The 2024 Shake Shack Holiday Merch Collection Just Dropped
Katherine Pendrill — November 3, 2024 — Marketing
References: shackstore.shakeshack & fastfoodclub
Following the announcement of its brand-new holiday shake lineup, Shake Shack has unveiled that it will also be debuting a dedicated Shake Shack holiday merch collection for 2024.
Inspired by Shake Shack's signature colors, menu items, and its hometown of New York City, the new Shake Shack holiday merch collection has something for everyone. The majority of the offerings are Shake Shack-inspired Christmas tree ornaments, like the ShackBurger Ornament and Christmas Cookie Shake Ornament. It's also worth noting that each ornament was ethically and sustainably produced by artisans working with a woman-led company called Craftspring.
For a bigger gifting option there's a limited-edition Holiday Crewneck Sweatshirt that comes in a bright green hue and features a holiday-themed burger, fries, and shake print.
Image Credit: Shake Shack
Inspired by Shake Shack's signature colors, menu items, and its hometown of New York City, the new Shake Shack holiday merch collection has something for everyone. The majority of the offerings are Shake Shack-inspired Christmas tree ornaments, like the ShackBurger Ornament and Christmas Cookie Shake Ornament. It's also worth noting that each ornament was ethically and sustainably produced by artisans working with a woman-led company called Craftspring.
For a bigger gifting option there's a limited-edition Holiday Crewneck Sweatshirt that comes in a bright green hue and features a holiday-themed burger, fries, and shake print.
Image Credit: Shake Shack
Trend Themes
1. Branded Holiday Merchandise - Businesses are increasingly releasing themed merchandise collections for the holiday season, instilling brand loyalty and creating unique gift options.
2. Ethically Produced Decor - Demand for ethically and sustainably produced decorations is on the rise, enticing consumers who prioritize eco-friendly choices.
3. Food-themed Ornaments - The surge in popularity for ornaments inspired by food items reflects a whimsical trend, appealing to both food enthusiasts and novelty decor collectors.
Industry Implications
1. Quick-service Restaurants - The QSR industry sees ample opportunities to enhance brand engagement by offering exclusive, holiday-themed merchandise.
2. Eco-friendly Products - Industries focused on sustainable practices can capitalize on the trend of eco-conscious consumers seeking ethically produced holiday decorations.
3. Holiday Decor - The holiday decor industry benefits from the growing trend of niche and branded decorations, appealing to diverse consumer interests.
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