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Social Media Payment

Social platforms adapt to offer efficient payment paths

Implications - The rise of e-commerce and digital currency have us hurtling towards a cashless society. Now included in the mix are payment options via social media platforms, which combine the ease of online shopping with greater flexibility. Social payment is not only a testament to the ubiquity of social media in consumers' lives, but a reflection of their desire for more direct methods of exchange and transaction.
Trend Themes
1. Social Payment - Social media platforms have enabled payment options, allowing for more direct exchange and transaction among consumers.
2. Social Payment Gateways - Online payment gateways, integrated with social media, allow for direct purchases, simplifying eCommerce for customers and brands alike.
3. Social Influencers - Influencer marketing enables companies to collaborate with social media influencers, offering a direct channel to promote products to users, while creating incentives for product promotion.
Industry Implications
1. Finance - Social payment systems are disrupting traditional ways of banking and have the potential to offer new ways to improve payment services.
2. Retail - Online payment gateways and social media purchasing platforms are simplifying the value chain for merchants by integrating online stores into social channels.
3. Automotive - Innovative payment channels, such as Opel's payment for views program, are disrupting traditional payment methods for car buyers, particularly millennials.
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
115,468 Total Clicks
Date Range:
Feb 15 — Nov 17
Trending:
Average
Consumer Insight Topics:

Featured Examples

Canned Bean Cafes
Canned Bean Cafes
Heinz Beans' Pop-Up Cafes Offer Meals in Exchange for Social Media Shares
To celebrate the 50th anniversary of its “Beanz Meanz Heinz” slogan, Heinz Beans opened up two pop-up Heinz Beans cafes in Cork and Dublin, Ireland. The pop-up cafes offer a variety of... MORE
Social Media Purchasing Platforms
Social Media Purchasing Platforms
SHOPTHAT Makes Buying Products on Social Media Easier
SHOPTHAT is a new mobile service that is making it easier for social media users to search for products pictured through various social channels. The service relies on influencers with a high... MORE
Social Payment Gateways
Social Payment Gateways
This Service Allows Brands to Sell Products Via Social Posts
‘Commerce’ recently announced the release of its new ‘BUY NOW’ platform, which allows brands to sell products directly through social posts. Although many brands use social... MORE
Social Paywall Services
Social Paywall Services
PayOrShare Offers Readers a Flexible Social Currency Paywall Option
Similar to share-based publishing schemes like the Sharewall social currency platform, this paywall option lets readers choose how they would like to pay. Based in Hamburg, Germany, PayOrShare lets... MORE
play_circle_filledSocial Media Car Payments
Social Media Car Payments
Opel Made It Possible for Drivers to Buy Its Cars with YouTube Views
Making car payments in full, or on a bi-weekly or monthly basis can put a strain on many teens and young adults, but Opel offered an inventive solution to this problem that speaks to consumers in... MORE
Social Media Payment Systems
Social Media Payment Systems
This New Service Helps Banks Take Payments Via Social Media Platforms
‘Fastacash’ is a new social media payment system that allows banks to accept financial payments via different online platforms. As consumers increasingly opt for online banking, many... MORE

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