Spirit Airlines Adds Personal Space with the Seat Blocker
References: spiritseatblocker
As the holiday season is upon us, Spirit Airlines has presented the Spirit Seat Blocker: Holiday Edition. This is a playful campaign that also offers customers a practical solution to navigate the season. This is made in collaboration with Tombras Advertising Agency.
The clever design is meant to tackle common challenges during the holidays including chatty seatmates, relatives with plenty of questions, or the cousin who wants to bring up family drama when you are trying to relax. It continues to build on the #NotInTheMiddle campaign. The airline brings attention to the Go Comft travel options, which offer addition space by ensuring that the middle seat remains empty. The Holiday Edition adds even more personal space on flights.
Image Credit: Spirit Airlines
The clever design is meant to tackle common challenges during the holidays including chatty seatmates, relatives with plenty of questions, or the cousin who wants to bring up family drama when you are trying to relax. It continues to build on the #NotInTheMiddle campaign. The airline brings attention to the Go Comft travel options, which offer addition space by ensuring that the middle seat remains empty. The Holiday Edition adds even more personal space on flights.
Image Credit: Spirit Airlines
Trend Themes
1. Humorous Branding Strategies - Spirit Airlines' playful campaign highlights a growing trend of using humor in marketing to engage customers and enhance brand image.
2. Personal Space Enhancements - The introduction of a seat blocker during the holiday season reflects a rising consumer demand for increased personal space in public transportation.
3. Collaborative Advertising Campaigns - The partnership with Tombras Advertising Agency exemplifies the shift towards collaboration in creating more creative and dynamic marketing campaigns.
Industry Implications
1. Aviation - The aviation industry is observing shifts towards personalized travel experiences, with airlines adopting innovative solutions like seat blockers to enhance passenger comfort.
2. Marketing and Advertising - The collaboration between Spirit Airlines and an advertising agency underscores the industry's move towards inventive and engaging marketing strategies.
3. Travel and Tourism - In the travel and tourism sector, creating memorable customer experiences through amusing campaigns represents a fresh approach to attracting and retaining customers.
8.9
Score
Popularity
Activity
Freshness
