards Will Make a Customer's Holiday Wish Come True
1
Free Holiday Video Greetings
Skype Airport Service Helps Loved Ones Get in Touch
Related Ideas
Custom Wrapping Paper Prints
UScellular Launched the Group Chat Wrap
Seasonal Holiday Coffee Menus
Starbucks Debuts its 'A Merry Holiday Menu' Featuring Festive Blends
Halloween-Inspired Pretzel Campaigns
Snyder’s of Hanover Debuts the 'Pretzelface' Campaign
Festive Loungewear Collections
SKIMS Holiday Collection Offers Festive Comfort and Style
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Exclusive Upscale Holiday-Edition Pop-Ups
The Magical House of Chanel Opens its Doors at Harrods
Airline-Approved Holiday Campaigns
WestJet's Parents' Wishlist Brings Holiday Dreams to Life
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Humorous Payment Campaigns
Paypal's Latest Campaign Features Actor Will Ferrell
Festively Elevated Chocolate Treats
The Hershey Company Seasonal Treats Come a Variety of Options
California-Inspired Apparel Collections
ERL's California Holiday Line Channels American Nostalgia
QSR Brand Holiday Ornaments
The 2024 Shake Shack Holiday Merch Collection Just Dropped
Charming Christmas Advertisements
Sainsbury’s Christmas Ad 2024 Evokes Childhood Nostalgia
Seasonal Phone Booth Activations
Spotify's Q4 is Calling Urges Brands to Start Holiday Advertising
Fandom-Friendly Campaigns
WhatsApp & Netflix Unite for a Squid Game Fandom Celebration
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
AI-Generated Holiday Soda Ads
The Coca-Cola Holidays Are Coming Ad Has Been Updated with AI
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
Exaggerated Holiday Displays
Nordstrom NYC's 'Wonder All the Way' Campaign is Larger-Than-Life
Whisky-Filled Stockings
Fireball's Slappable Whisky Stocking Helps to Alleviate Holiday Stress
Fashion Brand Christmas Ads
Chanel's 'Winter Tale' is a Magical Holiday Ad from the Luxury Icon
Meditative Trash Campaigns
Hefty's Trash Time Out Provides Support During the Holiday Season
AI Social media Management
Social360 Offers a Streamlined Solution to Stay Ahead of the Curve
Expansive Seasonal Pet Products
The Petco Merry Makings Holiday Collection is Packed with Options
Star-Supported Animated Character Campaigns
Hello Kitty and Bruno Mars Commemorate an Anniversary
Quirky Santa Murals
Cushelle Brings Holiday Cheer with Self-Care Encouraging Artwork
Global Fashion Promotions
E-Commerce Giant SHEIN Launches Extended Holiday Shopping Event
Virtual AI Snow Globes
Coca-Cola Unveils a Festive AI Campaign at its Piccadilly Lights Residency
Dating-App Holiday Campaigns
Bumble Holiday Campaign Sparks Real-Life Connections This Season
Social Commerce Platforms
21 Buttons is a Social Fashion Shopping Network
Luxury Retailer Christmas Installations
Gucci Snow Globe Brings Holiday Magic to Miami
Rapper-Inspired Holiday Collections
Spencer's Introduced a Festive Snoop On the Stoop Collection
Live Shopping Flagships
Outlandish's Santa Monica Location Supports Live Social Media Shopping
Customized Candy Jingles
BRACH'S Candy Cane Carol Offers Fans a Unique Keepsake
Festive Candy Gifting Ranges
Mars 2024 Holiday Gift Guide Includes a Variety of Tasty Treats
Food-Themed Holiday Campaigns
Kroger’s 2024 Holiday Campaign Celebrates Food and Connection
Wintery Cartoon Apparel Capsules
Market x Peanuts Launch a Whimsical Capsule for the Colder Months
LED-Infused Festival Fashion
Tinsel Arcade Offers Expressive Statement Clothing & Accessories
Seasonal Personal Care Products
The Native Holiday Collection Has New and Returning Favorites
Celebrative Holiday Apparel Campaigns
Old Navy Unveiled 'Love is in the House'
Hands-Free Driving Campaigns
Ford UK's Social Campaign Shares Merch for the "Passenger Princess"
AI-Powered Gift-Wrapping Tools
The Food Group Has Introduced the Holiday GiftWraptor
Holiday-Themed Cannabis Campaigns
Green Dot Labs Debuts the Holidaze: Light Up the Season Campaign
Gameshow-Style Pop-Ups
The Jo Malone Christmas Special Attracts Visitors with a Prize Wheel
Customer-Driven Holiday Campaigns
Amazon's Holiday Campaign is Inspired by 5-Star Reviews
Heartfelt Christmas Campaigns
John Lewis Presents the Festive Gifting House Campaign
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Vacation-Inspired Clothing Lines
Saint Holiday Emphasizes Sustainability & Ethical Manufacturing
Meet-and-Greet Holiday Campaigns
Jennifer Hudson and Old Navy will Host a Special Holiday Event
Mindful-Shopping Campaigns
The Ordinary’s 'Slovember' Campaign Promotes Intentional Shopping
Consumer-Inspired Baking Products
These General Mills Holiday Cookie Products are Arriving Now
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Creator-Friendly Initiatives
Patreon Lights Up Times Square with Creator-Centric Billboard
Lengthy Halloween-Inspired Events
Michaels Has Launched Its 100 Days to Halloween Campaign
Wintry QSR Capsules
Arby’s 2024 Holiday Merch Collection Includes Knit Pieces
Humorous Playful Airline Campaigns
Spirit Airlines Adds Personal Space with the Seat Blocker
Mid-20th-Century Holiday Campaigns
Saks Fifth Avenue Unveiled its 'Gifts of Delight' Campaign
Swedish Streetwear Campaigns
Axel Arigato Launches its Festive 2024 Campaign
Music Video-Inspired Supermarket Campaigns
Albert Heijn Pays Homage to Wham!'s Last Christmas
Festive Cream Cheese Campaigns
You’ve Got a Friend in Philly Acknowledges Holiday Highs & Lows
Seasonal Soda Ads
Olipop's Christmas Ad Challenges Big Soda
Global Holiday Campaigns
David Beckham Stars in SharkNinja's 'Ninja the Holidays' Campaign
Whimsical Candle Christmas Campaigns
The Yankee Candle 'Make it More Magical' Campaign is Festive
Festively Seasonal Nail Polishes
The Sally Hansen Once Upon a Holiday Collection is Color-Rich
In-Store Audience Engagement Solutions
Social Shelf® Has a Novel Approach to Customer Engagement
Family-Honoring Festive Campaigns
JD Celebrates all Forms of Family in 2024 Xmas Family Campaign
Curated Holiday-Themed Entertainment
The LG Channels Holiday Showcase Boasts a Festive Experience
Santa-Themed Chocolate Treats
KIT KAT® Santas Arriving in Time for the Holiday Festivities
Personalized Christmas Books
Manimal Tales Launches an Exciting Advent Calendar-Style Book
Kindness-Promoting Ad Reboots
Coca-Cola’s Christmas Kindness Campaign Returns for the Holidays
QSR Holiday Windows
Subway Canada's Secret Sandwich Elves Celebrate Its First Festive Menu
Affordable Holiday Gift Sets
Saltyface Aims to Capture the Attention of Beauty Enthusiasts
Festive Candy Campaigns
Swedish Fish Targets Gen Z with its 'Be Sel-Fish' Activation
Festive Pet Letter Campaigns
Chewy Claus Accepts Holiday Wishes from Pets
Festive Candy Retail Partnerships
These New HARIBO Partnerships are Here for the Holidays
Festive Pet Streaming Services
PetSmart's Home for the Pawlidays Keeps Dogs and Cats Entertained
All-Dark Marketing Campaigns
IKEA Introduces its Darkest Campaign Yet with Try Oslo's Help
Festive Memory-Making Toys
Slumberkins' Yeti to Shine Helps Kids Embrace New Holiday Traditions
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Winter-Inspired Cleaning Supplies
Grove Co. Has Introduced a Winter Limited Edition Collection
Festive Hotel Pop-Ups
IHG Hotels & Resorts Presents Chalet Programming and Holiday Activations
Phygital Greeting Cards
Hallmark Gift Card Greetings Combines Physical and Digital Gifting
Digital Holiday Light Apps
The 'Festivitas' App Puts Holiday Lights onto the Digital Desktop
Wintry Automobile Campaigns
Lexus Debuts its Annual 'December to Remember' Campaign
Social Shopping Networks
Stage TEN Empowers Creators to Build Their Own Live Shopping Channel
Festive Sweater Cafe Promotions
This Scooter’s Coffee Ugly Sweater Day Promotion is Interactive
Video Game Refreshment Campaigns
The Suntory x Super Mario Campaign is Playful
Feel-Good Financial Campaigns
Ally Financial's Banksgiving Supports Customers in Need with Funds
Heartwarming Holiday Car Ads
Toyota Debuts Three Ads During NBCUniversal’s Primetime Specials
Crafted Holiday Activations
Loews Hotels & Co will Offer Festive Pop-Ups and Seasonal Sips
Early Decorating Campaigns
HomeGoods' Deck the Everything Day Starts the Holiday Season Early
Festive QSR Costume Promotions
This White Castle Promotion Rewards Customers in Costumes
Social Shopping Features
YouTube Introduces a New 'Shopping Collections' Feature for Creators
Social Media Impact Studies
Instagram Allows COS to Conduct Mental Health Research
Kindness-Promoting Marketing Campaigns
Once Upon a Coconut Launches 1 Million Acts of Kindness
Holiday Sports Fashion Pop-Ups
Siegelman Stable Opens Exclusive Holiday Pop-Up in Soho
Custom Headwear Holiday Campaigns
Lids' 'It’s Personal' Campaign Brings Heart to Holiday Gifting
Charitable Advent Calendars
24 Good Deeds Offers a Digital Advent Calendar with a Purpose
Global Holiday Giving Journeys
Disney Sends Mickey Mouse on the Disney Ultimate Toy Drive
Toy-Inspired Postal Service Partnerships
USPS & Toys“R”Us Enhance the Operation Santa Program
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Marketing Social Advocacy Tools
Nut Tree Helps Smaller Brands Boost Their Presence
Scam Awareness Advent Calendars
NatWest's Scamvent Calendar Exposes Common Seasonal Scams
Charitable Limited-Edition Snack Initiatives
SNAX-Sational Brands Debuts Its #SnackGiving Campaign
Rental App Holiday Campaigns
Airbnb Presents its Santastrophe Campaign Following Santa Claus
Social Media-Inspired Merch Ranges
The X Merch Collection Includes Two Styles
Seasonal Beer Campaigns
Shiner Beer Holiday Campaign Showcases Texas Traditions
Light-Hearted Christmas Films
Barbour x Shaun the Sheep release A Heartwarming Holiday Tale
Exclusive Seasonal Scrubs
Wink's Limited-Edition Holiday Collection Brightens Patients' Spirits
Drone Marketing Initatives
LEGO Takes to the Sky with Drone Show and Aerial Messages
Gift-Wrapping Cheese Pop-Ups
The Babybelves Holiday Village Provides Festive Snack Breaks
Autism Awareness Tech Products
TORRAS Presents its COOLiFY Cyber Product in New Campaign
Digital Retailer Gifting Options
Hallmark Gift Card Greetings Includes Over 100 Stores and Brands
Winter-Themed Japanese Snack Boxes
The TokyoTreat Very Merry Snackmas Box is Packed with Goodies
AI Social Media Generators
Snowball FATG Can Help Create Viral Social Moments in Seconds
Festive Digital Musician Greetings
These New Creatacard Greetings Were Created with Sia
Customer Gifting Suites
Grey Bandit's Gifting Suite Gave Customers the Influencer Treatment
Charitable Coal Shops
The Christmas Coal Shop Supports a Charity Campaign
Digital Gifting Platforms
On Me Makes the Traditional Gift Card Experience Modern & Personal
Autonomous Marketing Tools
Skott Creates and Posts Automated Social and Blog Content Year-Round
Appetizer-Themed Holiday Campaigns
Summer Fresh® Debuted 12 Days of Appetizer Recipes
Festive Sweater Vests
Numskull Launched Novelty Fandom-Specific Sweater Vests
Festive Eco-Friendly Apparel
EarthyTweens Offers Up a New Clothing Capsule for the Holidays
Heartwarming Holiday Initiatives
United Airlines Debuts the North Pole Hub Through Fantasy Flights
Boho Retailer Gift Guides
The Anthropologie Festive Gift Guide is Packed with Options
Holiday-Ready British-Made Footwear Campaigns
Church’s Holiday 2024 Campaign is Festive & Stylish
Board Game Cafe Promotions
Scooter's Coffee Launches a New Instagram Candy Promotion
Christmas-Inspired Summer Campaigns
Toys for Tots Supports Children with Christmas in July
Nostalgic Seasonal Snack Campaigns
This Tyrrells Campaign Encourages Holiday Snacking
QSR-Themed Christmas Ornaments
The Shake Shack Holiday Merch Collection is a First from the Brand
Solution-Oriented Holiday Ads
Orange’s Holiday Ad Brings Families Together Over Smartphones
Empowering Consumer-Centric Campaigns
Which? Launches a Festive Campaign to Empower Shoppers
Online Artisan Holiday Snacks
These Nuts.com Holiday Snacks Come in Several Options
Communal Festive Events
Cabbagetown’s Holiday in the Patch Event Was Held on December 7
Intellectually Stimulating Social Media
Maven Goes Back to Basics with Traditional Algorithms
Location-Based Photo Sharing
Harbor Creates Personalized Picture Albums Through location Sharing
Censorship-Combatting Social Media Campaigns
Operation Retweet Uses AI-Generated Avatars
Elevated Social Media Visuals
SocialScreenshots Creates Stunning Visuals for Online Sharing