This Crest Dental Care Product Branding is Simple and Clean
Michael Hemsworth — January 20, 2017 — Fashion
References: danielacardona & yankodesign
This conceptual Crest dental care product branding is the design work of Daniela Cardona and identifies how the packaging for oral care items can be made more travel-oriented.
The packaging design consists of products such as oral rinse, toothpaste, satin floss and a toothbrush, which are all focused on being able to be easily packed for travel purposes. This is done by creating packaging that keeps the products sealed, contained and sanitary to prevent them from opening or leaking during travel.
The Crest dental care product packaging concept is inherently modern and takes a much different approach to the existing branding efforts that are currently in use by the brand on the market. It creates a premium aesthetic to convey quality and prestige to the consumer when they are browsing in the store aisle.
The packaging design consists of products such as oral rinse, toothpaste, satin floss and a toothbrush, which are all focused on being able to be easily packed for travel purposes. This is done by creating packaging that keeps the products sealed, contained and sanitary to prevent them from opening or leaking during travel.
The Crest dental care product packaging concept is inherently modern and takes a much different approach to the existing branding efforts that are currently in use by the brand on the market. It creates a premium aesthetic to convey quality and prestige to the consumer when they are browsing in the store aisle.
Trend Themes
1. Travel-oriented Packaging - The trend of designing packaging specifically for travel purposes, ensuring products remain sealed and sanitary during travel.
2. Premium Aesthetic Branding - The trend of creating a modern and high-quality brand image to convey prestige and attract consumers.
3. Simplified Oral Care Products - The trend of designing oral care products that are compact, easy to pack, and focused on convenience for travelers.
Industry Implications
1. Oral Care - Opportunity for oral care companies to develop travel-friendly packaging that caters to the needs of frequent travelers.
2. Packaging Design - Opportunity for packaging designers to specialize in creating travel-oriented packaging solutions for various consumer products.
3. Consumer Goods - Opportunity for consumer goods companies to enhance their brand image by adopting a premium aesthetic in their packaging design.
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