Pop-up retail is a great way for retailers to get their products and their underlying message across. The advantage of pop-up retail is the ability to interact and sell in different places, and access shopper demographics that may not always show up to regular brick-and-mortar locations.
The literal popping up of such retail spaces does a great job attracting attention due to the element of surprise and novelty. Moreover, people who may be intimidated walking into a brick-and-mortar store -- because they may fear being pressured to buy something -- can easily wander up to pop-up retail spaces and survey the offerings.
Ultimately, pop-up retail is a great way to generate buzz at very minimal expense. The low cost of pop-up retail also allows for experimentation and testing, which can lead to useful insights going forward.
31 Pop-Up Retail Projects
31
Branded Experiential Pop-Up Bars
This Fun Pimm's Pop-up Teapot Bar Was at Wimbledon 2015
30
Race-Ready Runners Pop-Ups
The Nike Womens London Pop-Up is Revealed Ahead of the 10-KM Race
29
Glamorous Beauty Pop-Ups
Benefit Recently Held a 1950s-Inspired Pop-Up Beauty and Cocktail Bar
28
Vibrant Pop-Up Vodka Bars
The Ciroc 'London Riviera' Pop-Up Will Be Open for Five Months
27
Pop-Up Auto Retailers
The New 'Tesla' Automotive Shops Come in the Form of Shipping Containers
26
Social Shopping Pop-Ups
Tanger Outlets Celebrates Its New Location with Fun Pop-Up Stations
25
Industrial Bookstore Pop-Ups
These Sustainable Retail Displays Are Made from Scaffolding
24
Beauty Brand Lifestyle Pop-Ups
The Cabin West Pop-Up Includes a Hair Salon and Curated Bookshop
23
Celebrity Designer Pop-Up Retail
The House of Harlow 1960 Pop-Up Shop is a First for the Brand
22
Summery Pop-Up Shops
This Byrant Park Pop-Up Celebrates the Target x Lilly Pulitzer Collection
21
Cozy Pop-Up Shops
Target Curates a Festive Holiday Pop-Up Shop with STORY
20
Urban Development Pop-Ups
The Okomeya Rice Shop is Aiming to Revitalize This Shopping Street
19
Whimsical Womenswear Pop-Ups
This Free People Pop-Up Was Recently Launched in Australia
18
Aussie E-Tailer Pop-Up Shops
Online Retailer BNKR Has Opened a Pop-Up in Downtown LA
17
Children's Magazine Pop-ups
The ANNIVERSARY MiLK Pop-up Shop is Designed for Kids
16
Pop-Up Toy Shops
Walmart's Holiday Helper Toy Shop Lets Shoppers Test Out the Top Toys
15
Fragrant Experiential Pop-Ups
Glade's Pop-Up Boutique is Branded as One That 'Sells Feelings'
14
Storage-Inspired Pop-Ups
This Footwear Pop-Up Shop Uses a Variety of Materials
13
Experiential Pop-Up Stores
This Dyson Pop-Up Store Lets You Test Out Vacuum Cleaners
12
Dreamy Fragrance Pop-Ups
The Dream Room by Marc Jacob Captures Dreams in Digital Time Capsules
11
Refined Cheese Pop-Ups
The Castello Pop-Up Stores Will Visit Europe, UK and the US
10
Luxe Pop-Up Boutiques
Chanel St. Tropez is a Temporary Retail Experience for Lovers of Luxury
9
Dry Shampoo Pop-Up Salons
The Batiste Stylist Pop-Up Offered Free Hairstyling at a London Mall
8
Nutty Pop-Up Kitchens
Longo's Grocery Store Pop-Up Takes the Form of a Tasty Nutella Creperie
7
Branded Pop-Up Skate Parks
Streetwear Brand Surf Liquor is Behind This Pop-Up Shop and Skate Park
6
Temporary 12-Hour Stores
iZettle's Temporary Store Hosts Small Businesses for Just 12 Hours
5
Engaging Activity Shops
The Upper Canada Mall's New Pop-Up Retail Space Promotes Recreation
4
Cobranded World Cup Pop-Ups
The Nike World Cup Pop-Up Shop Celebrates the Women's Tournament
3
Bathroom Retailer Pop-Ups
QLoo Launched a Clever Activation at the 2015 Wimbledon Championships
2
Micro Pop-Up Stores
Netshoes' Cleverly Creates the Smallest and Largest Sporting Goods Shop
1
Pop-Up Floral Shops
Calvin Klein's NYC Location Hosts a Temporary Shop for Floral Arrangements
Related Ideas
Luxury Bag Pop Ups
Hermès Debuted a Designer Bag Installation Pop Up in Manhattan
Canvas Tote NYC Pop-Ups
Lands' End Launched a Personalization Concept Pop-Up Shop in New York
Next-Gen Sneaker Stores
Foot Locker's Store of the Future Concept is Bolder and Easier to Shop
Customizable Shoe Decorating Events
adidas Hosts a DIY 'Style Your Toe' Pop-Up Event in Hong Kong
Soft-Pink Cosmetics Pop-Up Stores
This Kylie Cosmetics Pop-Up Store Featured Bestsellers
Technology-Driven Retail Spaces
ARK Visual Unveils Future Stores as an Immersive Retail Identity
AR Retail Kiosks
BIG Digital and DeepAR Bring Mobile & Desktop Try-Ons to Store Settings
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Eco-Friendly Retail Pop-Ups
Stella McCartney's Ibiza Pop-Up Uses Recycled Wood; Efficient Lighting
College-Targeted Food Pop-Ups
Uber Hosts 'The One Shop' Across University Campuses
Cinematic Holiday Retail Pop-Ups
Bloomingdale's Announced a 'Wicked Good Holiday' Campaign
Lab-Themed Hair Pop-Ups
Garnier Fructis Showcases its New Collection Through a Scientific Pop-Up
Grocer-Inspired Beauty Retail Pop-Ups
The Benefit Benemart Holiday Concept Shop is at Selfridges
5g-Enabled Retail Showcases
Singtel is Surpassing Consumer Expectations with 5G Retail
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Concert-Centric Makeup Activations
Sephora Canada will Launch 'Shimmer Studio by Sephora' Pop-Up
Traveling Luxury Retail Events
The Bal Harbour Shops Access Pop-Up Tour is a Unique Concept
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
Demystifying Skincare Pop-Ups
The Power Of Simple Experience Pop Empowers Consumers
Brick-and-Mortar Collectibles Stores
POP MART Debuted Its First Permanent Store in the Netherlands
Cost-Conscious Cashierless Microstores
Fainders.AI Launched a Prefab MicroStore Within a Gym
Selective Retail Pop-Ups
'Woolrich Black Label' by Todd Snyder is Taking a New Retail Approch
Emotive Fragrance Pop-Ups
Charlotte Tilbury's London Experience Explores the Future of Fragrance
Disruptive Sun Care Pop-Ups
Sun Bum's Good Days Daily Bodega Inspires Refreshed Routines
Experiential Intimates Spaces
Knix Opens Immersive Retail Location at Premium Shopping Centre
Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
Pink-Themed Summer Pop-Ups
The LANEIGE Bounce Around the City Pop-Up Launches in Five U.S. Cities
Revitalized Shopping Destinations
Foot Locker's Home Court is a Basketball-Inspired Retail Space
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
AR Locker Rooms
Snapchat and Selfridges Created a Pop-Up for Virtually Trying on Sports Kits
Multi-Sensory Flagship Stores
KATE Shibuya Offers Immersive Digital and Physical Experiences
Convenient Store-Themed Pop-Ups
Lee Kum Kee Showcased its Ingredients with Retro Flare
Phygital Beauty Store Experiences
Sephora's Store of the Future Locations are Immersive
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Personalized Embroidery Pop-Ups
Battersea Power Station's Botanical Atelier Enhances Spring Style
Digital Travel Retail Experiences
Clarins Debuted an Initiative at the Airport in Hainan, China
Luxe Pop-Up Experiences
Victoria Beckham Beauty Hosts an 8-Day Pop-Up for New Fragrance Launch
Ice Cream Sandwich Pop-Ups
Chips Ahoy! Pop-Up to Serve Free Ice Cream in NYC
Localized Retail Experiences
UNIQLO Sherway Blends Japanese Tradition with Toronto Culture
UK Beauty Summer Pop-Ups
Mecca Cosmetica is Hosting a Summer Pop-up in London and Manchester
Push-Up Cosmetic Jars
The Quadpack PP-Pop Jar is a Refillable Single-Material Packaging Solution
Pop-Up Luggage Retail Activations
This Antler Retail Pop-Up is at Selfridges London
Premium Athleticwear Pop-Ups
Reigning Champ Announces Pop-Up in Toronto’s Yorkdale Centre
Terrace Brand Endeavors
Louis Vuitton Features its Latest Collection at a Beachfront Pop-Up
Physical Metaverse Merchandise Stores
Roblox will Sell Physical Goods with Shopify
Retro Video Game Stores
Gamestop is Opening 'Retro' Locations to Sell Used Games
Retail-Based Pop-Star Takeovers
H&M and Charli xcx Host a Surprise Event at Times Square
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Small-Format Department Stores
Macy’s Unveils Plan to Open Up to 30 Small-format Stores
Pop-Up Pizza Box Tables
Pizza Hut's Moving Box Table Saves People from Eating on the Floor
Premium Athleisure Retail Concepts
CASA FILA is an Experiential Pop-Up in NYC
Mini Pizza Pop-Up Venues
Pizza Hut Opens a Tiny Pizza Pop-Up for its Personal Pan Pizza
Playful Retail Pop-Up Installations
Selfridges Unveils the Joke Shop with a Slapstick Generator
Vibrant Pop-Up Galleries
Elizabeth Sutton Launches a Pop-Up Gallery and Studio in New York City
Urban Sneaker-Inspired Exhibits
Museum of Graffiti Introduces the Sneaker Stories Pop-Up Exhibit
Three-Day Wig Pop-Ups
Luvme Hair Recently Hosted a Three-Day Pop-Up Event in Atlanta, Georgia
Authentication Awareness Pop-Ups
The RealReal Pop-Up Showcases Handbags at Dupe Store Installation
Culturally Rich Sports Stores
adidas' New 'Home of Sport' Flagship Features Unique Digital Tools
Reusable Bag Pop-Up Shops
The IKEA 'Hus of FRAKTA' Honors the Brand's Signature Blue Bag
Crypto-Luxury Fashion Pop-Ups
9dcc Unveiled Its Collection 01 Pop-Up Experience in NYC
Secret Sleep Pop-Ups
The IKEA Sleepeasy Welcomes Guests Through a Hidden Door
Refreshed Retail Initiatives
Target is Improving its Customer Experience Journey in 2024
Vintage Camera Experiences
Nikon’s Vintage Pop-Up Diner Teases the Past at Yorkdale Mall
Luxurious Lipstick Pop-Ups
Valentino Beauty will Host a Spike Valentino Pop-Up in NYC
Culinary Pop-Up Experiences
The RC Show's Pop-Up Experience is an Adventure for the Taste Buds
Tech-Centric Automotive Retailers
Mercedes-Benz Kelowna Unveils a Futuristic Showroom Concept
Interactive Cosmetics Retail Stores
Watsons Upgrades its Stores for Gen Z and Gen Alpha Consumers
Attention-Grabbing Retail Displays
Auo's Smart Shelf Displays Enhance the Customer Experience
Curated Live Fashion Resale
Poshmark Launches Posh Party LIVE as a New Virtual Shopping Experience
Immersive Intimate Brand Pop-Ups
The Knix Pop-Up in Yorkdale Shopping Centre is Exciting
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Immersive Fashion Retail Destinations
URBAN REVIVO Opens Its Flagship Store in Malaysia
Mix-and-Match Aroma Installations
The H&M Nolita Pop-Up Lets Guests Create NYC-Inspired Scents
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Hyper-Targeted Shoppable Posters
Glossier and Shop Launched Posters with Geo-Gated Location Tech
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Garden Shed Pop-Ups
Maison Margiela Fragrance Hosts a Charming Event in Bicester Village
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Exclusive Quiet Luxury Pop-Ups
Grey/Ven Announced its First New York City Pop-Up Boutique
Shoppable Travel Storefronts
Expedia Travel Shops Make It Easy to Book Recommended Getaways
Discerning Drinker Pop-Ups
Fentimans' Pop-Up Inspires People to Choose More Interesting Beverages
Vibrant Artist Pop-Up Books
Poposition Press Brings Life to the Keith Haring Pop-Up Book
Inventive Retail Strategies
H&M is Working to Localize Its Shopping Experience
Surrealist Pink Pop-Ups
Hourglass Cosmetics is Hosting the Unreal Pop-Up Shop in NYC
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Unique Wedding Pop-Up Events
Pearle Weddings is Hosting an Event in Late August in Toronto
Gameshow-Style Pop-Ups
The Jo Malone Christmas Special Attracts Visitors with a Prize Wheel
Fashion Lifestyle Pop-Up Events
Sundae School Hosts Their First Pop-Up in London
Sporty Resort Capsules
Paper x Four Seasons Hampshire Host a Soft Pastel Pop-Up
Forward-Thinking Wedding Pop-Ups
Anthropologie Weddings x Pinterest Shares Emerging Styles
Film Festival Retail Events
The TIFF Pop-Up Shop Features Exclusive 2024 Merch and Apparel
Experiential Giveaway Pop-Ups
The Moment Shop Helps AIR MILES Members Bring Experiences to Life
Luxe Body Care Pop-Ups
The Hermès Le Bain Pop-Up is a Holt Renfrew Exclusive Event
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Refned Retail Boutiques
242 Mulberry in Soho Offers an An Eclectic Mix of Products
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Instant Retail Savings Platforms
formi by Patron Points Offers Universal Savings for Shoppers
Record-Breaking Rental Pop-Ups
P2P Rental Platform By Rotation Has a Five-Storey Space in London
Jewelry House Pop-Ups
Cartier Celebrates its 100th Anniversary with Trinity Collection Pop-Up
Adventure Travel Pop-Up Stores
Craghoppers Has Unveiled a Boutique Store in Kildare Village
Portable Autonomous Mini Marts
JUXTA's Nomad Offers Autonomous Mini Mart for EV Charging Stations
Timeless Footwear Pop-Up Boutiques
The Sergio Rossi Pop-Up Store Opened in Cannes
Racing Motif Pop-Ups
Mytheresa x Flamingo Estate Transform an Auto Shop for a Unique Experience
Updated Pet Store Concepts
Pets at Home Unveils New Interactive Screens at its Relaunched Location
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Filmmaker-Inspired Pop-Ups
Montblanc Debuts Los Angeles Pop-Up Inspired by Wes Anderson Aesthetics
Purposeful Gifting Pop-Ups
The Body Shop's Advent of Change Pop-Up Shares Gifts That Give Back
Kid-Friendly Customizable Bags
Pop ‘n’ Swop Bags Can Be Decorated with Badges, Handles & More
Botanical Bodycare Pop-Ups
Lush Turned a Store into a Secret Garden Pop-Up for a Special Collab
Small-Format Retailers
Nordstrom’s Small-Format Strategy 'Closer to You' is Expanding Until 2025
Camera Gear Product Displays
GoPro Has Announced a Significant Retail Expansion at Best Buy
Third-Party Artisanal Marketplaces
Michaels Launches the MarkerPlace Alternative Marketplace
Unashamedly Romantic Pop-Ups
Laura Ashley's Workshops Use Deadstock Fabric to Create New Totes
Clothing Repair Concessions
Sojo Opens Permanent Repair Concession at Selfridges
Crafted Holiday Activations
Loews Hotels & Co will Offer Festive Pop-Ups and Seasonal Sips
Summer Patio Pop-Ups
The Sol Patio+ Provides a Comfortable Place to Wait for a Table
Conversation-Encouraging Retail Spaces
PlayLab Inc Creates a Flagship Store for MadHappy
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Geo-Targeting Store Advertisements
Tesco Recommends Ads Based on a Shopper's Location in a Store
Rooftop Clothing Pop-Ups
Ami Paris Unveils Summer Pop-up at Galeries Lafayette with Terrace
3D-Powered Furniture Retailer Networks
The 3D Cloud Network Introduces a Streamlined Solution
Indigenous-Owned Holiday Events
Aaniin Pop-Up Showcases Indigenous Entrepreneurship
Advanced Retail Campaign Kiosks
Freeosk and Place Exchange Partnered for Integrated Campaigns
Local Retail-Championing Initiatives
The 'Reps are Local Too' Initiative is a Nationwide Movement
Visual Merchandising Planning
Visulon Inc.'s is a Cloud-Based Enterprise Solutions Platform
Engaging DIY Electronics Retailers
SparkFun Electronics Lowers Costs with DIY Approach
All-White Interior Artful Galleries
Samsøe Samsøe Highlights a Blank Canvas in New Pop-Up
Artist Loft-Resembling Stores
Tutto Bene Took on a New Retail Design Project in Angel, London
Efficiency-Driven Digital Ad Solutions
ShopLiftr is Revolutionizing Digital Advertising
Engaging Customer Conversion Tools
FacePop Humanizes Customer Interactions Through Video
Multi-Brand Shopping Hubs
Boohoo Opens the Boohoo Marketplace for Easy Access to Over 150 Brands
Ultra-Green Deadstock Stores
The Kisarazu Concept Store is Deeply Rooted in Sustainable Practices
Curated Vintage Decor Retailers
Vintage Beyond is Toronto's Newest Preloved Design Destination
Mobile Dorm-Designing Features
Pottery Barn Teen Unveils a New Dorm Shop and Expanded Features
Pre-Loved Clothing Markets
Charity Super.Mkt Will Take Over Fenwick's on Bond Street
Video Game Merchandise Events
The King of Games Tokyo Pop-Up Store is Nintendo Approved
Subtle Marketing Pop-Ups
FOMO Nudge Encourages Users to Buy with Subtle Pop-Ups
Discount Retailer Promotions
The Poundland 'Price Pounders' Campaign Focuses on Cost Savings