From virtual apartment tours to virtual cooking services, the May 2020 market trends showcase how businesses across various industries are responding to the impacts presented by the outbreak of COVID-19 and the subsequent social distancing regulations.
Notably, the service industry is still looking for ways to connect to consumers and have implemented an array of online services including ChowNow. The platform allows restaurants to add an ‘Order Food’ button to their Instagram page, or through stickers in their story, so when they showcase a dish, customers can easily order it without having to shift through various delivery platforms.
The May 2020 market trends also showcases ways brands are optimizing freelance-employees, with British online cosmetic retailer Lookfantastic debuting an influencer program to showcase new products while maintain social distance.
Top 30 Market Trends in May
30
Virtual Apartment Tours
The Zillow Platform Facilitates Rentals During Social Distancing
29
Freelancer Beauty Opportunities
Lookfantastic Opens Influencer Programme to Struggling Freelancers
28
Beauty Retailer Subscription Boxes
Sephora is Replacing Its Play! Box with the Sephora Luxe Box
27
Bulk Food Ingratiate Platforms
The Pepper App Will Now Deliver Bulk Food Items to Consumers
26
Locally Oriented Shopping Apps
Shopify Has a New Shopping App with a Faster Checkout Experience
25
Social Media Food Ordering
ChowNow Added a Food Ordering Feature for Restaurants on Instagram
24
Hospital Convenience Pop-Ups
7-Eleven and Children's Health's Store Supports Healthcare Workers
23
Virus-Related Hospitality Resources
The Hotels Network Launched a Series of Best Practices
22
Pre-Paid Consumer Support Inniatives
East Fork is Asking Fans to Purchase Future Products
21
Integrated Food Deliveries Services
Tagme Food Solutions is a Management Platform for Restaurants
20
Crowdsourced Shopping Apps
The Live Lineups App Tracks Wait Times at Grocery Stores
19
Virtual Cooking Services
MilkCrate Launches a Virtual Culinary Service with a Professional Chef
18
Biometric Onboarding Platforms
IDEMIA Launched a New ID.X Identity Platform for Digital Security
17
Interactive Game Streaming Platforms
Genvid Technologies is Integrating Phones into Streaming
16
Sustainability-Focused Clothing Badges
Nike Created Branding for Sustainability-Focused Products
15
Marketing Platform Acquisitions
TapClicks Recently Purchased the AdStage Marketing Platform
14
Anti-Virus E-Commerce Initiatives
Amazon is Using Thermal Cameras to Screen Warehouse Employees
13
Search Engine Shopping Tabs
Google is Letting Businesses on the Shopping Tab Free of Charge
12
Remote Call Center Startups
JobHome Hires Motivated Employees Via a Home Office Work Model
11
Volunteer Grocery Vouchers
Aldi Launched a Volunteer Voucher Initiative for Vulnerable Customers
10
Small Business Credit Lines
Mercado Libre's Mercado Pago is Extending a R$600 Million Credit Line
9
AI-Integrated Sports Broadcasts
The NBA and Microsoft Will Collaborate on AI-Powered Game Viewing
8
Work-Finding App Sections
Uber Added a Work Hub to Its Platform for Temporarily Displaced Drivers
7
Nationwide Prescription Deliveries
Instacart is Expanding Delivery Options from Costco Pharmacy
6
Commission-Eliminated Music Platforms
Bandcamp Removed Commission Fees to Support Artists
5
Global Music Streaming Deals
Spotify and Warner Recently Entered into a Global Licensing Deal
4
Reduced Advertising Services Fees
Google is Eliminating Ad Fees for Select News Organizations
3
Intricate Multi-Layered Paint Jobs
Tesla Will Be Customizing Paint Jobs at Its Giga Berlin Factory
2
E-Commerce Virus Protections
Amazon Will Complete Temperature Checks on Warehouse Employees
1
Eclectically Powered RWD Vehicle Releases
Tesla is Releasing Its Long-Range RWD Model 3 in China
Related Ideas
Virtual Video Call Makeup
Microsoft Teams Video Calls Now Offer Maybelline Virtual Makeup
Futuristic Imaginative Design Concepts
Toyota Introduces the Unique E-Collection of Products
Idyllic Pet Pop-Ups
Uber Eats and PetSmart Created "The Best Pet House Ever"
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
5g-Enabled Retail Showcases
Singtel is Surpassing Consumer Expectations with 5G Retail
Metaverse-Launched Luxury Fashion Collections
The Coach Spring 2024 Capsule is in the Metaverse
AI Food Photography Apps
MenuSnap Helps Restaurants Capture, Edit & Optimize Images
Cosmetic Delivery Services
DoorDash, Sally Beauty and Mac Cosmetics Unite for New Delivery Options
Anti-Food Waste Delivery Services
Gopuff and Misfits Market Partnered to Expand Fresh Food Options
Informational Real Estate Apps
The Oyssey App Redefines the Home Search with Data-Driven Insights
Interactive VR Styling Apps
'J.Crew' Launched a Closet Management and Shopping App for Vision Pro
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
AI-Powered Restaurant Recommendations
Google Maps Now Uses AI to Recommend New Food Places
Takeaway Tasting Menus
Ynyshir Partners with Uber Eats to Create a Tasting Menu for Home Delivery
Seasonal Phone Booth Activations
Spotify's Q4 is Calling Urges Brands to Start Holiday Advertising
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Content-Based Shopping Experiences
Gopuff Launches 'Recipe Hub' for Quick Meal Ideas
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Pet Shopping Networks
IKEA is Launching an Interactive Pet Shopping Network on TikTok Live
Immersive Entertainment Venues
Netflix Houses Feature Eateries, Experiential Activities & More
Data-Driven QSR Campaigns
Burger King's BK Unwrapped Reveals Customers' 2024 Ordering Preferences
Personalized Ecommerce Updates
Google Shopping Introduces a 'For You' Feed for its Ecommerce App
Romantic On-Demand Gift Deliveries
Minted and DoorDash Have Partnered for On-Demand Delivery
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
AI-Powered Foodservice Tools
Datassential’s Menucast Predicts the Future of Food & Flavor
Live Shopping Flagships
Outlandish's Santa Monica Location Supports Live Social Media Shopping
Virtual Beauty Speakeasies
e.l.f. Cosmetics' Virtual Luxe Lounge Offers an Exclusive Experience
AI-Enhanced Grocery Apps
Instacart Unveiled a Suite of AI Features Coming to its Mobile App
Virtual Interactive Shopping Experiences
Appy Pie Endpoint Launches Suite of Virtual Try-On APIs
Short-Form Soap Operas
Unilever and TikTok Created a Content Series to Target #CleanTok
Shoppable CPG Ads
Instacart-Powered Shoppable Video Ads are Coming to YouTube
Rebranded Food Delivery Apps
Skip Revamps Its Brand Identity to 'Skip to the Good Part'
Fandom-Friendly Campaigns
WhatsApp & Netflix Unite for a Squid Game Fandom Celebration
Immersive VR Shopping Apps
Mytheresa Worked with Obsess on New Apple Vision Pro App
Curated Live Fashion Resale
Poshmark Launches Posh Party LIVE as a New Virtual Shopping Experience
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Record-Breaking Rental Pop-Ups
P2P Rental Platform By Rotation Has a Five-Storey Space in London
Exclusive Date Night Recipes
HelloFresh & Tinder Launched Date Night Delights Recipes for Couples
Aesthetic Interior Fridge Trends
Country & Town House Published a Guide to 'Fridgescaping'
Branded Dating Experiments
Whirlpool's Care Profiles Had Daters Share Photos of Doing Chores
Restaurant Marketing Platforms
Cheff Connect Helps Restaurants Create Custom Marketing Emails
Community Commerce Pop-Ups
TikTok Shop UK Opened a Pop-Up on London's Oxford Street
Shoppable Travel Storefronts
Expedia Travel Shops Make It Easy to Book Recommended Getaways
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
AI-Powered Fintech Tools
Square Introduces Ten New Generative AI Features for Content Creation
Size-Replicating Try-On Technologies
Google Shopping Debuts Virtual Dress Try-Ons in the U.S.
Personal Shopping Apps
Beamble is Redefining Luxury with On-Demand Personal Shopping
Expanded Food Delivery Apps
Instacart Partners with Uber Eats to Expand its Delivery Services
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Influencer-Led Virtual Shops
Walmart Launches the New Walmart Realm Digital E-Commerce Experience
Regionally Inspired Meal Kits
HelloFresh & Colavita's Ciao, Italia Recipes Share a Taste of Italy
Nutritious Meal Delivery Service
Factor's Meal Delivery Service Revolutionizes Healthy Eating
Trend Prediction Services
Tagwalk Revolutionizes Fashion Forecasting with a New AI Dashboard
Housewares Retailer Design Apps
The Wayfair Decorify App Digitally Transforms Spaces for Shopping
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Homemade Food Delivery Partnerships
Grocer Sobeys Partners with Homemade Food Marketplace Cookin
Pop Culture-Inspired Rentals
Airbnb Unveils the New 'Icons' Experiences for Short-Term Guests
Virally Inspired Virtual Menus
The Creator's Kitchen As Seen on TikTok Menu is Ever-Changing
AI-Enabled Delivery Chatbots
Uber Eats Launches an AI Chatbot to Help Improve User Experiences
Luxury Avatar Outfits
Valentino Created Digital Fashion Looks for Meta Avatars
Late-Night Chicken Shop Pop-Ups
Bird's Eye Launched a New Range with an Exclusive Experience
Game-Changing Staffing Platforms
Marketplace by Coach360 Addresses Staffing Shortages
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Real-Time Trending Spot Features
Roadtrippers Introduces the Trending Spots Feature to Its App
Celebrity Offspring Pop-Up Restaurants
Uber Eats Brings Brooklyn Beckham's Cooking to Your Door
Customer-Exclusive Brand Trips
Cocokind is Hosting a Customer Brand Trip to Napa Valley in 2025
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
White Label Delivery Partnerships
Toast Announces its New Expanded Partnership with UberEats
Streaming Platform Dining Experiences
KTV's U Presents a TV Dinner Pop-Up Event
Tech-Enhanced Beauty Marketplaces
Fresha Plans to Boost Machine Learning and AI Robotics Abilities
Social Marketplace Updates
Instagram Launches a Marketplace to Better Connect Brands and Creators
Social Shopping Networks
Stage TEN Empowers Creators to Build Their Own Live Shopping Channel
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
On-Demand Wellness Deliveries
DoorDash and The Vitamin Shoppe Will Offer On-Demand Delivery
AI Virtual Staging
Real Estate Agents Can Effortlessly Enhance Listings with Virtual Furnishings
Immersive Digital Experiences
Kraft and Nexus Studios Join on the Immersive Mayoverse
Brand Photography Marketplaces
VSCO Unveils a New Marketplace for Photographers to Find Work
Digital Delivery Service Storefronts
Instacart Storefront Lets Retailers Customize the Interface
Interactive Digital Menus
Tabmeal Empowers Restaurants to Revolutionize the Way Guests Order
Convenient Cafe Delivery Options
Consumers Can Now Get Coffee Through Starbucks and DoorDash
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
Communication App Shopping Experiences
WhatsApp Flows Allow for In-App Booking and Shopping
Omnichannel Automotive Services
Automotive Mastermind has Adapted to Modern Consumer Patterns
Third-Party Artisanal Marketplaces
Michaels Launches the MarkerPlace Alternative Marketplace
AI Restaurant Ordering Services
ConverseNow Unveils Advanced AI Ordering for Restaurants
Nutritional Supplement Deliveries
Uber Eats and The Vitamin Shoppe Have Forged a Partnership
Smart Grocery Shopping Support
SmartChef Converts Grocery Lists Into Actionable Data
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Global Digital Marketplaces
Renaissance Hotels' R FINDS Shares Goods from Local Artisans
Retail Food Preparation Stations
Urban Eat Debuts a Smart Retail Solution for its Food-to-Go Range
Short-Form Foodie Feeds
Uber Eats is Testing Out a New Vertical Feed Like TikTok and Instagram
Tech-Focused Delivery Expansions
Best Buy is Now Allowing Scheduled Deliveries in Some U.S. States
AI-Powered Food Platforms
Samsung Food Offers Access to Recipes and More
Speedy Beauty Product Deliveries
DoorDash and Ulta Beauty Partnered for Same-Day Delivery
Social Media Forecasting Tools
WGSN TikTok Analytics Harness Data, Insights and More
Friendsgiving Event Series
Butterball and Bumble Foster Togetherness with #FindYourTable
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
Vacation Rental Campaigns
Airbnb Debuts an Animated Ad That Celebrates Booking a Place to Yourself
Restaurant-Inspired Frozen Comfort Foods
The Boston Market At Home Frozen Foods Has Been Expanded
Affordable Lifestyle Directories
'I Have This Friend' Makes Aspirational Living More Accessible
TV Dinner Restaurants
TV Dinners for U Serves Meals to Enhance the Streaming Service Experience
Global Food Retail Expansions
Supermarket Italy Emphasizes Global Flavors from Around the World
Multi-Brand E-Commerce Expansions
Multiple Grocers are Adapting Instacart's Storefront Pro Tool
Emissions-Free Meal Deliveries
Zoomo and Uber Eats Have Partnered for Deliveries in London
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Virtual Outfitting Tools
StyleScan Has Launched Stylescan Studio as a New Shopify App
Virtual Personal Styling Services
Fashivly Was Founded by Professional Stylist Ashlyn Greer
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Pocket Concierge Apps
The Scene Matches Users to Restaurants, Bars, Clubs & Cafes
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Social E-Commerce Platforms
TikTok is Launching a New E-Commerce Platform for Consumers
On-Demand Grocer Deliveries
Sprouts Farmers Market and Uber Eats Partnered for Fast Delivery
Third-Party Coupon Providers
Instacart Taps Ibotta to Provide Customers with Digital Coupons
Halloween-Inspired Retail Capsules
Target Debuts a New Private-Label Halloween Capsule for October
Virtual-First QSR Brands
IHOP Unveils a New Expansion for its Virtual Restaurant Concepts
Virtual Retail Solutions
Simbe's Store Intelligence™ Solutions Provide Results on a Global Scale
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Virtual Table Top Games
TinyTable Combines the Joy of Table Top Games with Virtual Video Calls
Video Call Shopping Services
Apple's Specialist over Video Service Enhances Personalization
Hotel-Led Vintage Markets
The MOB Hôtel Hosted a Vintage Market, an Eco Conference and Workshops
Food-Focused Travel Guide Platforms
'FoodieTrip' Connects Hungry Travelers to Experienced Guides
Video Testimonials Tools
Feedspace to Boost your Business's Credibility in the Market
Streamlined Task Outsourcing Platforms
Taskapron Connects Users with Skilled Professionals
Versatile Marketing Toolkits
Looper Insights Releases a Digital Marketing Insights Tool
Accessible Home Services Marketplaces
Urban Company Recently Made Its Platform More Accessible
Inventory Management Systems
Sprouts Integrates Instacart's FoodStorm Into its Management System
Food-Based Video Platforms
FoodVid Describes Itself as "The TikTok for Food"
Novelty Kitchen-Themed Emojis
Users Can Browse and Copy Kitchen Emojis for Social Media Content
Live Shoppable Streams
CommentSold Introduces a New Shopify Feature for Live Shopping
Streamlined Meal Planning Apps
Foodpot Helps with Meal Planning and Recipe Discovery
Comprehensive Restaurant Overview Apps
Toast Debuts a Digital App to Manage Restaurant Operations