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Mass Quantification

Big data puts information management in a mainstream spotlight

Implications - As expected, the phenomenon of harnessing large amounts of data to improve quality of life -- Big Data -- is beginning to make a difference through management apps and services that utilize mass amounts of information to improve even the simplest of tasks. This is a response to consumer skepticism that has grown with the digital age, leading to a desire for quantification.
Trend Themes
1. Mass Quantification - The trend of utilizing large amounts of data to improve quality of life through management apps and services is enabling handsfree navigation of mobile devices and personal computers with features like eye-activated login, while also improving overall customer experience with the help of analytics.
2. Personalized Marketing - Big data analytics are being used to create personalized and automated product emails for individual consumers, thereby improving the impact of digital marketing strategies for online stores.
3. Data-driven Architecture - Using big data gathered from property portals that examine consumer clicks and listings to determine trends, architects are able to build structures that best fit the needs of consumers, while leveraging traditional designs with modern technology.
Industry Implications
1. Real Estate - The emergence of e-book data compendiums is revolutionizing real estate data analysis and helping to close property sales using big data analytics that reveal patterns on buying properties and detailed information about specific city areas.
2. Marketing - Customizable, yet automated personal product emails that harness personalized big data analytics are helping online stores reach the right customers, at the right time, creating revenue opportunities.
3. Tech and Product Design - Use cases for big data analytics now apply to product and tech design, enabling companies to build products with features like eye-tracking technology, improved home layouts and quantified home features, developed by using data to provide useful insights.
3.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 49 Examples:
157,372 Total Clicks
Date Range:
Mar 15 — May 15
Trending:
Average
Consumer Insight Topics:

Featured Examples

Data-Determined House Plans
Data-Determined House Plans
Architects Created the Swedish Dream Home Using Big Data from Hemnet
This Swedish dream home was built according to big data. Using numbers from property portal Hemnet, The House of Clicks was built by architects Tham and Videgard. It’s supposed to embody a... MORE
E-Book Data Compendiums
E-Book Data Compendiums
The Human Face of Big Data App Graphically Captures the Information Age
A data compendium, the Human Face of Big Data began as a book, bringing a relatable angle to the gathering and representing of all sorts of information. Companies have long been tracking numbers to... MORE
Ocular Smart Watches
Ocular Smart Watches
The Eye Tribe is a Smart Watch Integrating Eye-Tracking Technology
Billed as the world’s first affordable eye tracker, the Eye Tribe is a futuristic smart watch currently in prototype that incorporates eye-tracking technology to broaden the user experience.... MORE
Intuitive Property Apps
Intuitive Property Apps
CBx is a Real Estate App That Uses Big Data to Close Property Sales
CBx is a Coldwell Banker Real Estate app that’s designed to help agents deliver deeper insights, make on-demand home valuations and hone in on homeowners who will likely want to sell soon.... MORE
play_circle_filledBusiness Insight Apps
Business Insight Apps
Teradata's Aster AppCenter Makes Big Data for Business Comprehensible
Using pre-assembled templates, the Teradata Aster AppCenter framework is able to make insights from big data for business apparent. As described by Teradata’s strategic intelligence program... MORE
Personalized Product Email Platforms
Personalized Product Email Platforms
Pushmarket Sends Custom Yet Automated Emails for E-Retailers
This marketing platform creates customized and automated emails for online shops looking to push their products. Pushmarket lets small online stores make personalized emails for their customers. To... MORE

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