Tutto Bene Took on a New Retail Design Project in Angel, London
Amy Duong — July 31, 2024 — Art & Design
Design studio Tutto Bene worked on the design process of the Cubitts eyewear store that opened in London's Islington Angel area. The store is decorated with an interior concept that was dreamed up by the team with influence from the architecture of the store itself.
The co-founder of the studio spoke to Dezeen about the design concept. He states, "It's a long, slim room with an atelier atmosphere due to the strong contrasts of light and shadow. The atelier feeling immediately evoked a sense of being at an artist's loft, this feeling of residential elements mixed with workshop-like rawness is what we wanted to embrace."
The team created that feeling through the decor pieces that reference various art movements throughout the space. There is also a skylight that brings attention to the glass details in the store.
Image Credit: Tutto Bene, Cubitts
The co-founder of the studio spoke to Dezeen about the design concept. He states, "It's a long, slim room with an atelier atmosphere due to the strong contrasts of light and shadow. The atelier feeling immediately evoked a sense of being at an artist's loft, this feeling of residential elements mixed with workshop-like rawness is what we wanted to embrace."
The team created that feeling through the decor pieces that reference various art movements throughout the space. There is also a skylight that brings attention to the glass details in the store.
Image Credit: Tutto Bene, Cubitts
Trend Themes
1. Artist-inspired Retail Spaces - Retail spaces decorated with artistic elements and influenced by art movements offer an immersive shopping experience.
2. Residential-feeling Stores - Stores designed to evoke the atmosphere of a comfortable home mixed with functional workshop features create a unique ambiance that attracts customers.
3. Light and Shadow Contrast in Retail Design - The use of strong light and shadow contrasts in store interiors adds dramatic focal points that enhance the shopping experience and highlight products effectively.
Industry Implications
1. Retail Design - Innovative store layouts and decor that blend residential aspects with retail are transforming consumer expectations and engagement.
2. Eyewear Retail - Eyewear stores that integrate artistic and atelier-style elements stand out in a competitive market by offering a unique shopping ambiance.
3. Interior Design - Creative interior designs that combine elements of art and residential comfort are reshaping how commercial spaces appeal to customers.
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