Delivery services expand to include specific hygiene products
Implications - As consumers seek out new ways to add ease and accessibility to their day-to-day routine, subscription services are emerging that offer specialized products catering to consumer hygiene needs. From dental equipment deliveries to menstrual supply kits, these services allow consumers to access essential hygiene products in a way that is both automated and discreet in nature.
Workshop Question - How can your company better serve your consumers in their day-to-day rituals and routine?
Trend Themes
1. Subscription Hygiene Services - Subscription-based hygiene services are emerging, offering specialized products that cater to consumer hygiene needs in a way that is both automated and discreet in nature.
2. Eco-friendly Home Product Delivery - Delivery services are focusing on delivering natural products like toothbrushes, floss, and home care in a sustainable manner.
3. Personalized Personal Care Products - Custom personal care products are being created using algorithms to match consumers hair and skin type, preferred scents, and even packaging colors.
Industry Implications
1. E-commerce - These trends are disrupting traditional in-store shopping and offering consumers the convenience of home delivery.
2. Consumer Goods - These trends showcase the innovative and sustainable ways in which companies are creating and delivering everyday products.
3. Health and Wellness - These trends are disrupting the way we think about health and wellness products, offering customized, eco-friendly and automated options to consumers.
