This Company Provides an Alternative to Synthetic Tampons
Katherine Pendrill — February 22, 2016 — Lifestyle
References: kickstarter & bustle
'S. Rosa Organic' is an organic tampon subscription service that not only aims to change the way women buy tampons, but also what kinds of products they are buying.
S. Rosa Organic was founded by Radha Perera as a means of combating the reliance on synthetic tampons. While these products are considered safe to use, Perera wanted to provide an alternative for those who are wary of what they are putting into their bodies. As a result, she developed an organic tampon subscription service that provides enough supplies to last either three or six months. Each delivery consists of organic cotton tampons made without the use of rayon, chlorine, bleaching agents or any other toxic materials.
The service provides a convenient option for women who are looking for an affordable alternative to synthetic tampons.
S. Rosa Organic was founded by Radha Perera as a means of combating the reliance on synthetic tampons. While these products are considered safe to use, Perera wanted to provide an alternative for those who are wary of what they are putting into their bodies. As a result, she developed an organic tampon subscription service that provides enough supplies to last either three or six months. Each delivery consists of organic cotton tampons made without the use of rayon, chlorine, bleaching agents or any other toxic materials.
The service provides a convenient option for women who are looking for an affordable alternative to synthetic tampons.
Trend Themes
1. Organic Feminine Hygiene Products - There is a growing demand for organic feminine hygiene products that offer safer alternatives to traditional options, creating opportunities for companies to innovate and disrupt the market.
2. Subscription-based Services for Health and Beauty - Consumers are gravitating towards subscription-based services for more than just entertainment, creating openings for businesses to offer monthly deliveries of health and beauty products that cater to specific needs.
3. Eco-friendly Menstrual Products - As the green movement continues to gain traction, there is a rising market for eco-friendly menstrual products, whereby companies can capitalize on the trend by offering natural products that do not harm the environment.
Industry Implications
1. Health and Wellness Industry - The demand for safe and natural feminine hygiene products presents a lucrative opportunity for businesses to explore product development and marketing in the Health and Wellness industry.
2. E-commerce Industry - Subscription services for organic tampons allow e-commerce platforms to expand their customer base and increase customer loyalty while targeting a specific niche market.
3. Green Industry - The rise in demand for eco-friendly products creates opportunities for businesses to innovate and introduce more sustainable and environmentally-friendly solutions, particularly in the Green Industry.
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